Article Review LAW 421 March 25‚ 2013 University of Phoenix Material Article Review Format Guide MEMORANDUM UNIVERSITY OF PHOENIX DATE: March 25‚ 2013 TO: Timothy Morris FROM: Debra Aguilar‚ Brady Benton‚ Karena Busch‚ Stephanie Hudson‚ and Rachel Wichert RE: Apples Eat Themselves ARTICLE SYNOPSIS A review of the legal battles between Apple‚ a computer company and Apple‚ a record company‚ are discussed in this article. Both share a similar logo (an
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Stars I have categorized iPhone and iPod in Star category which means they both need further investment in product development and there are greater opportunities available in the marketfor growth. Latest figures reveal that the growth rate for iPods is currently 28% and for thoseof iPhone’s its 48%.Apple enjoys 60% more market share in iPod than its closest rivalScandisk in the market. In iPhone’s‚ Apple is not the market leader but has 28% market sharewhere manufacturer of Blackberry RIM has 41%
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1. Complete Solutions to enhance customer satisfaction Apple’s products complement and complete each other. Buy an iPod‚ and you can download music via iTunes. For the average user‚ most Mac programs are produced by Apple. This sort of control over the entire user process‚ from hardware to software‚ strengthens customer loyalty. Apple users generally don’t have to stray to find products and solutions they want. Apple has sold more than 3m video downloads since it began offering them through its
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Steve Jobs. Apple is arguably the best company in the world in the aspect of its technological designs. Apple Company produces various products from personal computers such as iMac and the MacBook. It also manufactures well-known gadgets such as the iPod and iPhone. Furthermore‚ Apple also produces hardware and software products to enhance the experience of their products for their consumers. Theoretical Review of Marketing In late 2014 Apple released its new highly anticipated product‚ which was
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Creativity goes a long way and can even give back to people in need. Apple gives so much back to people all over the world. They have given $100 million dollars to charity in the past year. All though they have done even more from devoting whole iPhones‚ iPods and cases to support RED. RED is an organization that is trying to fight AIDS. Samsung on the other hand does not give nearly that much back. They have only given 3 million back to charity and devotes none of there products to organizations or
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Types of Mobile Operating System (OS) and its pros cons The Operating System (OS) is the software that communicates with the computer’s hardware‚ manages resources and provides a user interface. All phones use an operating system of some sort but in recent years‚ as mobile phone and smart phone technology has become more complex and powerful‚ operating systems have grown more important. The operating system of a particular handset is now an important factor to consider when deciding which mobile
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products to more universal use and working with corporate partners in unlocking their products’ full value for the customer. Apple has three different but very unique and important revenue streams driven from their three main products‚ the iPhone‚ iPod and the Mac. In regards with this the company is subject to various different external and internal factors that
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Candace Clark BRM/353 Howard Kersey Week One November 11‚ 2014 iPhone 6 I went into the Apple store and I observed a lot‚ the store is really big and bright and is set up to be interactive. When you walk in you feel like you have walked into the future it is not like any other electronic retail store‚ it is merchandised perfectly to fit the brand. The employees are all so helpful and know there job well; they are very knowledgeable about the Apple products. It was very busy when I went
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sound quality is considered the highest and the best in the business because its ability to encode songs which is superior to MP3s‚ even it burned at a very high data rate in a format called AAC. The iTunes Music Store allows users to burn songs onto iPods and CDs enough to satisfy music lovers easily but far too few to make professional piracy an issue. So‚ Apple invents the copyright protection that would not inconvenience users in order to protect recording companies. As the result‚ Apple receive
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companies. According to Sawayda‚ J. (2011)‚ the brand is valued at more than $153 billion‚ making it the most valuable brand worldwide. Apple was intended to be a computer manufacturer though has became popular in consumer electronics such as Apple TV‚ iPods‚ iTunes‚ iPhones‚ iPads‚ and tablets. On the website found that Apple bases its success on “creating innovative‚ high-quality products and services and on demonstrating integrity in every business interaction” (Sawayda‚ 2011). According to Apple
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