1. How might one characterize or describe the architectural paint coatings industry and Jones Blair’s trade area? • Architectural paint coating industry currently does not have much that differentiates itself from other paint markets • The US paint industry is considered to be a maturing industry. Industry sales in 2004 were estimated to be slightly over $16 billion. • The US paint market is divided into three segments: architectural coatings (43%)‚ original equipment manufacturing (OEM) coatings
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Jones • Blair case study Jones • Blair is a company that produces and sells architectural paint it also sell paint sundries which include paintbrushes and rollers. It caters to over 50 countries which are divided into two sectors the DFW area and the non-DFW area. Of the two the DFW area has been proven to be the most successful area for the company. In 1999 the company made 80 million in sales and 60% of this was contributed by the DFW area. There are two segments within the company’s main
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The Indian paint industry - an overviewnews Paint is a mixture of four elements - 07 April 2007 file to cabinet attach label bookmark send to friends add note add to tracker print currency converter informachine tools Highlights • The Indian paint industry is a Rs 49 billion sector. • The demand for paints is relatively price-elastic but is linked to
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Jones – Blair Case Analysis Davenport University Case Recap Jones Blair company is a privately held company that produces and markets architectural paint under the Jones Blair brand name. In addition to producing a full line of architectural coatings‚ the company also sells paint sundries although they are not manufactured by Jones Blair. Sales for the company in 2004 were $12 million with a net profit before taxes of $1.14 million. Sales have been increasing roughly 4 percent per annum
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JBC’s market area and segmentation The market of Jones Blair can be divided to two groups: Dallas-Fort Worth area and Non Dallas-Fort Worth JBC’s potential segment(s) and strategy In order to reach these business goals at a time when growth is nonexistent‚ Jones-Blair must take immediate action and increase their sales team and refocus their sales energies. Jones Blair is a regional paint manufacturer that has to compete in a mature market (sales growth are expected to be the general
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development by creating new items or methodologies to enhance and extend their operations. Innovative work is a center some piece of our business at Paint Industries. Real choices in this business are made on the bases of innovative work. Here level of rivalry‚ preparation procedures and techniques are quickly expanding‚ it is of unique vitality to Paint Industries to create arrangement to suit particular customer or market needs‚ as dependent upon their qualities‚ client fulfillment as required. Their innovative
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Paint Industry in India The Indian paint industry is valued at Rs 26‚000 crore by to AC Nielsen with 70 per cent of it being decorative paints and the remaining 30 per cent being industrial. The per capita paint consumption has been estimated to be 2.57 kgs. The size of the industry is 3.1 million tonnes with decorative paints being 2.4 million tonnes and industrial paints being 0.7 million tonnes in volume terms. The Indian paint industry is growing at a double digit rate for several years now
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Marketing Mix MKT/421 May 23‚ 2011 Niesce Upshaw One of the major factors of modern marketing is the development of an effective marketing mix. The marketing mix is made of the four P’s‚ Product‚ Price‚ Place‚ and Promotion. It is these four factors that are the groundwork for any business and often times is the major factor on whether a new business will succeed or fail. To really understand the marketing mix it is best to break down the 4 parts and see what makes up each element
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ryANALYSIS OF PAINTS INDUSTRY IN INDIA Introduction: The paints industry made a beginning in India in 1902 when Shalimar Paints set up its operations in Kolkata (Calcutta). Today the size of the paints market in India is estimated at Rs 180 bn. Market Structure & Product category: The Indian Paint industry can be divided as: * The organized sector comprising of large and medium size units * The unorganized or the small scale sector. The contribution of the organised and unorganised
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Situation Analysis 1) U.S. paint industry The U.S. paint industry is a developed market‚ and its sales were slightly over $13 billion in 1999. U.S. paint market has three segments: architectural coatings‚ original equipment manufacturing (OEM) coatings‚ and special purpose coatings. Percentage of total industry dollar sales for architectural coatings are 43%; for OEM coatings are 35%; for special purpose coatings are 22%. Architectural coatings are used for general-purpose paints‚ varnishes‚ lacquers
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