Matching Dell 1. Describe Dell’s strategy. 2. What are the key trade-offs involved in Dell’s strategic positioning? One trade-off is Dell’s strategic positioning of personalized computers refrains it from the benefits of supply-side economies of scale. The personalized products and customer-centric services mean higher cost. The other trade-off is that Dell loses sales opportunities to a variety of distributors by focusing on direct sales. Although the strategic positioning of direct sales can
Premium Customer service Marketing Consultative selling
Matching Dell 1. Perform an Industry analysis on the personal computer industry Substitutes Buyers • Compaq • IBM • HP • Hacer • GateWay • Apple • Large and midsize Business • Government • Small Business • Individual Customers • Educational • Most of them have a strong purchasing power and a easy way to change of supplier in commodity PC product Suppliers Barriers to entry in this Industry • Intel • Microsoft • Others • They have a strong Power • Intel and Microsoft
Premium Personal computer
was Dell’s working capital policy a competitive advantage? Dell had a policy of working with low inventory and it used to make inventory purchases based on the sale orders received. This led to following advantages: No obsolete goods. Defects in raw material manufacturers were easily weeded out. New technological up gradations can be easily set into the system before the competition turns over the existing inventory. Thus Dell had a first mover’s advantage in being abreast with latest technological
Premium Inventory Working capital Balance sheet
Case study on: dell Submitted to: Sir Muzzamil Submitted By: Students INTRODUCTION: The Dell company is one of the world’s top providers of computer products and services to businesses and consumers. This company is the "The state’s biggest revenue generating technology firm". In 1984‚ Michael Dell is the founder of the Dell company. He has the unique idea to sell computer systems directly to the customers. This case study
Premium Supply chain management Supply chain Inventory
Synopsis This case study talks about the success and challenges of Dell Inc.‚ which was started by Michael Dell in 1984 (Wheelen & Hunger‚ 2012‚ p. 9-1). They explain how he started the corporation by buying and reselling computers. Eventually he began to manufacture his own computers. They explain the market share between Dell Inc. and competitors. They list problems of the corporation buy growing too quickly. They had to slow down the growth process and focus on organization of the company
Premium Personal computer Dell Netbook
Executive Summary Statement of the Problem Dell‚ Inc. (Dell) is in the personal computer (PC) industry‚ and is ranked within the top 3 companies of the PC market segment. Despite ranking second in computer sales during 2008‚ Dell has decided to analyze a potential investment for a new technology that creates a permanent personal picture or message on the laptop casing. This laser etch‚ Monet technology‚ is provided by a small company in France for $10 million (technology rights). The proposed
Premium Net present value Cash flow Rate of return
According to Arnold’s seven guidelines‚ discussed in Chapter 11‚ what mistakes did Dell make? b) Given Dell’s FSAs and China’s location advantages in the late 1990s‚ why was the direct model successful? c) What changed since? 4) a) With the changing market situation after 2004‚ what new location bund FSAs should Dell develop to cater to retail buyers in China? b) Or‚ alternatively‚ what complementary capabilities should dell expect from its distributors? c) Can you provide an update on Dell’s distribution
Premium Failure
The impact of Political‚ Legal and Social factors on a business Describe how political‚ legal and social factors are impacting upon the business activities of the selected organisations and their stakeholders. Political factors: ‘’Political factors are how and to what degree a government intervenes in the economy.’’ (http://en.wikipedia.org/wiki/PEST_analysis) Political factors include: * Environmental regulation and protection * Taxation ( corporate: consumer) * International
Premium Thorpe Park Law Environment
P6 & M3: Political‚ legal and social factors impacting the business There is a range of influences that can affect the business in the business environment. Usually these influences cannot be controlled by the business itself. In P5 and M2 tasks I have presented the different economic impacts‚ and now I will present the political‚ legal and social factors in my P6‚ M3 and D2 tasks. Political factors There are 3 types of government that affect the country and these are Local‚ National Government
Premium Tax Wage Minimum wage
Michael Dell It is vey impressive when you are in high school and you make 18‚000 dollar selling magazines which is more than what your History and economics teachers make. Michael Dell founded the Dell Computer Corporation on November 4‚ 1984. He is the founder‚ chief executive officer and the chairman of the company. Dell is the 44th richest man is the world today according to Forbes.com/wealth/billionaires/list. Michael Dell‚ at the age of seven bought his first calculator. When Dell was an
Premium Personal computer Dell