MARKETING PLAN-CLIXSTAR INC.‚ Keller Graduate School of Management—MM522 Professor James Frazee October 2‚ 2010 TABLE OF CONTENTS I. Executive Summary II. Product Description III. Situation Analysis A. Market Summary B. SWOT Analysis i. Strengths ii. Weaknesses iii. Opportunities iv. Threats IV. Mission Statement V. Target Market VI. Competitors and Substitutes VII. Pricing VIII. Channel Distribution IX. Promotion X. Promotion Budget XI. Controls
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Food Inc. Not many people know or care where their food comes from‚ which is why the directors of Food Inc. set out to expose the truth behind the food industry in America. The directors were able to lift the corporate veil of the major food corporations; exposing to the world the brutal truths behind how they run their businesses‚ cutting corners and tainting our food supply so that they are as efficient and profitable as possible. The first segment which compares the chicken farmers Vince Edwards
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Smackey Dog Foods‚ Inc Smackey Dog Foods‚ Inc is a new client to Keller CPAs firm. The nature of business for this company is to produce natural dog food. Keller has never had any experience in the audit on this industry before. Smackey Dog Foods started in a family kitchen‚ experienced explosive growth‚ and have had some troubles handling the accounting side of the business. The auditor identifies that main purpose of Smackey Dog Food to obtain an audit report is to fulfill the bank requirement
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Marlena Young Professor Phillip Dennis‚ PhD English 111 07 October 2015 Food Inc.: Rhetorical Analysis Food Inc. is an informative and revealing documentary film‚ aimed to expose the dirty truth of the industrial food industry in America. Directed by Robert Kenner and produced by Michael Pollan‚ this film informs the American people exactly what they are eating and how it’s affecting them‚ by painting a more realistic picture of the food industry‚ than that of an agricultural society. With the use compelling
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Yet‚ truth many believe truth about food should be clear cut and obvious‚ are farmers and the farming industry the heartland of the country? Or is our food handcrafted by shady corporations who care more about the essential point of their company than the health of consumers? Two documentaries take a stance in the debate about food‚ Farmland represents the humble farmer working daily to be a caretaker for the ecology of the farmland. The other film is Food Inc. which marches through various industries
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“Food”astrophe – A Rhetorical Analysis of Food‚ Inc. Food‚ Inc. accomplishes exposing an‚ almost‚ forced monopolization of food providers through strong artistic imagery‚ revealing the health risks of eating processed foods‚ and through testimonies of the victims directly affected by this. There is a stroke of brilliance from Robert Kenner‚ the creator of the revelatory documentary‚ Food‚ Inc.. Kenner is no “newbie” to the film world with 9 previous works he has written and directed‚ most of which
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Food IncLance Street Food Inc. Response 11/15/11 Food Inc Food Inc is a documentary about the state of the food industry within the United States. was a very in depth look at the farming industry that not a lot of people get to see. There were a few moments and certain topics that stood out to me. This paper will explain my reaction to the film and its contents. This film definitely reminded me that the “bad” food is cheaper and more abundant than it has ever been and we have detached ourselves
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poorly food was produced by the large food producers. A movie that updates us on the current state of the food industry is Food Inc. Comparing The Jungle and Food Inc. will help show the progression of the food industry throughout the past century and show if the food industry has become better or worse. The treatment of labors and production of food will prove if the food industry has improved of worsened throughout the past century. The food companies during the Jungle and in Food Inc. are similar
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In the documentary Food Inc.‚ food-borne illness was one of the leading themes and also gave a story to go along with it. The director’s main argument was to show consumers where their food is coming from and the beginning stage of how it all begins‚ before getting on the table. “The Center for Disease Control estimated that each year roughly 1 in 6 Americans get sick from foodborne diseases” (CDC‚ 2016). There are many types of food-borne illnesses‚ but the one thing that they all have in common
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Movie #1: Food‚ Inc. The Food‚ Inc. was a very disturbing film to watch because I love food. I am hesitant to watch movies like this because I rather not know what really goes on. I love food and I don’t want it to change my mind about them. This is probably the thinking of most Americans‚ which is why the food industry is as corrupt as it is. Still I was very glad to be able to watch it because it really opened my eyes. The movie Food‚ Inc. is a shows how the process and the food industry has
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