STRATEGIC BUSINESS MANAGEMENT An Emerging MNC - VIDEOCON INDEX SR. NO. | CONTENTS | PG. NO. | 1 | HISTORY OF VIDEOCON | 1 | 2 | INTRODUCTION TO THE COMPANY | 2 | 3 | ACTIVITIES OF THE COMPANY | 6 | 4 | GROWTH OF VIDEOCON | 8 | 5 | BOUQUET OF BRANDS | 9 | 6 | RETAIL ’NEXT ’ | 15 | 7 | EXPANSION INTO OIL AT INTERNATIONAL LEVEL | 19 | 8 | OIL & GAS BUSINESS | 21 | 9 | COMPETITIVE STRENGTHS | 26 | 10 | VIDEOCON ’S BUSINESS STRATEGIES | 28 | 11 | ACQUISITION OF THOMSON
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MNC BRAND AND PRODUCT PROFILE Baskin-Robbins is a global chain of ice cream parlours founded by Burt Baskin and Irv Robbins in the year 1953. It is the largest franchise with more than 6000 locations in 35 countries. Its major markets are located in UK with 2800 outlets and in Japan with 800 outlets. Its headquarters is in Massachusetts USA. Baskin-Robbins is the King in ice cream marketing; they created a unique positioning for its brand by introducing interesting new flavors. They allow
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In-Class Exercise – 2 Case of Clay-Ware Exports Let us suppose you are in the business of clay-ware exports. You are planning to export to the following potential foreign markets. Country – 1 Here only a small segment (about 7 percent) of the population is interested in the clay-ware. Primarily for home decorations‚ such as for planters to be put in outdoor gardens‚ and balconies. They also like terracotta to be used for wall décor. While most planters are of standard type the population
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Most parents tell their children if they don’t work hard they may end up like the homeless‚ however my parents twisted the idea and explained if I work hard enough I can make help make life better for those individuals. Over the past 15 years there has been the same down to earth sweet man named Erick living by the grocery store near where I live. Whenever passing by I saw him‚ I would wave and smile and then my parents would give me money so I could run up and give it to him. On
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Name: Ginu Abraham Registration Number: H00124734 Course: INTERNATIONAL BUSINESS Coursework type: ESSAY Course Tutor: Dr.UmmeSalma HOW CAN THE EMERGENCE OF MNCs BE BEST EXPLAINED? Multi-National Corporations are corporations which have their head office in one country which is called the host country or the home country from where it manages their operations all over the world. Normally
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parts. Whether we’re young‚ old‚ rich‚ or poor. We all play a part. Through the MYP TOP BRICCCK we can all execute our parts perfectly. Some of the parts we play require balance‚ courage‚ and open-mindedness. First‚ like jugglers in the circus all of us require balance. Though‚ also like jugglers some of us are better at balancing the different aspects of our lives than others. We can all improve on this skill‚ though. One way we can improve is combining activities. For example‚ when you’re watching
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“What would you like to learn about in this course and why are you interested in it. Look thorough the book and include the chapter number of the thing you are writing about in your paper.” Psychology is all about the study of the mind‚ behavior‚ the way we see things etc. There are so many different areas in psychology to learn about. I know the course already started and there’s so many things that I wanted to learn‚ we get to them and now I understand them so much better. But there still a
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Why do people like music? Music seems to be a natural need for people. I’ve read that from ancient times human beings have produced sounds from "instruments" like rocks or skins stretched over a wooden frame. Music is something most people want and need. I think it’s important because it can be a major part of both community and individual experience. Music is a way of sharing a common bond or feeling. When we’re children‚ we learn very simple songs called nursery rhymes. These songs help make
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I would like to present you an online dictionary- vocabulary.com It is an online vocabulary that helps you not only to show the meaning of words but also makes studying words easier. It is the quickest‚ most intelligent way to improve your vocabulary. This vocabulary has a Personalized List of Words Just for You As you answer questions‚ we begin to compile a list of words to learn. If you get a question wrong or choose to use a hint‚ the word is added to the list. Once we add a word to this list
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while Creon is left in anguish for his mistakes. Today‚ several people would look upon Antigone and believe that it is an exhilarating‚ entertaining play – the issues presented in the play are commonplace in today’s society; such as putting god’s will first before man’s will‚ and to put away stubbornness and cultivate good traits‚ essentially making the play understandable and realistic. However‚ this is the reason why plays like Antigone‚ are not written purely for entertainment purposes‚ but to develop
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