"Island hopping campaign" Essays and Research Papers

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    Campaign-Running for Mayor

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    Position Paper The city of Los Angeles has serious environmental issues and we need to pay more attention to that matter to fix it. LA could be a much more welcoming place if it wasn’t for the pollution and vandalism. I believe that if we fund the environmental issue and encourage people not to pollute we could be an even more well known county. Wild animals roam the streets ‚ the sidewalks are dark and dirty‚ walls are tagged all over the county and what do we do about it? To be honest‚ we do

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    The Advertising Council Earth Share Campaign: Strategy‚ Execution and Final Campaign Submitted to Mr. Rahul Sharma Faculty LHSB Submitted by Kamal Shishir Shivam Singh The Earth Share campaign team is reading itself for a presentation to the Ad Council’s Advisory Committee on Public Issues. MISSION OF ADVISORY COMMITTEE To help the Ad Council identify and evaluate significant public issues. CRC had a final executive authority on which campaign would receive approval. The advisory

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    notes from a small island

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    Bill Bryson‚ Notes from a Small Island‚ Black Swan‚ 1995 In the morning I awoke to find rain falling over the hills in great blown sheets. I breakfasted‚ settled the bill and spent a protracted period struggling into waterproofs in the front hallway. It’s a funny thing. I dress myself most days without incident‚ but give me a pair of waterproof trousers to put on and it’s as if I’ve never stood unaided. I spent twenty minutes crashing into walls and furniture‚ falling into pot plants and‚ in one

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    The Need for Campaign Finance Money is such a devilish thing. Money can be a very helpful tool to improve one’s life but in certain hands‚ can limit the right and beliefs of others. This idea is quite evident in the American political arena. Campaigns for various offices are at the mercy of money. A candidate’s chance at being elected to office typically hinges on his or her ability to be noticed through ads‚ billboards‚ tv time‚ social media or any other similar method. Most of these methods require

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    Campaign related spending has increased dramatically over time. Even though the Supreme Court has ruled that campaign spending (not donations) by candidates and private individuals / groups is a form of free speech‚ some feel that there is just too much money in our election system. What do you think? Is campaign spending problematic? In what way(s) is it‚ or is it not‚ problematic exactly? Please explain your answer and provide evidence Campaign spending whether in the presidential or in the congressional

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    Share a Coke campaign Share a Coke campaign is a marketing strategy from Coca-Cola company created by Oligivy agency in Australia 2011. Later‚ the campaign spread out more than 70 countries around the world. Coca Cola designed to increase the consumption of Coca-Cola and to raise brand awareness. Coca-Cola’s marketing analysis stated that in Australia teens and young adults were not consuming Coca-Cola products. Moreover‚ half of them had not had a Coke for over a month. Then Coca-Cola create

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    Dove Real Beauty Campaign

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    31 REAL BEAUTY: RESPONSIBLE IMAGES? The Dove campaign lambasts traditional women’s traditional women’s toiletries marketing for promoting unreal images of beauty. As if women’s “reality” depended on their body shape or size….” On this long list that I have composed inside of my head I have many unanswered questions. What if I told you that beauty is in the eye of the beholder? Would you really believe me or would you just agree because it “sounds good.” Moments later will I catch you in the

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    BUS3003 – Advertising and Promotion Management Group Project Xiaomi Advertising Campaign Executive Summary Campaign Topic Xiaomi Company Background Xiaomi is a mobile internet company dedicated to creating an all aspect user experience. Founded in 2010‚ Xiaomi has fast become one of the leading tech firms in China. The company is currently valuated at over 10 billion USD and has over 3000 employees. The “MI” in Xiaomi logo is short for Mobile Internet. But it also has other meanings‚

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    Get a Mac: Campaign Analysis

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    Get a Mac: Campaign Analysis Introduction “Hello‚ I ’m a Mac... and I ’m a PC” But who are you? You have been listening to the quirky duo fight for almost two years now‚ but have you picked a side‚ are you still on the fence or could you not be bothered? The twosome at the forefront of the ‘Get a Mac’ (GAM) campaign have made it far from easy to ignore‚ in fact this campaign is proving to be one of a kind. In this paper I will discuss how this contemporary campaign has broken barriers and

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    Amway banks on corporate campaign Vinson Kurian THIRUVANANTHAPURAM‚ Oct. 22 THE direct selling company Amway India‚ which has relied mostly on word-of-mouth campaign for publicity‚ has now embraced the corporate advertising paradigm‚ but in a `limited’ manner. "We are well on our way of accelerated growth in the country. Corporate advertising at this stage would be most beneficial to our distributors‚ prospective distributors‚ customers and prospective customers‚" Mr William Pinckney‚ Managing

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