IN COMPANY TRAINING REPORT On “MARKETING STRATEGY OF YAMAHA PRODUCTS” at YAMAHA MOTORS INDIA PVT. LTD. Faridabad. Submitted in partial fulfillment of the requirement of Bachelor of Business Administration (BBA)‚ Guru Jambheshwar University of Science & Technology‚ Hisar. Training Supervisor: Submitted By: Mr. A. C. Yadav Rahul Rao B. B. A. 3rd Yr. Enrollment No.: 06511120036 Session : 2008-09 [pic] Directorate of Distance
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Positioning in 5 Forces This section will discuss Porters 5 forces of competition and Pompeian is situated in each element. Company’s need not only to focus on the impact of their direct competition but also other external factors that could influence their strategy. Threats of New Entry (Entry Barriers) – Pompeian needs to evaluate how other companies could enter the olive oil market and how quickly they could become a national distributor of the product. This threat is a low one for Pompeian‚ the
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discuss the effective use of some techniques of strategic auditing and environmental analysis as applied to a typical organisation.00 4. discuss and criticise some important issues relating to organisational design and orgnisational culture. Group Assessment: One Written Essay (50%) The work will normally be done in pairs. The work will include the analysis of an existing situation‚ the application of analysis techniques (introduced in lectures and developed in tutorials) and the presentation
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calculated that of 200 customers who completed the questionnaire at the rock festival‚ the mean age was 23. The age distribution conformed to a curve of normal distribution with a standard deviation of 5. Calculate the number of customers aged 33 and over who featured in Sonia’s survey (33-23)÷5 = 2 2% of 200= 4 Answer= 4 2) With reference to the report on the UK smoothie market (appendix 2) analyse two limitations of using secondary sources as the basis of Sonia’s decision making
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all around the world. It is leading brand in some areas and still growing day by day. Vision Voice goes mobile………….if it can go mobile…………………….it will. Mission Connecting people. SWOT analysis of Nokia SWOT analysis is the tool which helps the organization to understand where it stands. The SWOT analysis of Nokia make it understand that where Nokia stand in the market. Strengths Nokia has the strong brand name which is its one of the most important strength because it is then favorable for
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Porters 5 forces Pestle? Business plan The unexpected Incongruities‚ Process needs‚ Industry structure‚ Demographics Changes in perception‚ New knowledge Idea‚ Invention‚ Innovation‚ Diffusion Companies own assets Physical Intangible Human In the past Competitive advantage came from physical assets such as property/land/Financial clout Still important (anyone fancy taking on Apple?) but Intellectual property (patents) and key process management (we know how to do this) i.e. what we
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Management Study Guide Chapter 1 Self-Management: the capacity to act with a strong self-awareness Managers: persons who directly supervise‚ support‚ and help activate work efforts and achieve the performance goals of individuals‚ teams‚ or even an organization First-line manager: someone who is formally in charge of a small work group composed of non-managerial workers -department head‚ supervisor‚ team leader Middle manager: person in charge of relatively large departments or
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Your name is very important. It’s how you identify yourself. It’s how other people identify you. Elton John was born Reginald Kenneth Dwight. Can you image someone famous with the name like that? He had to change it. Marilyn Monroe sounds so much more glamorous than Norma Jean Baker. So how do parents make one of the most important decision in the lives of their children – giving a name Some parents choose names because they are fashionable. Other parents do the opposite and call the children unusual
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others as having‚ and which types of power I believe have that I possess. First‚ however‚ I will briefly explain the five types. Coercive power is the power to force someone to do something against his or her will. This is the type of power that is probably the most resented by the majority of people‚ but it has proven to be the necessary force that allows governments to maintain order‚ as well as parents to protect and discipline their children. Reward power is the ability to give people what they
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Industrial Analysis The Plastic Pipe Manufacturing Industry Prepared by Lau Yee Leong‚ Mike Master of Management‚ Taylors University Lakeside Contents No. | Description | Page Number | | | | 1.0 | Market Assessment | 3 | | | | 2.0 | Internal Rivalry | 4 | | | | 3.0 | Barriers to Entry | 5 | | | | 4.0 | Supplier Power | 6 | | | | 5.0 | Buyer Power | 7 | | | | 6.0 | Substitutes | 9 | | | | 7.0 | Conclusion | 10 | | | | 8.0 | List
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