Health Care Marketing Analysis Paper Pfizer Inc. is a large pharmaceutical company that engages in the discovery of new technologies‚ the manufacture of prescription and "over the counter" (OTC) medicines‚ as well as the marketing of such products. It operates in three distinct segments that include Human Health‚ Consumer Healthcare‚ and Animal Health. For fiscal year 2004‚ the company generated approximately $53 billion in revenue that contributed to over $11 billion in net income. (Pfizer‚ 2004)
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Legal‚ Ethical and Professional Issues Ethical Dilemma Within healthcare‚ practitioners often have to make difficult decisions regarding the care of their patients. This could be to do with giving or withdrawing treatment‚ or as simple as sharing risk information (Glover‚ 1997). Ultimately‚ the practitioner must be able to rationalise any decision they have made (Morrison‚ 2009). With this in mind‚ the following assignment will draw upon an ethical dilemma and explore how theoretical perspectives
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Significant Health Care EventAmy DiZio University of Phoenix HCS 531 Significant Health Care Event There are many events that have influenced health care and the way it has been delivered throughout the years. These events have helped shape and change health care with the ever changing needs of the population at large. Some of the influences are society‚ culture‚ finance‚ religion‚ politics‚ health trends‚ environment and population (Shi and Singh‚ 2012‚ p.9). For the purpose and focus of this
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Within the healthcare industry‚ numerous ethical issues have arisen over the years. A few common ethical issues faced today are abortion‚ euthanasia‚ and the containment of HIV/AIDS. To address ethical issues within the healthcare industry the use of a process termed the ethical decision making process‚ is a necessary tool in approaching ethical issues and furthermore finding the best ethical solution. The first of these ethical issues we will discuss is abortion. Three categories of abortion exist
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“The purpose of medical science is to benefit the life and health of those who turn to medicine. It surely was never intended that it be used to prolong biological life in patients bereft of the prospect of returning to an even limited exercise of human life.”(Ashby & Stofell‚ 1995). The technology of artificial nutrition and hydration (ANH) allows the provision of complete nutrition to patients who in the past would not have received such treatment. However‚ the wisdom of administering long-term
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public does not have health insurance which ultimately limits their access to healthcare. Thus this topic has been not only a public concern but has also dominated public debate and thus politics. Many seek reforms within the health care industry yet no politician has been able to tackle this issue and provide coverage to the masses. So when health care became a forerunner in the political dialogue many actively promoted or opposed same. Supporters sought true health care reform eventually seeking
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Human Cloning – A Moral Issue Alex Correa Ms. Coveney ENG 110 September 21‚ 2011 Essay 2 The topic of human cloning has become one of the most debated topics in the world since 1997 when Dr. Ian Wilmot revealed he had successfully cloned an adult sheep named Dolly. Since the cloning of Dolly‚ there has been ongoing discussions regarding the morally right and morally wrong of human cloning. According to the Gallup Polls‚ by Gallup‚ Inc.‚ as of May‚ 2010 – 63 percent of
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million people‚ will be without health care insurance because coverage will be too expensive (CQ Health beat News‚ 2005). The United States spends more money on health care than other industrialized nations but is the only one that doesn’t ensure health care coverage for all citizens. Every year‚ approximately 18‚000 unnecessary deaths occur because of health insurance lacking in the United States‚ (Institute of Medicine [IOM]‚ 2002). Proponents of universal health care coverage say this problem is
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ETHICS ETHICAL ISSUES IN INTERNATIONAL BUSINESS Many of the ethical issues and dilemmas in international business are rooted in the fact that political systems‚ law‚ economic development‚ and culture vary significantly from Nation to nation. Consequently‚ what is considered normal practice in one nation may be considered unethical in others. Because they work for an institution that transcends National borders and cultures‚ managers in a multinational firm need to be particularly sensitive
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Ethical Health-care issue- Abortion Mathew V Kurian HCS/545 October 29 2012 . Ethical Health-care issue- Abortion Abortion is the induced termination of a pregnancy after conception. There are different ways in which an abortion can occur. Spontaneous abortions are usually termed as miscarriage. Miscarriage that happens between 8 to 22 weeks is due to incorrect replication of chromosomes‚ and it can be caused by environmental factors. Stillbirth and premature-birth are not considered
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