16 Case Studies CASE 2 RAY-BAN SUNGLASSES: SELECTING THE TARGET AUDIENCE AND THE COMMUNICATION OBJECTIVES Objectives The case has been prepared to help you to appreciate the following: • What is an agency brief and what are its various components • To profile the market Segments and select the most attractive by carefully analysing the interpreting consumer data • Selection of communication objectives and development of a communication strategy to achieve a desired response. Structure
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Salvus Capital Advisors Pvt. Ltd A research report on Investment in the Indian Education Sector A research report on Investment in Indian Education Sector TABLE OF CONTENTS Overview ........................................................................................................................................................................................ 3 Regulation .............................................................................................................
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INTRODUCTION Company Background: The company name is: SpeakAsia Online Pte Ltd. formerly known as : Haren Technology Pte. Ltd. formerly known as: PAN Automotives Pte. Ltd. (Compliance rating for this company is Non Compliant currently) Prior to this name they were operating under: HAREN VENTURES PTE. LTD. f.k.a HAREN AUTO PARTS PTE. LTD. f.k.a HAREN MULTICONSULT TRADE SERVICES PTE. LTD. Surveys cut the risk of product failure to a large extent as it enables companies to understand
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Advances In Management Vol. 5 (9) Sep. (2012) General Article: Environmental Accounting and Reporting In India: An Appraisal Sharma V.K. New York Institute of Technology‚ Bahrain Campus‚ BAHRAIN vks123@gmail.com Abstract killed over 3‚000 people‚ blinded several thousand and affected over 1‚50‚000 people. Earth’s environment is a rich heritage handed over to us by previous generations. The present civilization is involved in varied activities. Many of these activities generate
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Segments in the Indian Retail Industry | | |[pic][pic| |] | The retailing sector of India can be split into two segments. They are the informal and the formal retailing sector. The informal retailing sector is comprised of small retailers. For this sector‚ it is very difficult to implement the tax laws. There is widespread tax evasion. It is also cumbersome
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hasn’t been long since our Prime Minister announced mobile number portability across the country. The main question still remains‚ why should someone change to a different operator? One (big) reason is that before MNP was actually announced‚ switching to another operator involved a procedure of submitting documents and in the end when you finally got your number‚ you had to inform family‚ friends and colleagues about the change. All that will now change with the introduction of MNP. Here is a
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EVOLUTION OF INDO – RUSSIA RELATIONS A REPORT EXECUTIVE SUMMARY This report discusses the evolution of relations between India and USSR (now Russia) over the last six decades. India’s independence and its need for military supplies (due to strained relations with its neighbours Pakistan and China) compelled it to extend a hand of friendship to USSR. There was done by the means of cultural exports like like Raj Kapoor films and Ramayana. Soon enough Russia became the largest
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Introduction What is FDI Foreign direct investment (FDI) in its classic form is defined as a company from one country making a physical investment into building a factory in another country. It is the establishment of an enterprise by a foreigner. Its definition can be extended to include investments made to acquire lasting interest in enterprises operating outside of the economy of the investor. What is Retailing Retailing is a distribution channel function where one organization buys products
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Project Report On Corporate Hospital (Manipal Hospital) Submitted by: NAVDEEP SINGH BHATI Acknowledgement It is great pleasure for me to acknowledge the assistance and contribution of my Prof Mr. Manoharan.s‚ for his prompt and timely help in valuable suggestion during the development of this project. I would also like to express our profound gratitude to IFIM Business School for this opportunity to complete the project on time.
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ETHAMES GRADUATE SCHOOL ASSIGNMENT SUBMISSION OF JANUARY 2011 WORKING WITH LEADING PEOPLE (UNIT 14) NAME: JIMMY MUKESH SHAH REFERENCE NO: ETOLA 17890 COURSE: HNCD GROUP: 5 London Organising Committee of Olympic games is a leading topic in UK. It is known for growing the needs and demands of the people for developing the country and reaching the heights all over the world and the most thing getting out of Recession is the major problem in all over country by this Olympic
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