Telecom Telecommunication is one of the prime-support services needed for rapid growth and modernisation of various sectors of the economy. Telecom services have been recognised as an important tool for socio-economic development of a nation. In recent years‚ it has become more important because of the enormous growth of information technology and its significant potential for impact on the rest of the economy. The sector is experiencing rapid development due to FDI inflows in the form of international
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Executive Summary In this report‚ the mobile services industry has been analyzed for 3 year period from Apr’09-Dec’11 and Idea Cellular Limited has been compared with both the industry standards and the market leader‚ Airtel. The current and likely future trends in the industry are identified with respect to market dynamics‚ subscriber growth‚ revenue growth‚ policy regulation and investments. It is believed that after a period of price war over the past 3 years‚ a consolidation phase will follow
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Abstract Customer loyalty programs are the currently used methods by companies to increase their revenues and customer relationship as they act as value sharing tools to improve the customer’s perception of the organization. This method is used because to every organization‚ loyal customers are treated more precious than the company assets. To retain these customers‚ companies implement several strategies and techniques. To study the influence and impact of these programme on the customers
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History of the Telecom Industry • 1851 First operational land lines were laid by the government near Calcutta (seat of British power) • 1881 Telephone service introduced in India • 1883 Merger with the postal system • 1923 Formation of Indian Radio Telegraph Company (IRT) • 1932 Merger of ETC and IRT into the Indian Radio and Cable Communication Company (IRCC) • 1947 Nationalization of all foreign telecommunication companies to form
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Coalition Programs Coalition loyalty programs can be extremely effective. Coalition programs involve a group of dissimilar businesses working together to offer membership benefits. Coalition Loyalty Programmes: the who‚ why‚ and how big? By By Peter Clark (co-author‚ The Loyalty Guide) Published by The Wise Marketer in April 2006 There are two types of multi-partner programme: true coalitions and in-house programmes that have partners. Here we explore the strengths‚ weaknesses‚ opportunities
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Our CRM solution for telecom helps carriers maximize account potential‚ increase customer satisfaction and boost revenues. This is achieved by streamlining processes and consolidating customer defragmented data spread across multiple systems‚ on a single powerful technology platform. CRMnext enables a seamless transformation from a product-centric to a customer-centric organization required to succeed in a competitive market. Background Telecoms continue to face stiff revenue targets spread across
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relevant facts. Objective of the study: Study of loyalty programs of Shoppers Stop and Pantaloons. • Are these programs really effective in enhancing the customer experience. • How much profitable does the loyalty programs prove to be‚ for a customer centric apparel retailer. Most customers hold several loyalty cards of competing retailers. Past studies looking into the impact of card ownership on store loyalty showed mixed results. Loyalty cards are effective only when customers value the
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SYNOPSIS OF TELECOM INDUSTRY The rapid growth in Indian telecom industry has been contributing to India’s GDP at large. Telecom industry in India started to set up in a phased approach. Privatisation was gradually introduced‚ first in value-added services‚ followed by cellular and basic services. Telecom Regulatory Authority of India (TRAI)‚ was established to regulate and deal with competition (the service providers). This gradual and thoughtful reform process in India has favoured industry growth.
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Designing a Customer loyalty program: Customers’ expectations are increasing. Today’s customers want service‚ products that meet their needs‚ value for money and added benefits. In response to this‚ retailers are stepping up. Their promotional activity to the extent that sales and special offers have become everyday affairs‚ rather than end of season stock clearances. As a result margins are being eroded to dangerously low levels. Some retailers like Pantaloon have introduced card-based collector
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Loyalty Programs * Email * Print IndianOil’s loyalty programmes are designed exclusively to benefit the large number of its customers who have been patronising the brand for over five decades. XTRAPOWER The XTRAPOWER Fleet Card programme is a complete smart card-based fleet management solution for fleet operators and corporates for cashless purchase of fuel & lubricants from designated retail outlets (petrol pumps) of IndianOil through flexible pre-paid and credit facilities. The
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