Sara To (23) Kathryn Yung (30) F.6A A Brand-New Fast Food Trend Introduction Fast food is very common in Hong Kong. We can find at least one fast-food restaurant nearby. McDonald‚ KFC‚ Burger King‚ Triple O’s‚ Café de Carol can be found everywhere in Hong Kong. Fast food means that the food can be prepared and served very quickly. It can save us time and is convenient. [pic][pic][pic] The aim of this report is to investigate fast food culture in Hong Kong
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Acknowledgement Table of content Executive Summery 1. Introduction (I shall write it) 1.1. History of the Industry (internet) (I shall write it) 1.2. History of the company McDonald is a world famous fast food chain restaurant. In California‚ the concept of McDonald was introduced by two brothers named Mac (Maurice) and Dick (Richard) McDonald. In 1940‚ the restaurant was renamed to McDonald’s Famous Barbeque from Airdrome restaurant (located near the airport)‚ which was ran by their father
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KFC has been known to be a leader in the chicken restaurant segment with an annual sale of more than a billion dollars. The KFC as a brand is well established in the dining out as well as delivery service provider in the fast food industry. Despite the entrance and presence of many competitors in the fast food industry the company was able to retain its large loyal customer base because of its unique offering. Due to this reason the KFC ranks highest when it comes tochicken restaurant chains‚ convenience
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On 25th September 2012‚ I started my research in one of the most popular fast food restaurant which is KFC and it’s located in Tesco Nilai‚ Seremban. That day‚ I reached there around one o’clock in the afternoon and going to have my lunch at KFC also. I used to be there in afternoon as most of the customers or crowd will be there due to the lunch value in KFC. Tesco KFC was crowded and occupied with people as it was peak hours for lunch and most of them are workers from nearby shop lots in Tesco
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restaurant business. While working full-time at the Hobby House restaurant‚ Dave met Colonel Sanders‚ the founder of Kentucky Fried Chicken (now KFC). In 1962‚ Dave was offered the opportunity to turn around four failing Kentucky Fried Chicken restaurants in Columbus‚ Ohio. Utilizing his past experience‚ Dave turned the restaurants around‚ sold them back to KFC‚ and immediately became a millionaire all at the age of 35. He then co-founded Arthur Treacher’s Fish and Chips. Dave again capitalized on his
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industry and formerly chief operating officer and executive director of Kentucky Fried Chicken in Malaysia‚ founded the quick-service chicken rice chain in 2000 with her daughter Wong Kah Lin. “I opted for early retirement after more than 25 years with KFC Holdings (M) Bhd and became a consultant for a chain of restaurants after a short break. “After a few years‚ I decided to set up my own business based on the concept of a family restaurant with global potential‚” she recalls. Nothing was easy in the
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processed food served in snack bars and restaurants as a quick meal or to be taken away.” Compare to traditional food‚ fast food is relatively cheap‚ convenient and it is highly accessible; which many of those fast food restaurants such as as McDonald’s‚ KFC‚ Pizza Hut and Domino Pizza open 24 hours a day 7 days a week with no prior reservation required‚ and is ready to serve as soon as when people have just finished their orders. People have the choice of to dine in‚ take away or even drive thru for their
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Market Internationally & KFC in China Due to the environmental and sociocultural forces‚ there are always differences between domestic and international marketing. However‚ international companies wish they could standardize the marketing mix for cost saving and easier to control‚ plus less time to be spent on the marketing plan. But it is almost impossible to standardize the marketing mix while expanding internationally as each market is unique. I think most products should be customized for
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he reached the goal of owning a successful establishment. Determination can take someone farther than they ever expected to be‚ and bring great success. If Colonel Sanders didn’t have the determination to make his chicken sell‚ there would not be a KFC
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Caktiong’s Jollibee has been one of the most admired‚ most copied‚ most innovative and most professionally-run company here in the Philippines. It has been the number one fastfood chain overtaking giants such as Mc Donalds and Kentucky Fried Chicken or KFC. How did a local jolly red bee knocked down a multinational red-haired clown named Ronald? Let’s see another inspiring story of the founder of one of my ideal businesses. With its success‚ a Jollibee franchise has now a tag price of P25+ Million (US$
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