Suggestions to make events industry better: CONCEPTUALIZATION As per the statistics of the growing events industry‚ we can draft that events market in our country has reached nearly about 3‚50‚000 crores of worth with an annual growth of 18% p.a. The personal events such as weddings have grown to a different level altogether. Conceptualization and execution has a new definition in events management now. Yet we find people unaware of this field. So‚ being a part of this genre we are in an
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Event Marketing Introduction An event may be defined as something happening or repeated occurrence or social gathering with a purpose. Event marketing may be described as ‘the marketing discipline focused on face to face interaction via live events‚ trade shows and corporate meeting among other events. Event marketing is concerned with designing and developing a live theme based activity (eg: - sporting event‚ Musical festival) to promote a social cause‚ a product or an organization Event
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2008 Political Events *Jan 1st - A New Hampshire law legalizing civil unions for same-sex couples comes into effect. May 15th - California becomes the second U.S. state after Massachusetts in 2004 to legalize same-sex marriage after the state’s own Supreme Court rules a previous ban unconstitutional. *Feb 24th - Fidel Castro retires as the President of Cuba after nearly fifty years. *Mar 17th - New York State Governor Eliot Spitzer resigns after a scandal involving a high-end prostitute
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The 5 c’s of event designing Event is a well organized and well planned happening Concept Costing Canvassing Customization Carrying out Concept: it is defined as the 1st stage of idea generation on the basis of which the event is taken forward or given as well defined shape. The concept plays a very important role as this is at this stage‚ they are dropped or accepted and it is only from here that the next 3 stages which of costing‚ canvassing and customization takes place. A good
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To conclude this magical event full of happiness‚ dances‚ music‚ costumes and charisma produce in every single person each year a colorful spirit of carnival. To conclude this magical event full of happiness‚ dances‚ music‚ costumes and charisma produce in every single person each year a colorful spirit of carnival. The lovely kids that every body was waiting for arrived to the carnival event. Preschool beautiful princesses were already dancing through all the marathon gym so every single person
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“Until relatively recently‚ events have been seen as part of hospitality‚ tourism‚ leisure and recreation industries‚ or as a support service to businesses. However‚ the environment is changing and the events industry is emerging in its own right.” (Bowdin et al.‚ 2011‚ pp. xxvii-xxviii) This essay will discuss the growth of the events management sector and will evaluate the nature of the event industry. The categorisation of events will be discussed‚ regarding their typologies and their classification
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YOUTH EMPLOYMENT SUMMIT EVENT PLANNING HANDBOOK HOW TO ORGANIZE AN EVENT Foreword The Youth Employment Summit (YES2002) is being organised on a simple premise: if we successfully raise awareness to the need for promoting youth employment‚ build commitment for action‚ and empower that commitment with knowledge and tools we can create employment opportunities for youth. Based on this‚ the YES2002 goal is to work together to ensure that five hundred million young adults‚ especially youth
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Event Positioning Bachelor Paper I Submitted by: Juraj Melicher Table of Contents 1. INTRODUCTION 1 2. THE INDUSTRY OVERVIEW 2.1 2.2 2.3 2.4 2.5 HISTORY ORIGINS THE BIRTH OF THE INDUSTRY TRENDS WHAT IS THE EVENT? TYPES OF EVENTS 2.5.1 Size 2.5.2 Form or content 2 2 2 3 4 5 7 9 3. THE CONCEPT OF POSITIONING 3.1 3.2 3.3 3.4 3.5 STRATEGIC PLANNING THE AGE OF SAMENESS EVENT VS. PRODUCT POSITIONING‚ THE KEY TO BE FOCUSED AND DIFFERENTIATED THE MOST COMMON STRATEGIC APPROACHES TOWARD POSITIONING
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Introduction Special events management refers to the use of project management in organizing‚ creating and developing activities such as festivals‚ events‚ conferences and exhibition. It involves identifying the target audience‚ identifying the objective of the event and coordinating the technical aspect of the event. In this regard‚ a special event can be said to be an event that is first class or an extraordinary event in terms of its publicity (Bowdin‚ Allen‚ & O ’Toole‚ 2006‚ p 33). Marketing
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Event Name: Reaching Your Destination Date: July 19th‚ 2012 Point of Contact(s): Purpose of the Event (Mission): “Reaching Your Destination” is a program created To give students the tools that they will need to build their brand and become marketable in the contemporary world; therefore‚ reaching their ultimate destination. Description of the Event: Many students have all the credentials to become an asset to any company; however‚ they are not recognizedby these corporations because of large
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