Describe the FIVE (5) marketing management orientations and explain marketing management in today’s terms. The 5 marketing management orientations are production concept‚ product concept‚ sales concept‚ marketing concept and social marketing concept. Production concept assumes that customers will want to buy products or services that are easily available and affordable. Hence‚ management would focus more on production efficiency and distribution of the product. This concept is useful when the
Premium Marketing Sales
CONTENTS EXECUTIVE SUMMARY 1 INTRODUCTION 2 RATIONALE 3 MARKETING DECISION PROBLEM 3 SCOPE 3 LIMITATIONS 4 DETAILED METHODOLOGY 5 LITERATURE REVIEW 7 SECONDARY STUDY 8 PRODUCT SPECIFICATION 8 STP 9 CVP 11 BRANDING 12 SWOT ANALYSIS 15 COMPETITIVE DYNAMICS: PORTER’S FORCES 17 ANSOFF’S MARKET-PRODUCT GRID 18 PRIMARY RESEARCH 19 FINDINGS 24
Premium Marketing Energy drink
corresponding increase in risk should reduce share value; An action that reduces the level of expected cash flows without a corresponding decline in risk should increase share value. True or False 5) Assuming that economic conditions remain stable‚ any management action that would cause current and prospective stockholders to raise their dividend expectations should decrease the firm’s value. True or False 6) Tangshan China’s stock is currently selling for $160.00 per share and the firm’s dividends are
Premium Balance sheet Stock market P/E ratio
© 2012 John Wiley & Sons A/S Acta Neuropsychiatrica 2012 All rights reserved DOI: 10.1111/j.1601-5215.2012.00679.x ACTA NEUROPSYCHIATRICA Working memory subsystems are impaired in chronic drug dependents Soliman AM‚ Gadelrab HF‚ Elfar RM. Working memory subsystems are impaired in chronic drug dependents. Background: A large body of research that has investigated substance dependence and working memory (WM) resources‚ yet no prior study has used a comprehensive test battery to examine
Premium Working memory Short-term memory Drug addiction
The Advantages of Wearing School Uniform School uniforms are becoming a popular trend amongst schools. Although many of us disagree for having school uniforms but it’s not a negative thing to have. The problem is majority of the students’ focus more on fashion rather than focusing on schoolwork. Although requiring students to wear school uniforms may violate their self-expression in some ways‚ a uniform are supposed to be looked upon as a positive thing. We look neat when we wear school uniform
Premium Dress code Education School uniform
BIRLA INSTITUTE OF TECHNOLOGY AND SCIENCE‚ PILANI - K.K. BIRLA GOA CAMPUS Mathematics-2 Tutorial–1 1. Use the Gaussian elimination method to solve each of the following systems of linear equations: (a) −5x1 − 2x2 + 2x3 = 14 3x1 + x2 − x3 = −8 2x1 + 2x2 − x3 = −3 (b) 3x1 − 2x2 + 4x3 = −54 −x1 + x2 − 2x3 = 20 5x1 − 4x2 + 8x3 = −83 2. Find the quadratic equation y = ax2 + bx + c that goes through the points (3‚ 18)‚ (2‚ 9) and (−2‚ 13). 3. Use the Gauss Jordan method to determine the complete solution
Premium Quadratic equation Elementary algebra Linear equation
← Muon ← Is created when a neutrino collides and combines with an H2O proton (weak force) ← Creates blue light ← High energy; travels faster than the speed of light (in water) ← Neutrino ← Type of particle: Lepton (like electrons and muons) ← Most abundant particle in the universe ▪ 1016 neutrinos are passing through your body at any point in time ← Theoretically discovered by Wolfgang Pauli (1930); actually discovered in 1955 ← Produced during nuclear reaction or changes
Free Atom Electron
RESIDES (PERSON_NAME‚ STREET‚ CITY‚ STATE)WORKS (PERSON_NAME‚ COMPANY_NAME‚ SALARY)ADDRESS (COMPANY_NAME‚ CITY‚ STATE‚ ZIP)MANAGES (PERSON_NAME‚ MANAGER_NAME) 3. Find all employees who live in the same city and street as their manager (3 pts) SELECT R.PERSON_NAME‚ M.MANAGER_NAME‚ R.STREET‚ R.CITY‚ R2.STREET‚ R2.CITY FROM RESIDES R‚ MANAGES M‚ RESIDES R2 WHERE R.PERSON_NAME = M.PERSON_NAME AND M.MANAGER_NAME = R2.PERSON_NAME AND R.STREET = R2.STREET AND R.CITY = R2.CITY 4. Find all persons who do
Premium Database normalization
AAY703-Allegiant 703‚cleared to Orlando Sanford International Airport‚ Atlanta‚ J45‚ Ormond Beach‚ then as filed. Maintain 5000. Expect FL330 one zero minutes after departure.Departure frequency125.1. Squawk XXXX. Say maintain 5000‚ not initial takeoff altitude 5000. Remember that FL330 is RVSM and the pilot filed /G (non-RVSM). Confirm it with him by saying "AAY703 confirm that you are RVSM compliant." ++FRC OMN++ Only clear him to the OMN in the route and then say "then as filed" after
Premium Airline Southwest Airlines Low-cost carrier
Marketing Management Case Analysis Altius Golf and the Fighter Brand Group AE1: Abhinav Singh (14S601) Anima Tapadiya (14S607) Dushan Garg (14S616) Niharika G (14S628) Raviteja Palanki (14S636) Prem Sharath (14804) Altius Golf and the Fighter Brand Altius was losing market share due to several reasons a few of which have been mentioned below: The number of golfers in the due course has fallen and new players are more price sensitive and the competitors are taking advantage of this. The price
Premium Golf Marketing Ball