Thanking you Sincerely yours‚ ____________________ (Raiyan Rahman) Preface This is a study on today’s one of the most common corporate buzz words‚ CSR. I worked on this issue to reveal the very basics of that issue along with some interesting relevant points. This includes the history‚ CSR as a debating issue‚ practice of CSR in our country. The definition section includes different definitions given from different views by various personnel and organizations. I have confined this
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Lewis Carroll “I can not go back to yesterday because I was a different person then.”- Lewis Carroll. He was a very unpredictable writer in many senses‚ including the characters in his books and their actions. Most people would not know that Alice‚ from the two creatively written fantasy novels‚ Alice’s Adventures in Wonderland or Through the looking glass‚ was an actual girl. She was a close friend of Lewis Carroll‚ the man behind the two interesting literary works. Little did she know‚ that she
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COMSATS Institute of Information Technology Sahiwal FINAL PROJECT MAKETING THEORY AND PRACTICE SUBMITTED TO : Miss Naima Khurshied SUBMITTED BY USMAN ATTA 82 FAHAD JAVED 06 FURQAN 84 MUZAMIL 80 ANUM LATIF 66 SUNDAS 04 ANILA JAVED 16 Acknowledgements 3 Psychographic segmentation 12 Behavioral segmentation 12 Market needs 12 Market trends: 13 Market growth
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Keller’s Brand Resonance Pyramid | SONY Brand 2015 | Resonance Behavioral loyalty: This includes regular‚ repeat purchases‚ Sony has a loyal customerbase Attitudinal attachment: Customers have loved SONY for decades and many segments have grown up with their groundbreaking products‚ and see some of the products as a special purchase‚ PS3‚ VAIO‚ XPERIA Judgements Quality: The Customer perception of the quality of the Sony products/services with the SONY brandname is high Credibility: Decreased
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Lewis Carroll: known to many as being a man of mystery‚ including those who knew him personally‚ and those who only knew him through his pseudonym. He uses nonsensical concepts and words in his stories in order to create a mood of whimsy and fantasy allowing the reader a certain degree of freedom in his or her interpretation of Carroll’s meaning; of all of Carroll’s works‚ Alice’s Adventures in Wonderland stands uniquely in the category of nonsense literature. Many authors argue over the contrasts
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nestle XAVIER INSTITUTE OF MANAGEMENT & eNTREPRENEURSHIP | PGDM-16 | Cost & Management accounting assignment | A study of Nestle India Ltd. | | | | ------------------------------------------------- GEORGE ATTOKARAN -35 ------------------------------------------------- JAMI RAM BABU -40 ------------------------------------------------- JENKIN J S -42 -------------------------------------------------
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A Decentralized and Aligned Organization As a decentralized organization‚ Nestle pragmatically implements the following organizational principles: * Being as decentralized as possible to optimally respond to the needs of consumers‚ within the framework defined by our fundamental policies‚ strategic directions and operational efficiencies. * Ensuring collaboration of all Nestle businesses and compliance with Nestle principles‚ policies and standards. * Building and maintaining a structure
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Legal Responsibilities Page 12‚ 13 Customer’s Protection & Services Page 14 References Page 15 INTRODUCTION In this assignment given by Miss Esther Joan under the Customer Service subject‚ the company chosen by me is Nestle. I have tried to cover the brief history of the company‚ their objective‚ vision‚ and mission of the company and this brief history and other sub heading under it is compulsory to be understood and researched well as they form the basis for marketing
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Carroll Beckwith Beckwith c. 1880 Birth name James Carroll Beckwith Born September 23‚ 1852 Hannibal‚ Missouri Died October 24‚ 1917 New York‚ New York Nationality American Field Painting Training National Academy of Design School of the Art Institute of Chicago Movement Impressionism James Carroll Beckwith (September 23‚ 1852 – October 24‚ 1917) was an American landscape‚ portrait and genre painter whose Impressionist style led to his recognition in the late nineteenth century as
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Background Nestlé Company had started off from a single man ’s idea‚ and developed into a giant corporation. In 1866 Henri Nestlé‚ a pharmacist‚ developed a milk food formula for infants who were unable to tolerate their mother milk (Nestle.com). His product became a success‚ and it created a demand throughout Europe. As Nestlé’s popularity grew more businesses wanted to merge and become partners with Henri Nestlé ’s business. From 1866 to 1947 the Nestlé Company had gone through several name changes
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