My strategy as a health care administrator communicating with Get Well Drugs is to evaluate new drugs before they can be sold. Center for Drug Evaluation and Research (CDER’s) evaluation not only prevents quackery‚ but also provides doctors and patients the information they need to use medicines wisely. The center ensures that drugs‚ both brand-name and generic‚ work correctly and that their health benefits outweigh their known risks. First‚ I will test the drug to make sure it is safe and effective
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BUGusa‚ Inc. **This is just the legal protections for intellectual property portion*** Intellectual Property Protection The US has laws that can help BUGusa protect its intellectual property rights. Intellectual property is an intangible asset including processes unique to a business‚ designs‚ original creations‚ and products. The laws to protect these assets are patents‚ copyrights‚ trademarks‚ and trade secrets. Different types of intellectual property are protected in different ways‚
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INTRODUCTION Coach‚ Inc. is a designer‚ producer‚ and marketer of a prestige line of handbags‚ briefcases‚ luggage‚ and accessories. The company made its reputation selling sturdy leather purses in unchanging‚ traditional‚ classic styles‚ and it remains one of the best-known leather brands in the United States and has a growing reputation overseas. In addition to its main product line‚ the company offers Coach brand watches‚ footwear‚ and home and office furniture through agreements with licensing
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PIXONIX INC. - Currency Exposure Answers Question #1 The company Pixonix Inc is based in Canada and its revenues are based in CAD‚ however Pixonix dealt with US firms‚ so a majority of Pixonix’s expenses were paid in US Dollars. Of key interest is the annual payment of US$7.5million at the end of January each year as well as the payments made at the end of June each year (which required the CAD to be converted to USD). Recently the CAD has been appreciating and positively affecting Pixonix’s
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Introduction SecureNet INC‚ a software enterprise that focuses on the e-commerce security‚ is trying to raise a first round of funding in October 2000. The company has been unsuccessful in attracting funding from venture capitalists‚ and raised a small round seeds from local investors in Virginia. In the following two month‚ SecureNet financed a $250‚000 bridge loan from an Angel investor called Trio LLC. Trio has proposed to offer a $ 1.4 million a Series A funding of convertible preferred stock
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Statement of Facts Funtime‚ Inc manufactures videogames machines. Funtime‚ Inc encountered decline in profits as a result of the modernized technology. To offset the decline in profits the management team focused on manufacturing economics and increased production by developing an incentive program for production managers whose contribution allowed for an increase in the amount of units produced and a decrease in its cost. The production management team improved manufacturing by increasing the
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The global pharmaceutical industry – in the land of shrinking giants. 1. Introduction The case describes the evolution of the industry and its unusual strategic environment. Attention is drawn to environmental pressures from regulators and payers. Key forces driving the industry are discussed‚ including addressing unmet medical need‚ the importance of innovation and time to market‚ and globalisation. The case illustrates how an increasingly hostile environment‚ combined with a decline in R&D
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SWOT analysis: | Positive | Negative | | Strengths: | Weaknesses: | Internal | *Exclusive rights to sell a line of flies made by artisans*Sells all forms of real bait *Loyal following of customers*Company name is immediately recognizable*Great distributions through franchises*Bait is guaranteed*Very strong knowledge about worm farming*Low fixed costs*Fatter Worms: seem to work better*actively pursuing R&D. Example: R&D department doing experiments that indicate a worm can be engineered
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INTRODUCTION (5 Points) NIBCO Inc. is a middle size company that is privately held and that specializes in the manufactures of pipe fittings as well as valves. The organization’s headquarters are in Elkhart in the same city in which it was founded more than a century ago. Prior to December 1997 the company utilized a legacy system in its administration and operations. However‚ a number of events and processes set into motion a move towards significant change in the organizational system in the company
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Omnico‚ Inc Case 3-5 Marketing Management MM522 Robert Smith 6/18/11 Table of contents I. Statement of the problem II. Summary of the facts III. Analysis IV. Recommendations V. Conclusion I. Statement of the Problem Omnico’s customer retention is much lower than industry average. The problem as perceived by long time employee and current sales manager is that his salespeople fail to appreciate the importance of relationship selling. The sales manager’s
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