It amuses me how girls feel flattered when someone calls them a Barbie doll. I was “stalking” someone on Facebook and came across her wedding album; her friend had commented “Mashallah‚ you look beautiful‚ like a Barbie doll”. She had replied “thank you dear”. Let’s get into the logic of this comment. A standard Barbie doll is 11.5 inches tall‚ giving a height of 5 feet 9 inches in human terms. Barbie’s vital statistics as a human would be visibly distorted. She would look deformed and her chest
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Unit Four Mattel Case Study Analysis Tosha Collins Kaplan University School of Business and Management MT 460-04 Management Policy and Strategy Dr. K. Peterson 1/31/12 Unit Four Mattel Case Study Analysis In 1944‚ the Mattel brand was founded by Ruth and Elliot Handler and Harold “Matt” Matson. They launched Mattel out of a garage workshop in Southern California. The first Mattel products were actually picture frames‚ but Elliot soon started using the scrap from the picture frames to create
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Case Study Mattel’s Toy Recall And Supply Chain Management Susita Asree5/11/2014 MGMT 516 By: Divangi Shah CWID: 802164541 Why do firms contract overseas for production of products they sell? Answer: The firms contract overseas for production of the products they sell to gain certain advantages from the different countries. One of the biggest advantages is cheap labor that cut down the cost of the products. To get the advantage of the cheap fuel prices and raw materials to make the products
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MINH TRAN – DMA # 1 Barbie-Q By Sandra Cisneros Cisneros opens her tale with a possessive pronoun: “yours”‚ which confounds readers and draw their immediate attention. Without delay‚ they are then brought into the world of Barbie Dolls: “yours is the one with mean eyes and a ponytail” and “mine is the one with bubble hair”. Here‚ we are overwhelmed with details of the dolls’ costumes - “Red Flair”‚ “sophisticated A-line coatdress with a Jackie Kennedy pillbox hat”‚ “white gloves”‚ etc. - listed
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What Went Wrong at Mattel The toymaker is recalling more dangerous toys made in China. Its troubles may be a warning sign for other multinationals Elmo‚ Barbie‚ Big Bird‚ and Dora. They are some of the most familiar and best-loved children’s characters. Now they’re caught up in the global debate about the safety of Chinese-made products. Mattel (MAT)‚ the world’s largest toymaker‚ announced on Aug. 14 an expanded product recall‚ involving vehicles based on the hit movie Cars that had lead paint
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of toy safety in reference to Mattel‚ Inc.‚ one of the world’s leading toy makers. Mattel had ordered a series of recalls of children’s playthings that had been found to be coated with lead paint. The toy recalls had alarmed parents and consumer activists‚ as well as the toy industry‚ retailers who marketed their products‚ and product safety regulators. I will address the following circumstances that involved Mattel and their safety issues. Do I believe that Mattel acted in a socially responsible
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Mattel and Toy Safety Gabriel Caldwell BUS 250 Pof. Robert Hamamoto May 11‚ 2014 In 2007‚ the Mattel toy company recalled around 20 million of its toy products do to contamination of lead in the paint and safety issues dealing with parts of its products (magnets) that was manufactured in China. The Mattel Company is considered the “global leader’ in toy manufacturing with over 30‚000 people employed in over 40 countries and operates in more than 150 countries. The Mattel Company faces
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Barbie is Just a Piece of Plastic “Seen through Rose-Tinted glasses:” The Barbie Doll in American Society. By Marilyn Motz; supports the highly debated topic that the toy Barbie produced by Mattel is a bad influence‚ on young girls. Motz is claiming that the young female child envisions herself as Barbie‚ and with Barbie resembling an older more mature woman. Something that Barbie’s age group cannot obtain‚ in till they grow older and more mature themselves. However‚ Barbie is just a toy‚ her
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Introduction Mattel‚ the world’s leading toy and children’s good manufacturer has cultivated a strong portfolio of well known brands and products while being recognized as a highly responsible corporate citizen that makes ethics and safety a priority. However‚ Mattel has had to overcome a few hurdles in order to stay on top; the first major problem they ran into was the recall of millions of products in 2007. The recall of toys because of health concerns has hurt the company’s brand image with
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Topic: Barbie is a bad role model for young children. Specific purpose: To persuade my COMM 110 class that Barbie has a negative influence on young children. Central idea: Barbie is a bad role model for young children‚ because of Barbie’s unrealistic body proportions and unattainable lifestyle. Young girls become aware of their physical appearance and become insecure‚ and this can lead to long term effects. INTRODUCTION Attention-getter: According to an article by Sloan Crosley‚ the
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