MEDIA ECONOMICS Theory • Set of guiding principles • Explains behavior • Help us understand why things happen • Predicts behavior • Help us anticipate future actions‚ events • Two theories to understand media economics • Classic economic theory • Media Economics • Critical/cultural theory • Political economy Media Economics • Media Economics o Focus on economic forces o How they shape media institutions o Production
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Media can be used to inform people of world news‚ to advocate for what people believe in‚ and even to change the way things are seen and interpreted by viewers; the media can be a platform for people to spread their ideas‚ a place for many to learn new things about themselves and others‚ and most importantly‚ it can have the power to influence people and their thoughts. However‚ as the media evolves‚ so does the material that is produced. Staying in-the-know of current events no longer holds importance
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views and opinions through the media. When media moguls control media content and media distribution‚ they have a lock on the extent and range of diverse views and issues that get publicized. The power to control what the citizens know‚ how much they know and how they feel about this knowledge allows gives these corporations undue political and economic influence (Gutierrez). This abuse of power was seen when “Silvio Berlusconi‚ Italy’s former prime minister‚ used his media tycoon status to not only help
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Media Violence: Effects on society “Millions of teens have seen the 1996 movie Scream…Scream opens with a scene in which a teenage girl is forced to watch her jock boyfriend tortured and then disemboweled by two fellow students who‚ it will eventually be learned‚ want revenge on anyone from high school who crossed them. After jock boy’s stomach is shown cut open and he dies screaming‚ the killers stab and torture the girl‚ then cut her throat and hang her body from a tree so that Mom can discover
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past 50 years‚ mass media become part of everyone’s daily life. Because the development of technology is rapid in the world‚ from telegraph‚ radio‚ to TV‚ computer‚ mobile phone. Media makes the lives of the people at ease‚ along with Information and Communication Technologies; they produce to increase the standard of living for the people to spend time. Nowadays‚ teenagers can easier to get mass media in computer; they can through computers to know different types of mass media that they want to have
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accessible. Forty years ago the only way a person could access a media source was through the newspaper‚radio‚or television. Society is now able to access media sources from virtually anywhere in the habitable world. The media has taken advantage of this and has become one of the biggest industries in the world. Everyday millions of people read‚listen‚ or watch something news related without knowing if it is an unbiased report. Media bias is one of the most dangerous and controversial issues in our
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EMBARGOED UNTIL DELIVERY CHECK AGAINST DELIVERY Youth‚ New Media and Political Y th N M di d P liti l Participation in the Election Trisha T. C. Lin Assistant Professor‚ Wee Kim Wee School of Communication and Information‚ Information Nanyang Technological University‚ Singapore Trishalin@ntu.edu.sg Alice‚ Yah-Huei Hong YahProfessor‚ Fu Jen Catholic University‚ Taiwan Alicehong0323@gmail.com GE2011: Watershed Election PM said vote swing is because… greater proportion of critical young voters
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What are the media and media advocacy? Media‚ which is the plural form of ’medium’‚ are the forms of communication – television and radio; newspapers‚ magazines‚ and written materials (or "print media")‚ and‚ more often now‚ the Internet – used to spread or transmit information from a source (which can be a person‚ an organization‚ a business‚ an institution‚ a government agency‚ a policy maker‚ or another media outlet) to the general public. Advocacy means openly supporting a certain viewpoint
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through the public media‚ which in itself has several branches such as celebrity media‚ sports media and so on. One can argue that media serves an extremely important role by informing the public on a large scale‚ but in contrast‚ it is also easily argued that media can act as bacteria‚ infecting viewers with un-needed information which could be considered dangerous in some cases. Natural Born Killers is the most effective film at exposing the ironic relationship between media and it’s attentive
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fantasy from reality which makes them more unaware of what’s right and wrong due to the influence of media. In the stages of development‚ children often are heavily influenced by the things they see happening around them‚ this includes things seen in the media. “The vivid portrayal of violence as a means of justice gives them a false sense of right and wrong. Hence the amount of violence the media broadcasts ought to be censored at least for children. Also the casual approach towards topics of sex
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