Arellano University Plaridel campus Case study BSHRM Mariane Jhiorjette M. Garcia Business Management I. BACKGROUND OF THE STUDY HONEY DONUTS‚ INC. Honey donuts‚ inc. is a family friend controlled corporation that sells 26 varieties of doughnuts. It started its operation in the Makati area in 1989 with the owner‚ Mr. Mark Honrado‚ as general manager. As general manager‚ he was in charge of purchasing and production while his wife‚ Susana Honrado‚ took charge of sales and the
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[pic] 9-710-467 APRIL 13‚ 2010 DAVID B. YOFFIE RENEE KIM Apple Inc. in 2010 On April 4‚ 2010‚ Apple Inc. launched its eagerly anticipated iPad amid great hype. The multimedia computer tablet was the third major innovation that Apple had released over the last decade. CEO Steve Jobs had argued that the iPad was another revolutionary product that could emulate the smashing success of the iPod and the iPhone. Expectations ran high. Even The Economist displayed the release of the iPad on
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Case Study Background Custom Molds Inc produces custom made molds for plastic parts and manufactures connectors for the electronics industry. The father founders of Custom Molds Inc are father and son‚ Tom and Mason Miller‚ in 1987 which is located in Tucson‚ Arizona. Tom Miller who is a mechanical engineer‚ had vast experience in the connector industry with AMP. Mason Miller is a double degree holder in chemistry and chemical engineering‚ a graduate from Arizona State University. Originally‚
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Sorzal Distributors‚ Inc. Sorzal Distributors‚ Inc. is an importer and distributor of a wide variety of South American and African artifacts. It is also a major source of authentic jewelry and pottery made by Native American tribes of the southwestern United States-especially‚ Hopi an I d Navajo. The firm’s headquarters is located in Phoenix Arizona‚ with branch offices in Los Angeles‚ Miami‚ and Boston. Sorzal (named after the national bird of Honduras) originated as a trading post operation
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Assignment: Zaplet‚ Inc / RightNow 1. Vinod Kosla‚ a very prestigious and experienced venture capitalist‚ spent a lot of time and energy mentoring the Zaplet founders. What do you think of the way Kosla shaped the development of the venture? Was this beneficial to the founders? Khosla’s approach to successfully developing the venture was pragmatic and fast growth oriented‚ but flexible enough to progressively focusing the business into the most viable solutions‚ thus avoiding long runs into unviable
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Blaine Kitchenware Inc‚ was founded in the year 1927 and is a mid-size player in production of branded appliances. It is a public limited company but is closely held company as most of the shares are held by family members. It has a decent market share of 10% of the overall industry size of USD 2.3 million. Upon analysis of current financial policy of the organization it is evident that Blaine Kitchenware is very conservative in its financial policy. Company has never borrowed debt‚ it is cash rich
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Executive Summary Problem/Issues Matt Monkiewicz‚ director of marketing for Kayem Foods‚ Inc.‚ is challenged with a decision pertaining to a small but fast growing product‚ Al Fresco chicken sausage. The product has become a brand leader in its market niche‚ and means on how to promote the product is in question. A “buzz” marketing campaign was recently used‚ and while the company did increase in sales‚ there is no way to directly calculate the effect the campaign had on the product. Mr. Monkiewicz
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Malijan‚ Mary Erjoy D. GENEROSO PHARMACEUTICALS AND CHEMICALS‚ INC TIME CONTEXT 1978 and in 1988 - GPC engage in the contract manufacturing of pharmaceutical products for both the domestic and export markets and the Generics Bill came in. SUMMARY / ABSTRACT This case examines the management of Mr. David Genereso in the GENERESO PHARMACEUTICALS AND CHEMICALS‚ INC to become a productive and successful company. Mr. David Generoso was a philosophy graduate of a sectarian university in the
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Grafica Inc.: Winning the New Jersey Lottery Designing and Managing Integrated Marketing Communications 14/12/2011 Marketing Submitted By Group-4‚ EXECUTIVE SUMMARY Grafica Inc. was an advertising firm started my Ms Debra Taeschler in 1986 with her colleague‚ working in Landmark Associates and her husband John Taeschler. By 1998 Grafica had grown in full-service advertising agency. It was located in Chester New Jersey and it was particularly well-known for its expertise in integrated
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Track Software Inc. Case Study Assignment 1 Prof. DelPiano ACCT3020 10/1/2014 De’ Vonte Watson Kristina Bridges Daniel Bell A. 1.) Stanley’s financial goal he seems to be focusing on is maximizing profits. This is the correct goal because the goal of any firm and therefore its financial manager‚ should be to maximize its value and by extension the wealth of the shareholders. 2.) There is potential for an agency problem if Stanley decides to go ahead and invest in the software
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