The marketing environment of a firm consists of 2 different parts‚ the micro-environment‚ and the macro-environment. The micro environment of a firm is all the actors within a firm which affects its ability to sell final products to its customers. The macro environment‚ are all actor which are potentially harmful‚ and pose a threat towards the firm. The micro environment is affect by 6 actors‚ which are the firm‚ suppliers‚ market intermediaries‚ customers‚ competitors‚ and the public. Within
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Available online at www.sciencedirect.com ScienceDirect Journal of Policy Modeling 35 (2013) 1103–1123 Macroeconomic consequences of terrorism in Pakistan Zahra Malik‚ Khalid Zaman ∗ Department of Management Sciences‚ COMSATS Institute of Information Technology‚ Abbottabad‚ Pakistan Received 28 May 2013; received in revised form 17 July 2013; accepted 23 August 2013 Available online 7 September 2013 Abstract The objective of the study examines the macroeconomic consequences of terrorism
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Effects of the Industrial Revolution Working conditions What were the working conditions like during the Industrial Revolution? Well‚ for starters‚ the working class—who made up 80% of society—had little or no bargaining power with their new employers. Since population was increasing in Great Britain at the same time that landowners were enclosing common village lands‚ people from the countryside flocked to the towns and the new factories to get work. This resulted in a very high unemployment
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Bangladesh pharmaceutical market in 2011 stood at approximately US $ 800 million‚ which is very small when compared to the population base of the country‚ which currently stands at about 140 million. To put this number on a proper perspective‚ the total global pharmaceutical sale in 2011 was $600 billion. This is expected to grow about $730 billion in 2013. Of course the majority of the sale in 2011 was in brand products‚ the market segment where Bangladesh does not or is not expected to participate
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Samantha Becicka Macro Study Guide Chapter 3 1 We have scarce resources so in our choices of consumption we wish to maximize the satisfaction we receive from those choices. The economist terms this maximizing the __utility_________ 2 Since it is unlikely that we can grow our own food‚ sew our own clothes or build our house‚ it would be better if we would __specialize___ in what we do best and __exchange_ for those needs that others do better 3 The term _product market___ is a place where and
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1. What is the difference between micro and macro economics? Give an example of a microeconomic phenomenon and an example of a macroeconomic one. Microeconomics is the study of how an individual‚ group or a company makes their decisions while macroeconomics is the study of how decisions are made on a whole‚ which involves growth‚ inflation‚ use of country resources and unemployment; focusing on broad issues. Microeconomics and macroeconomics goes hand in hand‚ they compliment each other. The decisions
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JÖNKÖPING INTERNATIONAL BUSINESS SCHOOL JÖNKÖPING UNIVERSITY Employee Branding at a pharmaceutical company Bachelor Thesis in Business Administration Authors: Niclas Månsson Erik Thorsén Mikael Törnqvist Tutor: Jönköping Jean-Charles Languilaire JUNE 2010 JÖNKÖPING INTERNATIONAL BUSINESS SCHOOL JÖNKÖPING UNIVERSITY Acknowledgement We would like to thank all participants at Company X for their involvement and especially express our gratitude to the CEO for his support. We also thank
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Motivating high performance in pharmaceutical sales teams is a growing issue in the pharmaceutical industry. The challenges facing the pharmaceutical industry in motivating sales teams are compounded by a variety of factors that many other industries do not face including: government regulation of sales practices‚ non-direct tracking of sales results‚ and the impact of managed care on sales performance. By impacting a few key team process and compensation elements pharmaceutical companies can have a significant
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interest rate played an important role of government monetary policy. It can affect a lot of macro economy factors‚ such as the level of consumption and investment‚ inflation‚ exports‚ imports and aggregate demand (Wikipedia http://en.wikipedia.org/wiki/Interest_rate 3.12.2011). In this assignment‚ I will discuss if the UK monetary policy committee increased the interest rate‚ what and how it will be affected in macro economy with two different views argued by Keynesians and Monetarists. Firstly the
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Macro-Environmental Factors Vietnam is a peninsula‚ which located in the Southeast Asia monsoon zone. Its long narrow territory stretches 1700km from north to south and in the center a mere 50km from east to west‚ the territory looks like a dragon stand at east of the Indo-Chinese peninsula. The coastline‚ which extends for 3260km‚ has fine beaches and archipelagos. It not only has beautiful landscape attracts countless tourists and also can get rich seafood‚ provided favorable conditions for raw
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