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    nowadays act for the music press themselves by creating their own blogs/podcasts etc from their own music knowledge they have gained from websites and magazines. Although there are many technology based music industries there are still some simple publications that are still popular even though they have been around for the past 50 years such as NME magazine. As the music press progressed specific music genre specialisms such as Kerrang and TOTP have been introduced. Also‚ advertising elements such as

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    While I was looking through one of my fathers locksmith magazines‚ I found an advertisement for a “free credit card transmitter”. While most ads that offer something for free are for something minor and typically cheap – this add offered an expensive product for free. I was skeptical so I called the number that was on the advertisement and on the fourth time of calling I was answered by a company receptionist. When I asked her what the terms were for the deal‚ she responded simply with‚ “There are

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    How Advertisers Lure Us in

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    analyzed an issue of Allure magazine (which is a beauty/fashion magazine) and I have found a pattern of appeals that stand out- the need for attention‚ the need to achieve‚ the need to feel safe and the need for guidance; these appeals are common to find in beauty magazines; I will be breaking down these appeals to go over in more detail throughout this essay. The need for attention was the first appeal that I noticed in the Allure magazine; in fact‚ the ads in this magazine practically scream “Look

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    purchase a magazine? Are you buying the articles‚ the tips‚ or newest gossip? Unfortunately‚ you’re buying the advertisements embedded in the magazines. Every magazine has hundreds of advertisements that are woven in between editorials and fashion layouts. And it seems as though ads are also included within the editorials and fashion layouts as well: branding the perfect cologne/perfume‚ clothes‚ or shoes. But what messages do these advertisements insinuate? It’s funny how magazines are filled

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    advertisements into a newspaper‚ they want their advertisement to appeal to the readers of that particular magazine. They could have the exact same message‚ but considering their audience‚ they could make it more effective if they use a different strategy to market their product. This is very common for advertising strategies to change when the content of the magazine changes. You can relate the way that the magazine producers choose their ads by when Steve Craig says that "…program producers and schedulers must

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    The Real Truth Behind Ads

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    The Real Truth Behind Ads We all have looked through a magazine at least once in our lives. Advertising is all around us‚ everywhere we go and basically everything we see has some type of ad on it. As women‚ advertising tells us everything we need to know; we need to be perfect‚ have the best body‚ best hair and make sure we can look as young as possible for as long as we can. Advertising puts this image of women as being perfect‚ when in reality we are not. We have flaws and not all of us can

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    remember it? With Aim Strait the ads are right there in front of you without a million other ads to distract you. You target audience will see this ad over and over. Repetitiveness is what will make them remember your ads. Magazines: You pay for a month but who looks at a magazine for a month? With Aim Strait your ads stay there for the whole time. You can’t change or turn it off. It will be seen by all. Radio: Think how long you are really in the car listening to the radio? Not very long. With

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    models and reading about fashion‚ architecture and art‚ I did not lose my enthusiasm. Now I can see the results of those courses since my works are published in fashion and graphic art exhibitions‚ also I am working as a writer in web magazine “Fmag” (Fashion magazine). I am posting information about the newest fashion trends‚ new collections‚ designers life and photo sessions. Moreover‚ I belong to my school‘s debate‘s club and I am a part of organizing comittee (‘MBG Culture‘) which is responsible

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    report on its big events. Most customers heard this brand via friends and social network. These ways are not widely spread. Recently‚ it sponsored a reality show on TV which is selecting the future top makeup artist. It also cooperated with a fashion magazine and let consumers vote online for their favorite products sold in Sephora. These actions help Sephora increase influence a little. The brand needs more advertising. 2. How to convince consumers to purchase in Sephora rather than department stores

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    MARKETABILITY OF MAGAZINES An Undergraduate Thesis Proposal Presented to the Faculty of Polytechnic University of the Philippines Santa Rosa Campus Santa Rosa‚ Laguna In Partial Fulfillment of The Requirements for the course Writing in the Discipline JAMIE LEE BARRO SHERYN ROSE BEATO ERICKA DAGANTA BEVERLY MACAWAY PRINCESS MAE MARANAN February 2014 MARKETABILITY OF MAGAZINES An Undergraduate Thesis Proposal

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