IHG’s corporate strategy: ‘The winning ways’ IHG’s mission statement is: ‘to become the greatest company in the world through creating great hotels guests love’. IHG’s road map for growth is dependent on engagement and high performance from the entire workforce. In order to achieve this‚ IHG designed a set of values‚ known as ‘the winning ways’. The winning ways serve as ‘a road map’‚ which enables IHG to reach their long-term vision. IHG’s winning ways will act as the foundation for how
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Recommendations 12) References Introduction This is an analysis report on the hotel industry Holiday Inn. The following topics which will be discussed in this report will be based on the industries demographics‚ psychographic‚ Geographic’s and its behavioural variables. Also included will be information on potentially factors which may have an impact to this hotel industry‚ and its opportunities via its development. There will be recommendations with the examinations of
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Davey Due Date: November 19‚ 2012 08 Fall HRM 203 – Field Trip Report Analysis and Recommendation November 2012 Student ID: 201212319 Lecturer: Jennifer Davey Executive Summary Crowne Plaza Hunter Valley is a part of IHG‚ the biggest hotel group in terms of its number in rooms. This resort is located in Hunter Valley‚ the oldest wine region in Australia and also known as one of the most popular tourist destinations in Australia. Located only 2.5 hours away from Sydney‚ it is a perfect
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Roast coffee that guests have grown to love when they stay at Holiday Inn Express hotels. A nice option for the business traveler in a hurry is the to-go packages so they can grab their breakfast and head off to their meetings without having to eat at the hotel. Strength: Priority Club Rewards Program Justification: InternContinental Hotels Group (IHG)‚ Holiday Inn Express’ parent company‚ has the world’s largest hotel loyalty program. In the Priority Club Rewards (PCR) program‚ there are currently
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References: 4-traders. (2012). Intercontinental Hotels Group plc. Available: http://www.4-traders.com/INTERCONTINENTAL-HOTELS-G-9590203/calendar/. Last accessed 28 Oct 2012. Anderson‚ A. (2012). Strengths and Weaknesses of E-Business. Available: http://smallbusiness.chron.com/strengths-weaknesses-e-business-2710.html. Last accessed
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Competitive landscape 12 Strenghts 13 Weaknesses 14 Opportunities 14 Threats 15 Confrontation matrix 16 Porter’s five forces 16 Chapter three 18 How big is the target market? 18 What is the customer opinion about hosting events in hotels? 18 How are the marketing tools currently used influencing the current sales of the packages? 20 How could the currently used marketing tools be improved in terms of design/price/range? 21 Conclusion 22 Bibliography 23 Appendix 25 Appendix
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Therefore‚ in 20th century people began to see the commercial value in hotels and led to the developments of large hotel chains. As a hotelier as well as a tourist‚ I have some idea would like to share with you on the below page‚ to discuss what is the major advantages and disadvantages of a hotel which situated right in the heart of commercial center of Hong Kong as everyone knows – The Holiday Inn Express Causeway Bay Hotel. It is situated in Causeway Bay MTR metro station which nearby one of
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by Industry operators and organizations within a sector of the tourism and hospitality industry. Paul TAYLOR - SUSTAINABLE OPERATIONS – BCO702 - Jonathan MACEDO - MAC09198191 1 ________________________________ SUSTAINABILITY IN THE HOTEL INDUSTRY ________________________________ Paul TAYLOR - SUSTAINABLE OPERATIONS – BCO702 - Jonathan MACEDO - MAC09198191 2 TABLE OF CONTENTS Executive Summary...................................................... .......................
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prepared to explore the different costs and funding options within InterContinental Hotels group (IHG) recognising which of these help towards reducing said costs and controlling expenditure. Sixty years down the line and IHG are a fast growing business with over 60‚000rooms globally‚ spread across 180 hotels and 51 future developments (IHGplc 2014). “We’re also expanding our brands into new markets – and in 2013‚ we opened the first Hotel Indigo in Israel‚ Spain and Hong Kong and launched the Holiday
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glance The World’s Hotel Company - a multinational company which operates 7 hotel brands - world’s largest hotel operator (with 558‚153 rooms) - 3‚763 hotels in nearly 100 countries - world’s largest loyalty program (with 33 million members) - 130 million stays per year - headquartered in Windsor‚ England from 1777 Products Brands include: • InterContinental • Crowne Plaza • Holiday Inn • Holiday Inn Express • Staybridge Suites • Candlewood Suites • Hotel Indigo Market
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