Environmental Factors The Coca-Cola Company was established in 1886 in the United States. Today‚ the Coca-Cola Company’s products are available in over 200 different countries. Each country contains its own demographics and other factors that influence the marketing planning and promotions for the Coca-Cola product lines. These factors vary by location and can include culture‚ customs‚ and even legal matters. The Coca-Cola Company has been able to successfully examine these factors and create marketing
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Legal factors Legal factors are those that impact businesses in a legal way. The legal factors would be ranked and analysed. They include: providing a framework for businesses‚ consumer protection and employment law‚ ensuring fair and honest trading. PROVIDING FRAMEWORK FOR BUSINESSES This law is very important because it gives businesses legal protection and also gives them some degree of certainty as to what the business has to gain and loss in extreme cases such as business bankruptcy
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Legal Factors A legal factor is when you can be prosecuted. Statutory law: If you break the statutory law it is a crime. * A law passed by parliament. A new government can bring in new laws – this means that if there is a new government they have the rights to allow a law to pass or can turn down it‚ but it has to be decided through the parliament. * This involves the police‚ if the rule is broken – this is saying that if you break the legislation the police have the right to enter
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the elements of their environments. Business environment means the factors that affect the operations of a business‚ like political and legal factor‚ economic factor‚ socio-cultural factor‚ technological factor‚ physical factor and competitors. These environmental factors offer both opportunities and threats to a company. Opportunities are the factors that help the company to achieve its objectives and the threats are the factor that hinders the company from achieving its objectives. Before
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WHAT ARE THE MICRO AND MACRO ENVIRONMENT AFFECTING MARKETING INTRODUCTION A Business principally is the organized effort by individuals in an organization to produce goods and services and to sell these goods and services in a market place to earn a good profit margin. The operating environment for all organizations whether they are commercial‚ charitable‚ governmental‚ or in the public sector more generally‚ is never static and seldom entirely predictable‚ and can therefore profoundly affect a
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Political and legal factor. This piece of land across the globe‚ turned to Asia and chaired by a woman‚ is indeed an amazing country and it attracted all those who visit‚ contractors included. With steady growth over 15 years‚ this market is synonymous with economic stability‚ political and social. The center-left government‚ in power since the return to democracy in 1989‚ continues to lead the neoliberal policies implemented under the dictatorship (privatization‚ concessioning‚ open borders
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going to describe how political‚ legal and social factors are impacting upon activities in Barclays PLC‚ Diabetes UK and their stakeholders. POLITICAL‚ LEGAL AND SOCIAL FACTORS PLS analysis is very useful for studying the environment in which a company operates and accessing external factors influencing the company in the markets it operates. PLS is the acronym for the following categories of investigation: political‚ legal and sociological factors. BARCLAYS
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The legal factors that impact on tesco are the consumer protection sales of goods act. This means that tesco or any other business that sells goods to customers have to describe the goods accordingly which means that the product has to match the description of the product. The consumer protection act ensures that the goods that are sold are suitable for purpose and good quality. The national minimum wage act is the minimum pay that a business must pay to their employees: the workers are entitled
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lePolitical and Legal Factors The Great FireWall of China: At the forefront of Google’s numerous court and legal battles over the years is its endeavours in trying to crack the world’s internet market‚ China. Google had first started offering a Chinese translated version of its Google.com site in 2000‚ but Chinese users often struggled to connect or experienced problems online due to poor service from the countries licensed ISP’s (internet service providers). China’s government heavily restricts
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Environmental Factors of Marketing This paper will discuss the five environmental factors that influence global and domestic marketing decisions that organizations must make. These five environmental factors are technology‚ demographics‚ government‚ culture and economics. Companies are affected differently by these factors depending on the industry they are in and the size of the organization. I will be using the Washington Plaza Hotel to illustrate how these environmental factors affect the hotel
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