Questions to Consider in Case Write-up: 1. What is the best argument Heather Yates can make to justify charging Windham Pharmaceuticals for impressions instead of click-throughs? Does she have acceptable alternatives? Click-throughs: People showing an active interest‚ but not necessarily sales. Impressions: Viewers. High quality “views” (people who will by eventually) are more valuable than low quality “look-in” click-through. “wanted to learn more”. Is this more accurate?
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Chapter 3 Closing Case: The Pharmaceutical Industry Historically‚ the pharmaceutical industry has been a profitable one. Between 2002 and 2006 the average rate of return on invested capital (ROIC) for firms in the industry was 16.45 percent. Put differently‚ for every dollar of capital invested in the industry‚ the average pharmaceutical firm generated 16.45 cents of profit. This compares with an average return on invested capital of 12.76 percent for firms in the computer hardware industry‚
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business of Pharmaceutical companies:- Pharmaceutical companies are not especially big in terms of revenues‚ but they are very profitable. For instance‚ in 2001‚ Pfizer was ranked 127th in the world on total revenue (US$32·2 billion) but 7th in terms of profit.29 The pharmaceutical industry is the most profitable business sector‚ with an average 16·2% profit‚ ahead of financial companies (11·6%) and beverages (10%).30 However‚ net income growth has declined‚ and growth in the value of drug
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at some point in their lives. Today the pharmaceutical industry is one of the biggest industries in the United States. The industry experienced a rapid growth rate (in the double digits) in the late 20th century which has now dropped into the single digits (Mullins‚ 2007). The global demand is driven by factors such as a worldwide increase in elderly population and a rising quality of life in developing nations. Time Magazine listed Generic Pharmaceutical Manufacturing as one of the top ten fastest
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The organizational problem of General Mills Inc. Introduction As organizational behavior plays an important role in managing an organization‚ so it is necessary to discuss some issues about organizational behavior. This essay will introduce General Mills‚ Inc. briefly and summarize the problem of General Mills‚ Inc. This essay will also show the discovery in academic literature about the problem. The aim of this essay is to analyze the problem relevant to academic literature and illustrate the
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Business Scenarios and Case Problems 9-1. Contracts by Minors…Discuss Kalen’s liability in this situation. Kalen is a seventeen year old boy who rented an apartment for $500 a month‚ after consistently paying for rent for 4 months‚ he decides to return the key and not pay rent for the rest of the remaining months on the contract. I would think that this is classified as “disaffirmance”. Since he is seventeen‚ and a minor when he leaves the apartment‚ he is able to legally avoid his contractual obligation
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typically the minimum age for a person to get a tattoo. Why do we have to wait in order to get a tattoo? 45 states have laws about minors getting tattoos‚ and 38 states don’t even allow minors to get them. Why is that? Is it because of the fact that a minor might make a poor decision of tattoo? Or maybe the fact that tattoos should be saved for legal adults. I believe that minors above the age of 13 should be allowed to get tattoos with a parents permission because of the sentimentality a tattoo offers
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• Do minors have the right to return items that they have purchased and get their money back‚ regardless of a store’s stated/printed return policy? • Why or why not? Be sure to support your answer. • Does it make a difference if the minor makes a purchase by signing a written contract? A minor or other incompetent party who makes a purchase is essentially entering into a contract with the seller and technically and legally speaking does have the right to return the purchased item based on their
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There are many advantages and disadvantages for minors’ to enter into contract. Most people believe that minors’ are considered incompetent. It is said that if a person does not have the mental capacity to understand a that a contract is being made or the general nature of the contract‚ the person lacks contractual capacity. So then why would someone enter a contract with one. That is why I would have to say the first advantage is that most minors’ which means anyone under the age of 18‚ are allowed
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Questions for Review 1. Pharmaceutical companies do have a responsibility to distribute drugs for a low cost in developing and poorer countries. Africa’s GDP‚ and per capita income is very low so they cannot afford to buy top quality medicines. One main argument for this approach is the AIDS epidemic in Africa. A main argument against this is that the treatment for AIDS is very expensive to provide to a whole country for free. 2. The principal arguments of pharmaceutical companies that oppose making
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