Planning Stage 1. SMART Objectives of the project The report will be accomplished before 30th December‚ 2011. So I have fifteen week to do the research on Lenovo’s promotion strategy in China and how these promotion strategy can bring benefits to the company or satisfy the customers’ needs. 2. Statement of Issues to be investigated The issues to be investigated are to analyses the promotion strategy of Lenovo in Chinese market
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performance in sports has certainly occurred since the time of the original Olympic Games [from 776 to 393 BC]. The origin of the word ’doping’ is attributed to the Dutch word ’doop‚’ which is a viscous opium juice‚ the drug of choice of the ancient Greeks." Larry D. Bowers‚ PhD "Athletic Drug Testing‚" Clinics in Sports Medicine‚ Apr. 1‚ 1998 1904-1920 Performance Enhancing Drugs Used in the Modern Olympic Games "In 1904 Olympics marathon runner‚ Thomas Hicks‚ was using a mixture of brandy and strychnine
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21146310 Critically discuss the negative and the positive impacts of the London Olympic Games from the perspective of all stakeholders‚ including the local community‚ the sponsors‚ the guests‚ the organisers‚ the volunteers and paid workers? Author: Arsalan Khan Module code: TH40009E Tutor: Peter HAIGH Module name: Event Industry Critically discuss the negative and the positive impacts of the London Olympic Games from the perspective of all stakeholders‚ including the local community‚ the
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acquisition of Adidas by French financier Robert Louis-Dreyfus in 1993 has been the beginning of a big brand name; Adidas has expanded its product line and absorbed other sports-gear makers. It closed a $3.8 billion acquisition of competitor Reebok International Ltd. Adidas planned maintain the Reebok line and promote it globally along side with the Adidas brand. Adidas during 2006 made a decision to purchase Reebok and though they purchase another shoe company business did not flourish. Adidas had
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allegedly jumped into the marathon at the first modern Olympic games and exploring the discrimination women faced throughout the last century. There are several brave women who have made particular contributions to women’s marathon running and they are highlighted in this paper. Finally I will look at current women marathoners and the future of women’s participation in the marathon. Ancient History of Women’s Running In the ancient Olympics women were forbidden to compete and faced possible execution
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Nigerian sports‚ though always exercised‚ was noted first in the 1950s. Nigeria had it’s first appearance in the Helsinki Olympic Games in 1952‚ and it’s first victory in 1954‚ when Emmanuel Ifeanjuna won a gold medal in the high jump at the Commonwealth games in Cardiff. In 1962‚ the Nationals Sports Council was set up‚ and in 1971‚ the National Sports Commission‚ and they had the following responsibilities (stated exactly as is): * To coordinate and integrate efforts to raise the standard
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franchisees. It faced stiff competition from Nike‚ the world’s no 1 sportswear manufacturer and Li-Ning‚ the Chinese company. Sensing the huge possibilities of growth‚ and opportunities thrown open by the upcoming Olympic Games in Beijing in 2007‚ the major industry players‚ both international and domestic had geared up to reap maximum benefits. The case provides a background to analyze the sportswear industry in China on the basis of Michael Porter’s five force model and the company Adidas by its competitive
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their goals. Cathy Freeman was born on the 16th of February 1973 and is currently 44 years old. As a child Freeman had always dreamed of winning an Olympic gold medal and at the age of eight she ran in her first race competing for the 80 meter sprint which she had won easily. Cathy Freeman was the first Australian Aborigine ever to compete in the Olympics‚ and the first to wave the Aboriginal flag at a sporting event. She is an Australian sprinter who specialises in the 400 meters event. Her personal
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Treasures. And In 1955 Dawn won her first Australian title in the 220 yards freestyle and‚ during that summer season‚ went on to re-write the record books: setting new Australian records in all freestyle events up to 880 yards. At the 1956 Melbourne Olympics she became an Australian national hero and world swimming star‚ winning the 100 metres freestyle gold medal in world record
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The International Whaling Committee(ICW) is an IGO that was created in 1946 by the International Convention for the Regulation of Whaling. The IWC was created to ensure conservation of whale stocks and development of the whaling industry. The IWC presently has 40 members‚ with membership open to any state willing to sign on to the ICRW. The IWC meets annually; it has a small Secretariat and is lead by the Secretary-General. It is further divided into three committees: the Scientific‚ Technical‚ and
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