Ans 1: Inditex is a global specialty retailer that designs‚ manufactures‚ and sells apparel‚ footwear‚ and accessories for women‚ men and children through its chains around the world. Zara is the largest and most internationalized of the six retailers that Inditex owns: (Zara‚ Massimo Dutti‚ Pull & Bear‚ Bershka‚ Stradivarius‚ and Oysho). Zara is one of the leading retail garments chain in Europe. Their main competitors are Gap and H&M‚ and together they form a group of speciality chains
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Kazakstani market. Though‚ the main competitors are United Colors of Benetton‚ Mango‚ Mexx‚ Celio and Oggi. It is done in order to clearly understand the future of this brand in Kazakhstan. Part I History Zara is the flagship chain store of Inditex Group owned by Spanish company tycoon Amancio Ortega‚ who also owns brands such as Massimo Dutti‚ Pull and Bear‚ Oysho‚ Uterqüe‚ Stradivarius and Bershka. The group is headquartered in a Coruna‚ Galicia‚ and Spain‚ where the first Zara store opened
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------------------------------------------------- Inditex From Wikipedia‚ the free encyclopedia Inditex‚ S.A. | | Type | Public (BMAD: ITX) | Founded | A Coruña‚ Spain (1974) | Founder(s) | Amancio Ortega Rosalía Mera | Headquarters | Arteixo‚ A Coruña‚ Spain | Key people | Amancio Ortega (Chairman) Pablo Isla (CEO) Ignacio Fernández (CFO) | Industry | Retail | Products | Clothing‚ Accessories | Revenue | €10.41 billion (2008)[1] | Operating income | ▲ €1.609 billion (2008)[1]
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operations performance objectives support Zara’s corporate strategy. In addition explain the external benefits of these five objectives. Words: 2597 ZARA INTRODUCTION Zara is Spanish clothing and accessories retailer part of the holding group Inditex which is one of the world’s largest fashion groups. At the close of 2012‚ Zara had 1‚925 stores in its eight sales formats in 86 markets in five continents with turnover 10.541 million euros (FY 2012 Annual Reports). Ultimate success of the company
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competencies of Inditex Inditex’s infrastructure The six retailing chains: Zara‚ Bershka‚ Massimo Dutti‚ Pull and Bear‚ Stradivarius and Oysho were organized as separate business units‚ responsible for their own business strategies‚ product design and other activities. Nonetheless‚ coordination across the chains increased an expansion power of Inditex as the Group and induced the management to open some multichain locations (Gnemawat & Nueno‚ p. 8‚ 2006). Visionary management The founder of Inditex‚ Amancio
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................................... 2 PROCESS SKILLS ............................................................................................. 3 INTRODUCING AMANCIO ORTEGA ................................................................ 4 INDITEX PROCESSES ...................................................................................... 5 Design............................................................................................................. 5 Sourcing and production ...
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- Zara inicia sus actividades abriendo en La Coruña la primer tienda. 1985.- se crea el grupo INDITEX 1988.- se abre la primer tienda Zara fuera de España (Oporto Portugal) 1989.- se abre tienda en Nueva York (EUA). 1990.- se abre tienda en Paris (Francia) 1991.- nace PULL&BEAR y la cadena adquiere el 65% de la cadena de ropa MASSIMO DUTTI 1992.- la empresa abre su primera tienda en Mexico. 1995.- INDITEX compra la
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in USA; * New distribution centre and production facilities in NA to serve NA market; * Continuous market expansion in Europe; * Other brands’ expansion will increase Zara’s brand awareness; | Threats * Internal threat from other brands of Inditex‚ such as Bershka outlet‚ Pull & Bear… * The differentiation of other brands will challenge the local suppliers; * The expansion of other brands will dilute the management attention; * Imitation of incumbents * Domination of hypermarkets
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Zara Case Management 454 3/20/14 Founded in 1975 by Armancio Ortega‚ Zara is a very successful Spanish clothing and accessory realtor and the first business to start the Inditex Group empire. Starting in a small Galician city known as La Coruna in Spain‚ Zara has grown to be a retailer powerhouse with over 6‚000 stores in 85 different countries. Although the number of stores and locations is constantly changing as Zara is known to open more than a store a day in past
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Abstract: This paper is about the strategy adaptation to entry in Brazil market. It includes the study of the current international strategy of Uterqüe‚ the same successful business model as logistic and design leader that Inditex group. In addition‚ the analyses of the Brazilian market justifies the selection of implementing country. Table of Contents |1.Introduction |…… 3 | |
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