Mercado‚ Klydine Gecyrille O. TM09303 August 31‚ 2013 Transportation Management TOP TEN AIRLINES WORLDWIDE The following airlines listed below are from the result of an online survey questionnaire about the passenger’s experience with the airlines on the ground and onboard‚ during a 10-month period; The survey measures passenger satisfaction across more than 40 key performance indicators of airline front-line product and service - including check-in‚ boarding‚ onboard seat comfort‚ cabin cleanliness
Premium Malaysia Airlines Airline Cathay Pacific
Airline Industry Analysis Page 1 of 15 Memorandum Date: Subject: To: From: July 13‚ 2009 Airline Industry Analysis Dr. Matt Ford Adam Brown‚ Radmila Gogzheyan‚ Greg Huwel‚ Marie Meininger‚ Josh Riedel‚ Christina Ryan Introduction The following is an analysis of the airline industry. Using collected information and Porter’s “Five Forces” model‚ we will provide information about the attractiveness of the airline industry and provide a recommendation based on that information. Industry Background
Premium Airline Delta Air Lines Southwest Airlines
JetBlue Airways Case 20 On February 11‚ 2000‚ JetBlue Airways launched its first ceremonial flight from New York City to Buffalo‚ NY‚ making John F. Kennedy International Airport its official hub. David Neeleman founded JetBlue after raising $130 million from investors and also contributing $5 million of his own money. Neeleman’s idea was to start a company that would combine the low fares of a discount airline carrier with the comforts of a small cozy den in people’s homes. By April‚ 2002‚
Premium Airline Low-cost carrier Southwest Airlines
Table of contents: I. Introduction II. Company’s Background III. Company’s Memorandum IV. Strategic Analysis: Mission‚ Vision and Values Marketing strategy‚ Aims and Objectives SWOT Analysis Market Research V. Communication Campaign VI. Recommendations VII. Conclusion VIII. Learning Experience IX. Thanks X. References XI. Appendix I. Introduction: Marketing management is the act of choosing and targeting different markets and creating good relationships with them‚ regarding
Premium Marketing Lufthansa Marketing plan
Contents External Environment To evaluate the external environment of JetBlue airways we will use the PESTEL analysis. PESTEL analysis stands for “Political‚ Economic‚ Social‚ Technological‚ Environment and Legal analysis”. Political Factors How and to what extent the government does intervenes in the economy. Political factors can be tax policy‚ labor law‚ environmental law‚ trade restrictions‚ tariffs‚ and political stability. Political factors that are found in the JetBlue case are:
Premium Southwest Airlines Airline Low-cost carrier
The Overview of Airline Industry in China & the Analysis of Air China Limited (key player in the market) Table of contents Introduction………………………………………….………………………………….3 Market Overview * Market definition…………………………………………………………………….……3 * Research highlights……………………………………………………………………….3 * Market Analysis…………………………………………………...………………………4 Theoretical Analysis…………………………………………………………………….7 The Leadership of Air China Limited * Brief Introduction about the Corporation………………………………………9
Premium Airline Delta Air Lines Southwest Airlines
Comprehensive Term Project United Airlines [pic] Prepared By: Presented to: Jeffrey R. Nystrom Management 4500 Business Policy and Strategic Management November 18‚ 2008 Table of Contents SECTION 1: CASE STUDY 1 1.1 Background / History 1 1.2 Organizational Mission 1 1.3 External Environment 2 1.4 Internal State of Affairs 4 1.5 Generic Strategy 5 1.6 Long-Term Objectives 5 1.7 Grand Strategies 5 1.8 Short-Term Objectives
Premium Strategic management Airline United Airlines
Jet Airways is the largest Indian airline based out of Mumbai‚ Maharashtra. It operates over 400 flights daily to 76 destinations worldwide. Its main hub is Mumbai‚ with secondary hubs at Delhi‚ Chennai‚ Cochin‚ Ahmedabad‚ Bengaluru and Kolkata.[1] It has an international hub at Brussels Airport‚ Belgium. Jet Airways is owned by Naresh Goyal In October 2008 Jet Airways laid off 1‚900 of its employees‚ resulting in the largest lay-off in the history of Indian aviation.[7] However the employees were
Premium Boeing 737 Malaysia Airlines United Airlines
Delaware in August 1998 and started operations in February 2000. On April 11‚ 2002 they announced their initial public offering of its common stock. Their base of operations is at New York John F. Kennedy International Airport (JFK). On February 14‚ 2003‚ JetBlue began their West Coast base of operations at Long Beach Municipal Airport‚ which serves the Los Angeles area. JetBlue currently operates 180 flights per day. Profile and Mission JetBlue ’s goal is to be the leading low-fare passenger airline
Premium Southwest Airlines Low-cost carrier John F. Kennedy International Airport
JETBLUE AIRLINES OCTOBER 2006 JetBlue started their business in a positive approach‚ by ensuring the main elements were in place prior to starting operations. Compared to JetBlue ’s counterparts that started up their airlines in the 1980 ’s and 1990 ’s‚ JetBlue began with a highly experienced senior management team‚ dedicated core values‚ and plenty of capital to ride out the low times. JetBlue ’s strengths and opportunities compared to the industry are: Strength & Opportunities:
Premium John F. Kennedy International Airport Lufthansa