W2.1.1 Part 1: The Intelligence Phase ONLINE FILE W2.1 THE MMS RUNNING CASE MMS Rent-a-Car‚ based in Atlanta‚ Georgia‚ has outlets at major airports and cities throughout North America. Founded by CEO Elena Markum several years ago‚ it has seen fast growth over the past few years‚ mainly because it offers quality service‚ fast‚ at convenient locations. MMS is highly competitive‚ able to offer cars at slightly lower rates than its competitors because most of its airport facilities are located
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TATA HYRDO (Eco friendly car) “ WATER IN ‚ WATER OUT “ Need of the product : It is Perfect solution to check global warming and depleting non-renewable fuels. Fuel : water Bi-product : water Chemical reaction : 2H2 + O2 = 2H2O Pick up/ acceleration : Best‚ better than petrol‚ gasoline cars as its based on Rocket technology ( hydrogen fuel) . Working : The electrolyte cell splits water in to hydrogen and oxygen with solar power which
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Car Safety Features Anton Borodin Since the cars were invented and were driving the roads‚ car accident always happened. During the inquiry about the world’s first traffic death in 1896(just 11 years after cars were invented)‚ the coroner said ‘this must never happened again’. More than a century later‚ 1.2 million people were killed on roads every year and up to 50 million were injured. These casualties of the road will increase if the action is not taken. One of the main reasons of
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My First Car Accident First of all‚ I must say that I could never imagine how ten seconds of life could change a person’s view on his whole existence. Three weeks ago my whole life changed because of one drunk driver. I own a small‚ two door vehicle‚ which is called Toyota Celica. This car is good if you like a nice smooth ride with outstanding mileage. That day‚ I was going north on I-95 through a heavy traffic. I stopped with the traffic in an enormous line of cars. I wanted to call my friend
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Abstract- Driverless cars are the promising approach to reduce the traffic problems. In driverless cars the frequently changing state of the road due to obstacles is controlled by array of sensors‚ which acknowledges the presence of obstacles on the driving path and creates the suitable path by frequently updating the route. This paper describes the efficient Doppler radar system and specialized algorithms to measure the speed of a vehicle used in autonomous vehicles. The velocity‚ acceleration and
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Melzer 1 Garrison L. Melzer Professor Gordon Williams American Literature 26 January 2015 Legislation Derailed On the Cannibal Train Mark Twain’s metaphorical satire‚ “Cannibalism in Cars”‚ demonstrates the self-serving nature of government through a bizarre story that follows the actions of the men on a train attempting to save themselves through a parliamentary process. The scenario represents the often misguided collective conscience of the government
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SMART CAR CASE 1. What is Smart’s competitive advantage? Its brand image? The Smart Car‚ made by DaimlerChrysler‚ offers a cost focus and focused differentiation. It brand image is very narrowly focused. Smart appeals to single people (or families with no children)‚ who primarily do city driving and want a no frills automobile that is economical and eco-friendly. Some advantages that Smart brings to the table are as follows. First‚ the vehicle has an exceptional look that appeal to those who
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Balloon Car Experiment Newton’s First Law of Motion states that when an object is set in motion‚ it will remain in motion until acted on by an outside force. Theoretically‚ this could mean you could travel at the same speed forever in one direction‚ right? The reason we don’t see this happen is because of friction. The force of friction is the resistance to motion that is in the opposite direction of the traveling object. This is why if you roll a ball on the ground it eventually stops. Friction
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Halmstad University‚ Sweden Abstract Since the late 2009‚ the famous vehicle manufacture Toyota has suffered a severe crisis due to unintended quality problems in its cars which had triggered Toyota’s largest officially recalls of its cars around the world. This crisis threatens the company’s previous reputation of good quality cars‚ as well as the brand image built up over time. This study aims to elaborate on the Toyota crisis in order to understand why Toyota faces this crisis and how they deal
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Top 5 best selling cars in India and the need for roof box Rank Number | | Needs roof box | Rack system | No.1: Maruti Suzuki | | Yes: High | Normal roof(Available) | No.2: Maruti Wagon RSuzuki | | Yes: Medium | Rail roof(Not available) | No.3: Hyundai i-10 | | Yes: High | Normal roof (Available) | No.4: Tata Indica | | Yes: High | Normal roof(available) | | | | | Volcano Roof Box customers The table below is trying to find the current markets or future potential customers
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