endangered Active Gear’s growth. Mercury Athletic Footwear designs and distributes athletic and casual footwear dominantly to the youth market. Mercury competes in four main product lines: men’s and women’s athletic and casual footwear. Men’s athletic footwear is the leading product for Mercury Athletic. Women’s casual footwear is Mercury’s worst performing product and post-acquisition the line may be discontinued by Active Gear. The acquisition of the Mercury Athletic division has sources of potential
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this has led to less operating volatility and better supply chain management as well as lower DSI 3. Company weaknesses: By avoiding the chase for the latest fashion trend and avoiding big box retailers‚ the company has had very low growth 4. Mercury was a subsidiary of a large apparel company As a result of a strategic realignment‚ the division was considered to be non-core. 2006 revenue and EBITDA were $431.1 million and $51.8 million respectively Under the egis of WCF‚ Mercury’s performance
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Mercury athletic footwear Group 7 Contents Executive Summary & Overview of Problems 3 Analysis on Mercury acquisition 4 1. Reasons why Mercury is an appropriate target for AGI 4 2. Estimation the value of Mercury based on discounted cash flows and Liedtke’s base case projections. 4 a. Estimation of the weighted average cost of capital 5 b. Estimation of the free cash flows from 2007 to 2011 5 c. Estimation for long-term growth rate and estimate the terminal value 5 d. Estimation value of
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Jide Wintoki From: Richard Smith‚ Scott Mitchell‚ Zack Gregory Re: Mercury Athletic Acquisition Based on our analysis of Mr. Liedtke’s base case projections for a potential acquisition of Mercury Athletic‚ we have concluded that this is a positive net present value project‚ and that AGI should proceed with the acquisition. Under Mr. Liedtke’s operating assumptions‚ we calculate the value of Mercury’s discounted cash flows to be $624.446 million‚ and the acquisition price to be $156.643 million‚ yielding
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Intro: Mercury can be used in many different products such as barometers‚ florescent lamps‚ and electrical switches and can be in the fish that we eat‚ whether the fish was caught in a local lake or bought from the grocery store. Mercury is a naturally occurring element in the earth’s crust that can be moved around from volcanoes‚ coal burning plants‚ mining‚ and other natural or human actions. “Mercury is well-documented as a toxic chemical that is atmospherically transported on a local‚ regional
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Environmental Pollution at Hindustan Lever’s Kodaikanal Plant In mid-2004‚ Hindustan Lever Ltd (HLL) executives looked back at the events of the past three years at their mercury thermometer factory in Kodaikanal in the south Indian state of Tamil Nadu. After mercury leakage from the plant had been reported in March 2001‚ heavy expenditure had been incurred in environmental risk assessment‚ waste disposal and health monitoring. The expenditure had exceeded the total profits generated by the plant
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announced a strategic reorganization calling for a divestiture of certain assets‚ and one of the divisions it intended to shed was Mercury Athletic‚ its wholly owned footwear subsidiary. John Liedtke‚ the head of business development for Active Gear‚ Inc. (AGI)‚ a privately held athletic and casual footwear company‚ contemplated an acquisition opportunity of Mercury that would significantly improve his business. So‚ he wanted to evaluate this opportunity. This paper introduces the basic situation
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Demographics Mercury Drugstore’s Primary Target Market Demographics : Ages ranging from 18 to 65 years old who may be male or female that belong to any social class – B‚ C‚ D‚ and E Marital status – no specific status. The available market size using research data show that 6 out of 10 Filipinos are now opting for generic medicines over the more expensive branded counterparts. For a $2 Billion Pharmaceutical market in the Philippines $1.2 Billion (60%) - Generics Medicines $800
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just have. In 1958 when the United States launched Explorer I‚ the National Aeronautics and Space Administration (NASA) began working with full steam‚ devoting all time and money to getting a man into space‚ with the collaboration of the original mercury 7 astronauts. In 1955 a United States spy plane stumbled across a large site consisting of numerous missiles being constructed along with 3 different launch areas. The immediate thought of President Eisenhower was that the Russians were planning
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which was the second U.S. manned space program. On May 25‚ 1961‚ just 3 weeks after the successful Mercury Program put the first American‚ astronaut Alan Shepard‚ into space‚ President John F. Kennedy announced to the world his goal of sending astronauts to the moon before the end of the decade. Later that year‚ NASA expanded their short term goals by creating another program that would follow the Mercury Program. The total cost of the program was approximately $1.28 billion. The program was named
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