eBay Inc. in China (Case study) Strategic Management Authors: Antonin Levy Diogo Reganha Nuno Sobral Visar Murati Riga‚ 2014 Question 1 eBay first entered the Chinese market in 2002 by acquiring a 33% stake in its local counterpart‚ EachNet‚ followed by a full acquisition a year later in 2003. Critically assess eBay.s choice of market entry strategy for China (use Key Country Matrix)‚ listing both the advantages and disadvantages of its acquisition strategy (use Drivers (YIP) -CAGE Matrix)
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Brandon Taylor MGT 301-701 Remo Picchietti McDonalds in China 1. Assume a Big Mac is $3 in the U.S. How much would the Big Mac cost in China? At the time of the article‚ “McDonalds to Double China Restaurants by 2013‚” 1 Yuan is 8 to 15 cents. So‚ a Big Mac at the time of the article would cost 20 to 37.5 Yuan. However‚ at the current time‚ according to The Money converter.com‚ a Big Mac‚ costing $3‚ would be 19.10 Yuan Renminbi (USD to CNY). 2. Conduct some research. Identify at least one difference
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2008 ACADEMIC CASE STUDY SERIES Bertelsmann China: Supply Chains for Books (B) An Academic Learning Case Study written for the Council of Supply Chain Management Professionals Professor Stephan M. Wagner‚ WHU – Otto Beisheim School of Management Andreas Breiter and Gunnar Froh **Professor Stephan M. Wagner‚ WHU – Otto Beisheim School of Management‚ Andreas Breiter and Gunnar Froh prepared this case to provide material for class discussion. The authors do not intend to illustrate either
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Levendary Café: The China Challenge By: Anna-Lena Mayer‚ Tobias Jüngst and Florian Beck Agenda Executive Summary Company Overview Market Analysis Market entry China Recommendation Implementation Executive Summary • The headquarter needs all numbers of all subsidiaries in the same reporting format • The US Version of Levendarys will not work throughout China • If the necessary adjustments in some places are too much‚ Levendary China should get a new name Executive Summary Company Overview
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least‚ investing in developing marketing and sales organization is emphasized to position GEMS as a more than Equipment Company i.e. to differentiate itself from the competitors with services. However‚ with the recent China opportunity‚ GPC concept has been shaken by “In China for China” policy. Hence‚ GEMS has to consider whether to modify GPC by adopting the new policy to directly focus on Chinese market or not. Company’s Strategies Manufacturing strategy; According to GPC concept‚ it is focused on
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advantage was the ability to attract‚ motivate and retain superior people. In attracting employees Microsoft mainly targeted the stars. Stars are the core employees that can add value to the organization through their knowledge‚ skills and abilities (Boselie‚ 2010). At Microsoft there has been a hands on mentality made for ambitious people. Lepak and Snell (2007) built a theory about different employees and its HR strategies. Microsoft has an internalized and relational focus with its employees. Strategic
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Executive Summary This case study focused on the Microsoft Corporation and charges made by their competitors‚ the Federal Trade Commission‚ and the Department of Justice of antitrust violations and a monopoly of the computer operating systems and applications software‚ software development tools (e.g.‚ programming language software)‚ and hardware peripherals (e.g.‚ Microsoft Mouse) that Microsoft specializes in. It focused on numerous issues that would lead one to believe that Microsoft was in fact monopolizing
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Deadline extended! Microsoft CSR Case Study Competition 2011 Have you heard of corporate social responsibility? Are you passionate about not only doing business but also dong good at the same time? Do you believe that being socially responsible and sustainable is not only the good way but the right way to go? Here is the platform for you to express your ideas and challenge your mind. The deadline for signing up is extended to 23rd March The deadline for report submission is extended to 27th
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Microsoft Lumia – How to Reconquer? On 3 September 2013 Microsoft announced its intent to acquire Nokia Mobile business which was closed in 2014 and after November 2014 there has been only the Singular Brand – Microsoft Lumia. But the sales have continuously gone down from 2014 until 2016 with market share dropping below 1% and it would be really soon that Microsoft Lumia completely phases out and the real threat is the Platform that has been used by Microsoft Lumia – Windows Platform. It is clearly
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1. Chen was told by her former colleague‚ Zhu‚ to give RMB 3000 (US $360) to each of the two government officials. What would be the consequences of doing so for the involved parties and other relevant stakeholders? The core issue around this case is the major differences between Chinese and western ethical values. It is common‚ in most developed Western countries‚ for businesses and government officials to closely follow business rules and regulations that are straightforward and by the books
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