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    Whale hunting in countries like Japan and Norway is deeply rooted in their culture. For centuries (Japan since the 12th century and Norway since 9-10th centuries) whaling was a source of food and income for the local fisherman. A lot has changed‚ though‚ in the 20th century when whale hunting became commercial and its scale grew exponentially‚ leading to over-exploitation and endangering of the species. To help regulate whaling and "provide for the proper conservation of whale stocks and thus make

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    The decline of the British Civilisation Why does "the sun never sets on the British Empire"? Because there was always a part of the British Empire that was in sunlight. What major event affected the British Empire on the 20th century? After the 2nd World War‚ Britain was in total bankrupt‚ they had no money left‚ because they were completely focused on the war efforts. Britain was depending of the money coming from the colonies. However‚ the fact that Britain ended up with very few resources

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    International Brand

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    International Brand Architecture Brands play a critical role in establishing afirm ’svisibility andABSTRACT position in international markets. Building a coherent international brand architecture is a key component of thefirm ’soverall international marketing strategy‚ because it provides a structure to leverage strong brands into other markets‚ assimilate acquired brands‚ and integrate strategy across markets. The authors examine the way firms have developed international brand architecture and

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    Faust claims to love Gretchen‚ but how can someone hurt the person they love? In the "Mountain and Cave" scene‚ Faust left Gretchen because he wanted to feel closer to nature‚ yet Mephistopheles believes Faust is stalling. Faust declines the thought and says his love for Gretchen is real‚ he says "However far‚ I’m near to her and crave her‚ she never is forgotten‚ never spent‚"‚ yet he goes back to her knowing he will destroy her. He describes Gretchen as a little hut that gets crushed by a water

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    Has the deepening of democracy in India caused a fundamental shift in the state’s approach to development? Introduction Over the course of Indian political history‚ the discourse of democracy has it that‚ it has changed over time. As Kaviraj states in his piece‚ “Dilemmas of Democratic Development in India”‚ Development isn’t merely a history of policies but a history of ideas. Therefore‚ at various benchmarks in the Indian history‚ there have been different ideas of development which was

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    Brand Recognition

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    SUBJECT : How to Improve Brand Recognition in Television Commercials   Introduction: The television commercials in India have continued to have a huge variety inthem. They were funny‚ witty‚ emotional‚ inspirational‚ with good music and sound and someeven managed to strike a chord in everyones hearts. Many lasted for a longer period‚somecame and went quickly‚ and some didnt even last even for a couple of weeks. TelevisionCommercials(TVC) are perhaps one of the best tools for creating awareness

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    Spectrum Brands

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    STRATEGY 2 SPECTRUM BRANDS 3 MANAGEMENT 3 STRATEGY 3 RELATED DIVERSIFICATION 3 UNRELATED DIVERSIFICATION 4 MARKETING 5 MANUFACTURING‚ RAW MATERIALS‚ DISTRIBUTION‚ AND SUPPLIERS 10 CONSOLIDATION EFFORTS 10 RAW MATERIALS 11 DISTRIBUTION AND SUPPLIERS 12 SPECTRUM BRANDS FINANCES 12 SALES 12 INCOME 13 PROFITABILITY RATIOS 13 LIQUIDITY RATIOS 14 LEVERAGE RATIOS 15 ACTIVITY RATIO 16 SHARE PRICE 17 RECOMMENDATIONS 18 REFERENCES 19 INTRODUCTION Spectrum Brands (SPC) is a global branded

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    Pacific Brands

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    Pacific Brands is Australasia’s leading manufacturer and wholesaler of apparel and home and sporting consumer brands including Berlei‚ Bonds‚ Clarks‚ Dunlop‚ Everlast‚ Grosby‚ Holeproof‚ Hush Puppies‚ King Gee‚ Slazenger‚ Sleepmaker and Tontine. Pacific Brands has substantial scale with sale of $A1.5billion and 7000 employees‚ and was the second largest MBO completed in Australia at the time of completion. ‘Catalyst Investment Pty Ltd 2010 case study‚ Pacific Brands Nov 2001 to April 2004’ Globalisation

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    Strong Enough Analysis

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    Jock Culture by Robert Lipstye and Strong Enough by Wendy Shanker‚ we learn countless pressures and insecurities both women and men face in today’s society. The tension placed on both men and women to meet a certain standard often lead to catastrophic outcomes. Unfortunately‚ both men and women constantly feel the pressure of fitting into society’s norms‚ and fitting into these norms comes with many consequences. Insecure women aren’t born‚ they are made. In Strong Enough‚ Shanker introduces her personal

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    Gillette is going to choose a strategic option for Fusion and Fusion Power‚ its new breakthrough offering‚ which are following the MACH3‚ the former successful exiting offering‚ in order to increase sales of Fusion and Fusion Power of which sales are flat 10.6% in 1st quarter to 10.8% in 2nd quarter‚ which is little bit disappointing‚ compared to the MACH3 (See the Exhibit 1.) Decision I strongly recommend that Gillette should launch new advertising campaign with a promotion campaign‚ in order

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