by 7-Eleven. For example are they agile‚ adaptable‚ aligned? 7-Eleven is the largest operator and franchisor of convenience stores in the world‚ with more than 46‚000 outlets and currently selling 500 million litres of petrol‚ $500 million of merchandise and serving almost 80 million customers worldwide. With figures like this‚ you have to wonder how they did it? Aside from the fact that the store operates 24 hours a day‚ 365 days a year and hence adhere to the ‘convenience store’ label‚ 7-Eleven
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Q1. Evaluate 7-Eleven’s competitive advantage using the Michael Potter’s Five Forces model. 7-Eleven‚ the largest convenience retailer store in the world has been operating in more than 15 countries and well known as franchise business that operated by independent business operators running local neighborhood stores. Despite the intense competition in the market‚ 7-Eleven has struggled to maintain their leader position in the market. In order to sustain their competitive
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8.0.1 Product strategy The products of 7-Eleven brings back the millions of loyal customers though franchises’ door. Apart from regular grocery items‚ 7-Eleven offers different lucrative products and quality food items in low price that attracts the customers most‚ such items are Slurpee beverages‚ Krispy Kreme doughnuts‚ $1 coffees‚ 7-Eleven fuel‚ Hot Chockee‚ ATM‚ stationery & gifts‚ treats‚ Refreshment‚ game cards‚ MoneyGram‚ Mobile recharge‚ sim and phones‚ news magazine‚ transport‚ Australia
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FOREIGN AND LOCAL LITERATURE: According to the source china.org. cn(2014) which is a business page The most succesfull convenience store franchiser‚ 7-Eleven‚ is planning to duplicate its Japanese success story in China. In which is very risky because of ups and down.Staying on a franchising system‚ the US-based 7-Eleven Inc which is 70 percent owned by Ito-Yakado Co‚ Japan’s biggest retailer‚ currently is seeking for licenses throughout china. Analysts reminded china about restrictions on
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ANAYLSIS 7 ELEVEN 1.1 CompanyBackground(7-Eleven) 7-Eleven‚ founded in 1927 in Dallas‚ Texas‚ is the world’s largest operator and licenser of convenience stores with more than 21‚000 units worldwide and nation’s largest independent gasoline retailers. The name 7-Eleven was originated in 1946 when the stores were open from 7am to 11pm. Today‚ offering customers 24-hour convenience‚ seven days a week is the cornerstone of 7-Eleven’s business. 1.2 Customer-Orientated Factors 7-Eleven focused
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Subject BM6805 Marketing Logistics Management Member Section 7 NAME ID 1. Monika Singh 5649246 2. Pornnapa Leelapatree 5649249 3. Kewalin Jongtaweesub 5649255 4. Sunisa Wongwilas 5649259 5. Albash Khan 5649289 Submitted to Mr. Paiboon Waiquamdee Assignment 1 7- Eleven ISSUE 1 1. Who are the target customers? - Both male and female with all age group 2. What do the target customers want in order of importance? - The first thing come up in customers’
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Introduction Context 7-Eleven has been founded in the late 20s in Dallas Texas. After years of substantial growth‚ a Japanese company gained control in 1991. Over the years it has developed an extensive franchise network. This makes 7-Eleven the world’s largest franchisor‚ currently operating over 50‚000 outlets. ("7-11 around the‚" 2013) There is an important difference between the strategies of 7-Eleven Japan and 7-Eleven USA. Due to the high-population density in Japan‚ 7-Eleven Japan makes use of
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Columbia Business School The New 7-Eleven I’ve got a great opportunity. I’m transforming a brand with 75 years of history. - Jim Keyes‚ CEO‚ 7-Eleven Jim Keyes‚ the 4-year veteran CEO of 7-Eleven‚ is flying his Beechcraft A36 Bonanza. He is ascending to 10‚000 feet‚ and despite the good weather he remains vigilantly focused on the instrument panel‚ and on the bright skies around him. “Flying is a great distraction‚” he says. “You can’t think about anything else when you’re in the cockpit
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Seven-Eleven Japan Seven-Eleven Japan aims for "Coexistence and Co-prosperity" with franchisees‚ and "Coexistence and Co-prosperity" with society. Seven-Eleven Japan will continue to develop our convenience store franchise business based on our fundamental philosophies of "Modernizing and revitalizing small and medium-sized retail stores" and "Coexistence and Co-prosperity". Our special business characteristics are the foundation of our efforts to build better relationships with our stores while
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Global 7-Eleven Management Control INTRODUCTION. Control. In management control is a critical fuction. Management control problem can lead to large loses and possibly even to organizational failure. (Kenneth and Van Der Stede‚ 2004). Why controlling became the crucial thing on an organization or company? it because controlling handle the process of monitoring‚ comparing‚ and correcting work performance. (Robbins and Coulter‚ 2009). So‚ what the impact to the company or organization if
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