Laundry Pal Marketing Plan Submitted to: Submitted by: October 14‚2013 I. Executive Summary II. Business Review III. Environmental Analysis We have observed the following strengths‚ weaknesses‚ opportunities and threats of the business. Strengths Accessible to students Affordable Good service Good relationship Latest Machines They have a convenient store within their shop Weaknesses Time consuming depending on the load of laundry Not open during Sundays Limited customers
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A. Name of the Enterprise – LAUNDRY WORKS B. Location – Zone 2 Blk. 3 Centro Fatima Uhaw‚ General Santos City The area measures 14x22 ft. (26 sq. meters). The rate of renting of the place is P 4‚000.00 since it is located along the main road. C. Description of the Business -is intended primarily for students renting boarding house and apartments. Secondly the residents of Centro Fatima Uhaw‚ General Santos City. -LAUNDRY WORKS significantly acts a helper for
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- ---- r --- .’ S ~‚ 504-009-1 D "’he BusIness School ~or the v Vorld • Unilever in Brazil (1997-2007): Marketing Strategies for Low-Income Consumers • Overall winner of the 2008 European Case Clearing House Awards • Winner of a 2007 European Case Clearing House Award in the category "Marketing" • Winner of the European Foundation for Management Development Case of the Year Award 2004 in the category "Marketing" 04/2008-5188 This case was prepared by Pedro Pacheco
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Strategy Instruction for making hot tea The first step is to discuss our ‘strategy’ or process. At this time I activate prior knowledge. We have a group discussion about kitchen safety‚ what we have learned thus far and then we move into the purpose of learning and we talk about when and why people drink tea; as well we now have an opportunity to see which we prefer hot tea or iced tea. Then we move right into step 2; which is modeling the process for my students. I model each of the following
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LAUNDRY FEASIBILITY STUDY I. INTRODUCTION a. Background b. Laundry Shop Profiling II. MARKETING ASPECT c. The Laundry Business Industry d. Target Market i. Target Location 1. Demographic Study a. Makati b. Manila c. Pasay 2. Industrial Market 3. Supply and Demand Analysis ii. Competition 1. Major Competition 2. Plotting of Laundry Shops a. Makati b. Manila c. Pasay iii. Comparative Price Analysis
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New performance management system and the performance improvement process Performance Measurement Systems: 1.0 Introduction There are 3 charts in this section Chart 1.1: This is a general introductory chart which has been tailored for measurements to demonstrate that a balanced scorecard is an integral part of business planning and strategy This chart emphasizes that strategy implementation must be top-down and a good measurement system is a powerful tool for achieving this. It also shows how
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Housekeeping Topic: Internal Laundry vs. External Laundry A laundry is one of the important places for the hotel. Some of the hotel will use internal laundry‚ some will use external laundry. What is the difference between internal and external? What is the advantages and disadvantages of them? Laundry is including drying‚ washing and ironing‚ which are for the hotel to wash all the dirty staff. It has two different laundries‚ one is internal and one is external. The Internal laundry means the hotel have
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is “I Laba ü” Laundry Shop. The name of the business originated from the word “I love u”‚ “love” + “laba” = “I laba ü” that means we will wash your clothes with love and passion. B. Location The location of the business is at Silverland Subdivision‚ Barangay Patul‚ Santiago City. Basically‚ the business is intended for the residents of the community because not all the residents have house helpers to do the laundry. Many residents are working and they are too busy to do the laundry so this kind
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OFF PREMISE LAUNDRY OFF PREMISE LAUNDRY * OPL MEANS LAUNDRY WHICH IS NOT PRESENT INSIDE THE HOTEL PREMISES. * THESE CATERS TO HOTELS ON A CONTRACT BASIS. * THEY CHARGE RATE ACCORDING TO THE TYPES OF LINEN / ARTICLE. * THEY CATERS TO MAINLY THOSE HOTELS WHERE SOMETIMES GUEST FLOW IS VERY LOW AND SOME RESORTS AND SEASONAL HOTELS ARE INCLUDE IN THIS. * MANY HOTELEIARS DOESNOT WANT TO INVEST A HUGE AMOUNT ON LAUNDRY SETUP SO THEY GO WITH OPL SERVICES. DEMERITS
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STRATEGIC PLAN WINTER 2005 Mission Statement The mission of the Davidson College Laundry is to provide laundry services to students‚ college departments‚ and private individuals. By doing so in a convenient‚ timely‚ personalized and financially responsible manner‚ the College Laundry enables students to spend more time in academic and extra-curricular pursuits and effectively supports departmental activity. Services include the care and handling of personal clothing‚ bed linens‚ dry cleaning
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