Background Museum: The McNeil Museum of Art (MMA) is a not-for-profit museum founded in the city of Universal‚ in the western United States. Originally chartered in 1925‚ under the founding name Fannel County Museum of Fine Arts‚ the museum went through a name change in 2000 to reflect the museum’s main benefactor‚ Jonathon A. McNeil. Before the museum went through a name change‚ however‚ in 1997 MMA benefited from a $28 million dollar bond election. This election allowed MMA to expand their
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McNeil Museum of Art is located in Universal City‚ which has a large metropolitan population of 2.5 million residents. In they year 2004‚ they recorded their 3rd annual loss of ($383‚715); totaling ($794‚086) in the past 3 years. They have also depleted their savings and the interest they make on investments is declining with no positive sights in the near future. The museum makes 43% of their $6‚657‚644 revenue from the 17‚634 membership dues charged to personal and corporate accounts. The amount
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McNeil Museum of Art Case Introduction The purpose of the McNeil Museum of Art (MMA) Integrated Marketing Plan is to increase the overall visibility and enhance the image of the museum. The museum’s purpose is to provide an inviting setting for the appreciation of art in its historical and cultural contexts for the benefit of this and successive generations of Fannel County citizens and visitors. The museum’s marketing efforts are meant to highlight the excellent artwork‚ history and education
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Executive Summary The New York Metropolitan Museum of the Art is a non-profit institution with an established history as a behemoth of the artistic world. It was founded and maintains today the mission of “establishing and maintaining in the city of New York a museum and library of art‚ of encouraging and developing‚ the study of the fine arts‚ and the application of arts to manufacturing and practical life‚ of advancing the general knowledge of kindred subjects‚ and‚ to that end‚ of furnishing
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Analysis: A son of the president of a university dedicated an Art Museum to a university he was once an alumnus in. The son was a rich investor in a Bank and gave the Art Museum his small high quality collections of art. He worked as the art museum director without payments until he passed away. During his management to the museum‚ he collection some art pieces from other universities. The museum’s visitors were very limited. After the death of the founder‚ the university wanted to hire a new manager
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Introduction The case of Kathryn Mc Neil deals with the issue of separation in the workplace regarding the nonperformance of a single mother whose work was suffering because of the tremendous additional burden of raising a child. The case was written in 1994 but in the intervening years significant decisions have been made by the law (in the US) protecting the rights of the single mother. The debate is no longer exclusively about professionalism versus corporate responsibility but the new phenomenon
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As an art student‚ I find the art that we learn about in class very interesting because it is art that I would never be interested in‚ but yet after learning the details I enjoy them. Although I don’t mind learning art through power points‚ I find physically looking at art more enjoyable. Getting the whole experience of physical artwork is a more exciting way to learn and catches my interest more‚ which is why I was so excited to visit a new museum and look at some art. For this assignment I decided
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Although the Orlando Art Museum was the last Cultural place I visited it was definitely my favorite. The insane art fixtures and sculptures I saw left me baffled at what I thought art really was. I always saw art as something sort of boring‚ and I wasn’t all that excited for visiting this art museum. But after this my opinion about art definitely changed completely and I would love to visit more museums like this one. A lot of paintings and sculptures caught my eye while visiting. The Painting
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I think that our 5th grade should go to the art museum. The reason we should go is because of the amazing art because the art there is really beautiful. The other reason is to learn about the history and why they made it.The last reason is because of the history. The history is really fun to learn about. My first reason is because of the history.The history is really cool to see and learn about.The reason I picked history is because I like to learn about people from an earlier time. So‚ that
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C.A.P. The Conference on Art and Art Projects (Non-profit organization) C.A.P. was founded in 1994‚ when eleven artists met up to discuss about an ideal art museum. The ideas were pitched to the city of Kobe‚ which planned on founding a new art museum by then. A contemporary‚ unconventional museum was visualised‚ a vivid space for regional art production and communication‚ sharply contrasting museums exhibiting representative works by institutionalized artists. Tragically‚ Kobe was struck by the
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