Contents 1. Why Jaguar? 3 2. Introduction in the world of Jaguar 4 3. History 5 3.1 Birth of the company 5 3.2 British Leyland 6 3.3 Ford Motor Company era 7 3.4 Tata Motors era 8 3.5 Assembly plant 9 4. Historic car models 9 5. Current car models 12 5.1 XF 12 5.2 XK 12 5.3 XJ 13 6. Conclusion 14 7. Bibliography 15 Why Jaguar? - Motivation Jaguar is one of the most refined and most respected brands in the automotive sector. When you say Jaguar you say luxury‚ agility
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Tata and Jaguar‚ Land Rover Deal 1. Motivation/ reason for the merger/ acquisition; • Tata Motors wanted to have presence outside India • It desired to have a diversified line-up ranging from the world’s cheapest car to some of the more expensive • It enabled Tata’s entry into luxury car segment • JLR It had become a cash drag on Ford • It would enable Ford to focus on its core Ford brand and "One Ford" global transformation. • Take advantage of the low cost manufacturing base in India
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Short case: Jaguar regains its reputation Originally called the Swallow Side Car Company‚ Jaguar Cars was founded in 1922 and became famous for its luxury and sports cars. In 1990‚ Jaguar was taken over by Ford and is now a wholly owned subsidiary. At the time of the Ford takeover‚ Jaguar’s quality performance was something of a paradox. Aesthetically and in terms of on-the-road performance the cars were often highly regarded‚ especially by a hard core of enthusiasts. Yet even they could
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Jaguar‚ More Than Just a Car The first time I laid my eyes on her‚ I knew it was love at first sight. The way she glimmered in the sunlight when she was cleaned up and the way she looked so beautiful with all of those curves of hers. I knew that this was going to be a great relationship before she was even mine and that it could blossom into that lasting thing that I had been looking for. This 1982 Jaguar was just the car I had been looking for. The car company‚ Jaguar‚ came out with a car that
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COMPANY ANALYSIS REPORT: JAGUAR LAND ROVER AUTOMOTIVE LTD. (JLR) TABLE OF CONTENTS Summary ............................................................................................................................................................................... 1 Introduction .......................................................................................................................................................................... 2 Products ....................................
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Tata buys Jaguar in £1.15bn deal Thousands of workers at Jaguar and Land Rover plants were told that the marques have been sold to the Indian conglomerate Tata. A deal between Tata and Ford over the sale of two of the best known names in British car making was concluded after months of painstaking negotiations. Overview of the two companies: Tata: Tata Motors Limited is India’s largest automobile company‚ with revenues of Rs. 32‚426 crores (USD 7.2 billion) in 2006-07. It is the leader
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The Jaguar 1. It implies that the apes admire their fleas and are to lazy tp do anything about them‚ where as you would think that they would want rid of the fleas because they would surely be bothered by them. 2.The simile gives me a dramatic picture of the parrots as by saying ’shriek as if they were on fire’ gives me the image of the being very load and frantic. 3.The figure of speech in line three is a simile and suggests to me that the parrots were flaunting themselves ’like cheap tarts’
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ASSIGNMENT OVERVIEW Case Study: How Jaguar Regains its Reputation Jaguar Cars‚ Ltd.‚ is one of the most famous luxury automobile manufacturers in the world. With its sleek lines‚ leather interiors‚ and smooth engines‚ Jaguar is the car of choice for wealthy brokers who work on Wall Street in New York and the nouveau riche in Japan who shop on Tokyo’s Ginza. The driving force behind Jaguar‚ William Lyons‚ was born on September 4‚ 1901‚ in Blackpool‚ a town in the county of Lancashire‚ England. Uninterested
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This poem ’The Jaguar’ was written by Ted Hughes‚ he tries to capture the mood of a post war‚ 1950’s zoo. He depicts the animals as hot‚ lazy and lethargic. This is because they have been captive for a long stretch of time. The animals are not lively but are dull and lifeless. He uses the expression ’stinks of sleepers from the breathing straw’ to show this. He then unveils the jaguar as being live and vivid. ’At a jaguar hurrying enraged.’ ’The Jaguar’ longs for freedom physically but is free mentally
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firms have done this for a common motive i.e. growth and an example of this can be found in pact between Luxury British brands Jaguar and Land rover. 1.0.1 Company Overview The Jaguar Land Rover Company is a product of the alliance of two iconic British car brands. Jaguar cars limited‚ founded in 1922 is one of the world’s premier maker of luxury saloons and sport cars. Land Rover manufactures four-wheel drive vehicles with the widest range of off-road capabilities since 1948. This long-term
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