of lifestyle magazines on Indian women. Introduction. Most women today live in fashion. There is that natural desire in every woman to look good‚ feel good and live well. Popular fashion magazines are the ultimate source of the most modern fashion trends. They are a woman’s best friend in terms of looking hip‚ stylish and trendy. If women would like to know the latest in fashion and trends that will make them feel best about themselves‚ they get themselves lifestyle magazines. Lifestyle
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‘Girlfriend’ is a popular magazine for teenage girls in New Zealand and Australia. The name of the magazine has a few connotations behind it; the team behind the magazine‚ though older than the target audience‚ are trying to create a magazine which is almost like a ’girlfriend’ (good friend). Meaning they can rely on it for advice‚ gossip and laughter‚ just as they can with a real ’girlfriend’. The magazine is published by pacific magazines‚ pacific magazines is a highly famous magazine producer‚ they produce
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Sales and Marketing for Youth Connect Magazine SIP project report submitted in partial fulfilment of the requirements for the PGDM Programme By Akshay Joglekar 2013018 Supervisor: 1. Divesh Aswani 2. Prof. S.Perumal Institute of Management Technology‚ Nagpur. 2013-2015 ACKNOWLEDGEMENT I hereby take this opportunity to thank Youth Connect Magazine for providing me a corporate entrepreneurial exposure through the course of my summer internship I would also like to express my sincere
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The two advertisements that LISB annotated were ‘Solo’s’ ‘The legend of the lemon tree’ and ‘Mount Franklin’s’ ‘Add a little sparkle’. Both brands are drinks but ‘Solo’ advertises soft drinks and ‘Mount Franklin’ advertises different variations of water. The target audience for the ‘Solo’ ad is men because the intention of the ad is that if you drink ‘Solo’‚ then you will be fit and strong like the ‘Solo Man’. In addition‚ the target audience for the Mount Franklin ad is women because the intention
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Steady Uprising of Advertisement” In today’s society there are a plethora of ideas about advertisement. What would it take to meet societies want’s with the increase in advertising of new technology? In regards to four articles: “What’s Changed” by ‚ Jane Hammerslough‚ “Urban Warfare” by‚ Kate MacArthur & Hilary Chura‚ “The Age of Reason” by‚ Kenneth Hein‚ “The Buzz on Buzz” by‚ Renee Dye. These four authors describe the many different angles that can be approached by advertisement. They have also
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What are advantages and disadvantages of advertisement? • The advertisement informs the consumer about qualities and price of goods and this makes purchasing easy for the consumers. • As the prices are already advertised‚ the consumers cannot be over charged. • By regular advertisement‚ the manufacturer can sell the goods directly to the consumers without depending on middlemen this eliminates the Middleman’s charges and profit. It means higher profit to the manufacturer and lower
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Sexuality is a major advertisement tool used in today’s society. I feel like everyone has heard the phrase‚ “Sex sells!” at some point throughout their life. When first reading this question‚ I immediately thought of Victoria’s Secret. Victoria’s Secret’s advertisements tend to focus on half-naked‚ sexualized women. Recently‚ I was walking through the mall and saw many different posters for Victoria’s Secret that entailed exactly that – a half-naked woman. Another guilty advertisement is the notorious
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Controversial TelevisionAdvertising for Children Today ’s children are unique in many ways from previous generations‚ but perhaps the most influencing on our young children today is Television advertisements. "In 1997‚ the nation ’s estimated 34 million children age 12 and under will have spent or influenced spending of a record $500 billion" (Horovitz 1997). There is obviously a great deal of interest in this subject‚ many books have been written‚ and many studies and reports done on the effects
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Advertisement is a notice or announcement in a public medium promoting a product‚ service or event or publicizing a job vacancy. Have you ever seen an advertisement about life insurance for your child or ever thought how you would pay their way through college? It’s a life insurance called Gerber Life Insurance Company that was formed in 1967 as a subsidiary of the Gerber Product Company to help new parents and moms raise happy and healthy children. Gerber Product company is purveys of baby food
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Advertisements bombard the world every day with products that marketers claim will make their lives better. The ads lure in unsuspecting victims with lush landscapes and beautiful women along with "professionals" recommending the products. These consumers have fallen victim to the marketer’s rhetorical strategies. For instance‚ the ad supplied with this review is full of rhetorical fallacies which would affect consumers to buy the manufacturer’s goods. The ad provided is a toothpaste ad that has
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