alternative to aspirin. Such a positioning will be able to attract current aspirin customers to Datril. The marketing campaign should focus on physicians‚ trade and patients. It should stress the information of little side effects compared to other analgesic medicine. Both the retail price and the trade price should be lower than Tylenol. Segmentation and targeting: Datril should target on aspirin users. Datril potential clients could be 1) people currently using aspirin 2) people currently
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Aspirin has been a pain reliever for more than 100 years. Aspirin has been used as a remedy for many illnesses for centuries now and still more things are yet to be identified about aspirin and its uses. It was recently discovered that aspirin can be used to reduce clotting of the platelets in the blood vessels‚ thus reducing the risk of heart attack in humans. Most students in their youthful age were not able to give their heart the maximum care it deserved‚ as a result‚ it leads to heart related
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CH4300/PY5140 - EXPERIMENT 2 – Answer Sheet SYNTHESIS OF THE PHARMACEUTICAL ASPIRIN (ACETYLSALICYLIC ACID) Aim: The aim of this experiment was to react salicylic acid with ethanoic anhydride to produce Aspirin. CH3CO)2O + HOC6H4COOH → CH3CO2C6H4CO2H + CH3COOH i Mass: 5g Volume: 7.5 cm3 Mass: 6.52g RMM: 138g/mol RMM: 180g/mol Moles: 5/138 = 0.0362 RMM: 102g/mol Moles: 0.0362 OBSERVATIONS – First‚ Ethanoic acid was added to the salicylic acid which resulted
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Explaining what Aspirin is. An aspirin is a medication used as a treatment to those who are suffering from mild conditions‚ such as fever‚ pain‚ and/or inflammation. It’s helpful use is to give aid to those who are suffering from toothaches‚ common colds‚ chest pain‚ headaches‚ and many more symptoms of mild pain‚ fever‚ or inflammation. It is also known to reduce blood clotting. Its scientific name is acetylsalicylic acid (ASA)‚ with it’s chemical formula being C9H8O4‚ and its IUPAC name being 2-acetyloxy
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Preparation and Recrystallisation of Aspirin Contents Page Synopsis iii 1 Introduction 1 1.1 Objective 1 1.2 Background 1 2 Theory 1 3 Procedure 2 3.1 Materials 2 3.2 Preparation 2 3.3 Recrystallisation 3 3.4 Determination of Melting Point 3 4 Results and Calculation 4 4.1 Mass 4 4.2 Percent yield 4 4.3 Melting Point 4 4.4 Appearance 4 5 Discussion 5
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IB1 Chemistry Practical #8 ANALYSIS OF ASPIRIN TABLETS For a long time the bark of the willow tree (salix alba) was used as a traditional medicine to relieve the fever symptoms of malaria. In the 1860’s chemists showed that the active ingredient in willow bark is salicylic acid (2-hydroxybenzoic acid) and by 1870 salicylic acid was in wide use as a pain killer (analgesic) and fever depressant (antipyretic). However‚ because it is a relatively strong acid‚ salicylic acid has the undesirable side effect
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What is Aspirin? Aspirin is on of the first drugs to ever be commonly used and is still one of the most widely used in the world. How widely used you ask? Approximately 35000 metric tonnes are produced and consumed every year. Chemically aspirin is known as acetylsalicylic acid with the chemical formula of C9H8O4. Aspirin is an analgesic‚ anti-inflammatory‚ antipyretic‚ and is an inhibitor of platelet aggregation. The history of Aspirin Aspirin has been a major part of just about everyone’s
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Today‚ aspirin is one of the most widely used medication on this Earth and has been since its popular breakout in the late 1890s. Long before we were born there was no such thing of a medication called aspirin. Instead‚ ancient people used willow leaves and bark from trees to help relieve oneself from pain and fevers. Aspirin as we come to know it in the form of an acetylsalicylic acid‚ was introduced to the world by Chemist Felix Hoffmann who was working at Bayer pharmaceutical company located in
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“Aspirin has been used for many years; it is well-understood‚ effective‚ inexpensive and widely available.” - Dr. Jeffrey Berger In the last 30 years medicines prescribed by doctors have changed beyond all recognition. Our better knowledge of the nature of diseases and their management has led to the replacement of many old remedies by new ones specifically designed for each illness. Everyone has known for years that
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Investigating Aspirin Aims Synthesize my own aspirin Analyse the purity of my aspirin samples (aspirin and recrystallized aspirin) compared to commercial aspirin by use of analysing melting points‚ TLC plates and colorimetry tests Investigate how pH effects the rate of hydrolysis of aspirin Background theory Making my own sample of Salicylic acid (to then be converted into Aspirin) Salicylic acid (2-Hydroxybenzoic acid) can be made by hydrolysing methyl 2-hydroxybenzoate. Oil
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