1. Case Summary Toshihiro Nakamura‚ manufacturing engineering section head‚ examined the prototype assembly process heet for the newest subnotebook computer model. When every new model was designed‚ considerable attention was directed toward; * reducing the numbers of components‚ * simplifying parts production and * assembly requirements. This new computer’s production was scheduled to begin in 10 days. Initial production for new model was to be at 150 units/day‚ increasing to 250
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EXECUTIVE SUMMARY Lenovo has been dedicated to making a better world through diverse business that today span advanced technology‚ with affordable PC brand that pioneered the home computer concept. The first original product was Legend Chinese-character card which was bundled with the imported PC’s it distributed. It launched its first brand PC into the Chinese market 1990. Legend became China’s largest PC maker. It made headline around the world‚ but unknown to the rest of the world. It faced increased
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importantly the Toshiba Corporation in 1974‚ and hence we became the only Arab commercial agent for Toshiba products in Egypt’ The second partnership was with the Japanese Sharp Corporation in 2002. History of El-Araby in brief •1964- Founding El-Araby Company by Mr. Mahmoud El-Araby. •1968- Starting the partnership among the three brothers – Mohamed‚ Mahmoud and Abd Elgayed •1970- Starting to trade in black-and-white TV sets. •1974- Importing SANYO black-and-white TV sets and Toshiba fans & radio-cassettes
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Toshiba Ome Works Informations : Production time per day = 7.5 hours = 27.000 seconds Output per day = Production time per dayTime needed to make 1 laptop = 27.000120 = 225 units Total time needed from Ws #1 to Ws #8 = 843 seconds Total time needed from Ws #1 to Ws #10 = 1258 seconds (sum of task times) Total time needed in Ws #2 = 114 seconds (consider as longest time needed before the Ws #9) Total time needed in Ws #9 = 310 seconds Total time needed in Ws #10 = 105 seconds
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com/apple/news/2008/10/report-iphone-demographics-diverse-despite-tough-economy.ars> Cho‚ J Colley‚ A. 2010‚ ‘Surging iPhone hot on the heels of Nokia as Australia ’s No 1 smartphone’‚ viewed June 15‚ 2010‚ Comscore Reports 2010‚ U.S Elliott‚ G.‚ Rundle-Thiele‚ S. & Waller‚ D. 2010‚ Marketing‚ John Wiley & Sons Australia‚ Queensland. Foresman‚ C Martellaro‚ J. 2010‚ The Truth About Apple’s iPhone Market Share‚ The Mac Observer‚ viewed 5th January 2010‚ Martin‚ M McEntegart‚ J. 2010‚ Android is for Boys? 73 Percent of Users Are Male
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Chapter 9 THE MARKETING PLAN AND THE 8 P’S (Where We Would Like to Be?) Marketing Plan is defined as written plan that is used to guide an organization’s marketing activities for a period of two years or less. It is quite detailed and specific‚ and it helps an organization coordinate the many steps and people that play a role in marketing. * Marketing plan is also called as tactical plans or short-term plans. * Strategic plan or a long-term plan is a three-year or more that is more general
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pack Hard Disk Drive5 • 320GB (5400 RPM); Serial ATA hard disk drive Software C1 13 • Toshiba Software and Utilities o TOSHIBA Value Added Package o Electronic User’s Guide ® o TOSHIBA ConfigFree o TOSHIBA Assist o TOSHIBA DVD Player o TOSHIBA Disc Creator o TOSHIBA Extended Tiles for Windows Mobility Center o TOSHIBA Speech System o Hard disc(HDD) recovery o TOSHIBA Recovery Disc Creator o TOSHIBA Face Recognition • Third-party Software ® o WildTangent Orb™ Games Console ® o Microsoft Works
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COMPUTER STUDIES DAU BRANCH 2012-2013 MARKETING PLAN “THE JOURNEY CAFÉ” “The Taste of Adventure” Submitted by: LUMAGUE‚ KIMBERLY A. AB4AA Submitted to: Mr. Salvador C. Lacsina VI. Developing a Marketing Plan A. Marketing Planning Defined B. Steps in Marketing Planning Process C. Contents of a Marketing Plan 1. Development of Objectives
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The Marketing Audit The marketing audit has certain similarities to a financial audit in that it is a review or appraisal of your existing marketing activities. Carrying out the marketing audit provides the opportunity to review and appraise your whole marketing activity‚ enabling you to assess past and present performance as well as to provide the basis for evaluating possible future courses of action. Because the business environment is constantly changing‚ the marketing audit should be used
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guidance on how to develop a 5 to 7 paragraphs that will allow me to determine the marketing deliverables for this project adn provide resources. I ’m attaching the original scenario. Your help is greatly appreciated You are developing the scope statement for the project‚ and now you are up to the marketing deliverables. You have met with the director of Sales and Marketing and have a general sense of what marketing will be needed to effectively launch the upgraded product. There will be a series
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