& Structure of Lesson Business Environment • • • • What does the business environment comprise? Use of PEST analysis Influences and drivers for change Glocalization Title of Slides Learning Outcomes At the end of this lesson‚ you should: Understand the nature of the business environment which includes ; • What does the business environment comprise? • Use of PEST analysis • Influences and drivers of change • Glocalization Title of Slides OPENING QUESTION WHERE
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case study is about determining ways Harley-Davidson Company would benefit by using the Porter’s 5 Forces and PEST analyses. These analysis tools are used to effectively determine the strengths and weakness of the business and provide feedback for executives to make decisive decisions based off the results. Harley-Davidson built its reputation by manufacturing heavyweight motorcycles designed for highway cruising. The Porter’s 5 Forces tool provides H-D with an in depth look into the factors
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APA citations to support your statements‚ explain what a PEST table is and why it is important to an organization (1-2 paragraphs). Pest Analysis is a frame work that strategy consultants uses to scan the mirco environment in which the firm operates. (Value Based 2013) PEST is Political‚ Ecomonic‚ Social factor and Techonolgies factors. Companies will use this in workshops and it will make the managmenets brainstorm techniques using PEST for strategic plannings‚ marketing planning or development
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Company Overview Harley is one of the leading organizations in the world for producing heavyweight (>650 cc) motorcycles. The company not only produces and sells motorcycles‚ but a wide range of associated products‚ including parts and accessories‚ clothing and apparel‚ and financial services. Harley-Davidson‚ Inc. is divided into two operating segments: Harley-Davidson Motorcycle Company (HDMC) and related products‚ and Harley-Davidson Financial Services (HDFS). Harley’s main headquarters
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Harley Davidson Inc. 2008 THRIVING THROUGH A RECESSION Introduction Harley Davidson Inc.‚ often abbreviated HD or Harley is an U.S. brand motorcycle manufacturer‚ It founded in Milwaukee‚ Wisconsin in 1903 by bill Harley and Arthur Walter Davidson which was produced not only the motorcycle but also produced their accessories and established bars or café under the named Harley-Davidson Inc. It have been very successful business in U.S.‚ recently the average sale volumes were showing signs of
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Walter Salles directs “The Motorcycle Diaries” and uses lighting in a special way. When he shows seems of higher class people‚ the lighting is bright and makes it seem like the audience is welcomed to come in the picture. When he shoots scenes with the lower class‚ the screen is darker
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MOTORCYCLES BREAKDOWN SYSTEM Expert System and Knowledge Engineering IKS 3223 Project Proposal By Abdullah Ariffin Bin Arsad Khairul Anwar Bin Zamzuri Norharis Bin Mohd Aris Nurhidayah Binti Ashari FACULTY of COMPUTER SCIENCE and INFORMATION TECHNOLOGY September 18 2012 Contents MOTORCYCLES BREAKDOWN SYSTEM 1 1 Executive Summary 3 1.1 Title Of The Project 3 1.2 Institute 3 1.3 Project Schedule Summary 3 1.4 Project Deliverables 3 1.5 Project Guides 3 1.6 Project
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Harley Davidson Inc. is an American motorcycle manufacturer. Harley Davidson specializes in the sales of heavyweight motorcycles that are designed for cruising on highways. Harleys have a distinct design and exhaust sound that have appealed to a mass market of customers all over the world. Harley Davidson has relied on a strong fan base for sales of their motorcycles and apparel. They currently offer five different models of motorcycle to try and appeal to all different types of consumers
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Harley-Davidson should consider modernizing the technology used in its motorcycles while at the same time maintaining their retro look. Harley’s lack of innovation has tarnished the brand’s image‚ especially to younger consumers. The Chevrolet Camaro‚ Dodge Challenger‚ and Ford Mustang have all revived classic body styles in their latest model redesign. However‚ modern technology was incorporated into these models‚ so while they look similar to classic automobiles of the past‚ they have all the bells
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Executive Summary Harley-Davidson‚ Inc. was founded in 1903 in Milwaukee‚ Wisconsin. It was one of only two U.S. motorcycle manufacturers to survive the Great Depression. From 1950 to 1980‚ H-D struggled to survive a difficult time in its history. During those years‚ they developed a poor reputation for quality and performance. Were it not for the federal government’s intervention‚ Harley might have gone out of business. Fear that major U.S. manufacturers like Harley-Davidson would be crushed
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