What is the WACC and why is it important to estimate a firm’s cost of capital? Do you agree with Joanna Cohen’s WACC calculation? Why or why not? 1.1 The definition of WACC Weighted average cost of capital(WACC)‚ is a weighted-computational method of analyzing the cost of capital based on the whole capital structure of a firm. The result of WACC is the rate a firm use to monitor the application of the current assets because it represents the return the firm MUST get. For example this rate could
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Weighted Average Cost of Capital Introduction and objectives This paper aims at describing a way to compute the Weighted Average Cost of Capital (WACC). This method is often used by company management to determine the economic feasibility of different projects and thus to compute the NPV of a specific project by discounting cash-flows. The WACC determines the return that the company should generate to satisfy its debt-holders. For the company‚ it consists in a tool for projects decision-making
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X. Weighted average cost of capital (WACC) The valuation of Abercrombie & Fitch Co. is based discounting future cash flows and economic profit‚ for that the weighted average cost of capital is needed. The WACC is the opportunity cost when investing in Abercrombie & Fitch Co. opposed to other investments with a similar risk. Investors want their return to excess the WACC before it can be considered a good investment; since people in general are risk averse‚ they want compensation for taking on risk
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• The Beginning and Growth of Kraft Foods - The year was 1903‚ the horse and wagon was hired‚ the lad of cheese which had been purchased‚ and the entire enterprise was started on $65 capital. - The driver was James L. Kraft‚ and J.L and his horse Paddy are the historic “co-founders” of Kraft Foods‚ now a division of National Dairy Products Corporation. - In the beginning‚ J.L drove to the market early each morning and selected the best cheeses available‚ which he then peddled to the
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Kraft Foods In The Era Of The Category Killer Bryon K. Langenfeld & Rebecca J. Morris (faculty supervisor) University of Nebraska at Omaha Case Objectives and Use This case permits students to examine the forces of change that were reshaping the business environment for companies in the food manufacturing industry in the twenty-first century. The case also illustrates the pressures that powerful customers (such as Wal-Mart) can have on industry profitability and the strategic choices of
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KRAFT FOODS Prof. R. Mulholland COMM 5306 Introduction to Marketing 2010 Chao Zhang (Richard) Laurentian University 2010-12-1 TABLE OF CONTENTS SECTION | CONTENTS | PAGE | 1 | Executive Summary | 3 | 2 | Problem Statement | 4 | 3 | Situation Analysis | 4 | 3.1 | Objectives and Goals | 4 | 3.2 | Background | 4 | 3.3 | SWOT Analysis | 5 | 3.4 | Market Analysis | 8 | 3.5 | Financial Analysis | 15 | 3.6 | Keys | 18 | 4 | Alternatives and Analysis | 20 | 5 | Recommendations
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= 10/80 = 0.125 Common: E/V = 50/80 = 0.625 = [0.250 6% (1 – 0.35)] + [0.125 8%] + [0.625 12.0%] = 9.475% 6. Executive Fruit should use the WACC of Geothermal‚ not its own WACC‚ when evaluating an investment in geothermal power production. The risk of the project determines the discount rate‚ and in this case‚ Geothermal’s WACC is more reflective of the risk of the project in question. The proper discount rate‚ therefore‚ is not 12.3%. It is more likely to be 11.4%. 7. The flotation
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Introduction to Marketing COMM 5307 Kraft: The Coffee Pod Launch January 29th‚ 2013 Laurentian University Table of Contents 1. Introduction------------------------------------------------------------------------------------------------2 2. Situational analysis---------------------------------------------------------------------------------------3 3. Alternatives-----------------------------------
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Randy Kraft Sotey Thomas Dr. K. Dowler California State University Stanislaus This research paper is based on the actions of the serial killer named Randy Kraft. This paper will contain three separate theories that will be used to describe and possibly answer reasons why he did what he did. The three theories that will be included are rational choice and routine activities from the Choice Theory‚ the social strain theory from the Social Structure Theory and the social control theories
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Jack in the Box decreased in re-cent years. The ratio is below one and shows a conservative attitude in operation and may slow down the growth of the company. The Calculation of WACC Table 5 Equity Debt Pref. E Weight 75.58% 24.42% 0.00% Cost 10.96% 1.84% 0.00% W x C 8.28% 0.45% 0.00% WACC 8.73% WACC=Weight of Equity * Cost of Equity+ Weight of Debt * Cost of Debt + Weight of Pre-ferred Equity* Cost of Pref. E Table 6 Cost of Debt (After-tax) 1
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