"ITunes Store" Essays and Research Papers

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    Microsoft Zune and Apple iPod I. Introduction: Hook: Portable MP3 players have come a long way since their humble beginnings in the late 1990s. Subjects: Microsoft Zune and ipod Purpose: analyzing differences between two mobile T.S: The world’s first MP3 players‚ The Eiger Labs MPMan F10 and the Diamond Multimedia Rio PMP300 were shipped with 32 Mbytes of internal memory. MPEG Audio Layer III (MP3) the standard for audio compression that makes any music file smaller with little or

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    it she recognizes it as something she wanted all the time”. A very simple example is that of ITunes‚ which was discovered 10 years ago. Steve Jobs noticed that music fans clearly wanted to download songs they liked in an affordable and easy way rather than driving to Best Buy or some record store to buy them on $15-to-$18 CDs. Jobs took advantage of this opportunity and came out with the iTunes Music Store‚ which is today the top most online music retailer‚ and synced it perfectly with a piece of

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    of user’s requirements (sound function‚ battery enhancement‚ capacity expansions)‚ which has been consistent with company’s goal “Make all music lovers own ipod+itunes”3. As a market leader‚ ipod held over 70% of market share particularly in America4 that would have resulted from the most creative CEO ‘Steve Jobs’ Online music storeitunes” is one of the most awardable ideas in apple’s history not only it contributes to apple itself but also it tries to eliminate controversial mp3 song’s copyrights

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    Apple Promotional Strategy

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    for Apple and the feedback so far has been sort of very vague and therefore Apple have been encouraging for each store to encourage pre orders and using this whole method of anticipation of the consumer and forcing them to make a decision to either purchase now or miss out. It does seem to have worked because Apple has been selling 25‚000 Apple Ipad’s per hour. The shortage in stores was also a method of improving PR for the product‚ many numbers of articles were written about the Apple Ipad being

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    Users can access anywhere and anytime without the need to back up data manually. Furthermore‚ the system will automatically sync music or applications that have been purchased through Apple’s iTunes on all devices connected to the account. Not only that‚ iCloud also stores all the data of purchase on iTunes. It allows users to download music or apps back ever purchased using any device without having to buy back. During the fourth-quarter of 2012‚ Apple announced that iCloud has 190 million users

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    the fingerprint

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    pilot program that allows them to make purchases at stores on campus. A French supermarket chain has participated in a beta program that replaces PINs at the register with fingerprints and pulse detection. The fact that tis being used and test in stores worldwide is great and that Apple might have started something great. Lastly‚ with Touch ID‚ 5s owners use their fingerprints to unlock their phones and authorize payment for App StoreiTunes‚ and Newsstand downloads. This is good because then

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    Professional Segment     G3                             iMac Consumer Segment         PowerBook            iBook In 2001‚ Apple hit another important historical point by launching iTunes. This marked the beginning of Apple’s new strategy of making the Mac the hub for the “digital lifestyle”. Apple then opened its own stores‚ in spite of protests by independent Apple retailers voicing cannibalization concerns. Then Apple introduced the iPod‚ central to the “digital lifestyle” strategy. Philip W. Schiller

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    The Apple TV: Analysis and evaluation of the attractiveness of the current UK market Executive Summary This report provides an analysis and evaluation of the three levels of the marketing environment for Apple TV and studies the attractiveness of the current UK market. It will consider the future success or not of the apple TV in the UK and from this analysis recommend the modifications and improvement apple should do. Most of the information in the report is based

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    birth of iPod marked the beginning of the MP3 era. iPod‚ together with iTunes‚ another product of Apple‚ made a revolutionary change to the music player industry. At the time before‚ the main devises to store music files are CDs‚ thus the market was occupied by CD players. However‚ the invention of iPod put an end to the domination of CD players. It is more convenient to use an iPod than a CD player. As iPod has a hard disk to store music files‚ we need only to download music to our iPod rather than

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    The iPad

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    record videos‚ play music‚ and other things when connected to the internet‚ like emailing and web-surfing. Other features‚ like games‚ navigation and social networking can be enabled by downloading and installing apps from the App Store. As of October 2013‚ the App Store has more than 475‚000 apps made especially for the iPad made by Apple and other developers. There have been five versions of the iPad. The first generation laid down the basic design‚ such as the 9.7” screen and button location‚

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