Assignment 3 – A manuscript – Tesco Hello Ladies and Gentlemen. First of all I would like to thank you for having me here today. It’s great to see so many beautiful upcoming business people attending at this conference. My name is Nadia Veis and I’m a PR assistant at Tesco‚ the world’s 3rd largest retailer after Wal-Mart and Carrefour. I’ve been a representative for the company for about four years now. I’ve been looking forward to give this speech to you guys here at the London School of Economics
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-LOGİSTİCS- -Definition of Logistics: Logistics is the management of the flow of resources between the point of origin and the point of destination in order to meet some requirements‚ for example of customers or corporations.The resources managed in logistics can include physical items such as food‚ meterials‚ equipment‚liquids‚ and staff as well as abstract items such as information‚particles‚ and energy. The logistics of pyhsical items usually involves the integration of information flow
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this will encourage customers to purchase the items since they wouldn’t be able to purchase it from anywhere else. For example the products that are only available on the website but not in store are TV’s‚ CD’s‚ clothes‚ insurance‚ sim cards etc. Tesco ensure that they keep their website updated at a regular basis; they do this in order to maintain customers as well as attracting new customers. They present their website in an attractive and interesting way as this will attract more customers. Prior
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DEFINITION Philip Kotler‚” Logistics is defined as planning‚ implementing and controlling the physical flow of materials from the point of origin to the point of use‚ to meet customer needs at a profit.” Source Philip Kotler‚Marketing management pearson education According to American Marketing Association‚ logistics may be defined as‚ “the management of all activities which facilitates movement and the coordination of
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[pic] History Background Tesco plc is a British-based international grocery and general merchandising retail chain. It is the largest British retailer by both global sales and domestic market share with profits exceeding £3 billion. It is currently the third largest global retailer based on revenue‚ behind Wal-Mart and France’s Carrefour but second largest based on profit‚ ahead of Carrefour. Originally specialising in food and drink‚ it has diversified into areas such as clothing‚ consumer
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OVERVIEW ARMAMENTS BIOTECH CHEMICALS FOOD & AGRICULTURE Sector Overview ASDA Wal-Mart Countryside Alliance Diageo Food & Drink Federation National Farmers ’ Union Nestlé SA Northern Foods Plc Procter & Gamble J Sainsbury Plc Tesco Plc Off the Peg: Tesco and the garment industry in Asia Unilever CONSTRUCTION OIL / GAS PHARMACEUTICALS PRIVATISED SERVICES PUBLIC RELATIONS OTHER Subscribe Receive Corporate Watch News via e-mail: Subscribe About Us About Corporate Watch Support
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TESCO Founded in 1919 by Jack Cohen‚ Tesco is the third largest grocery and general merchandise retailer in the United Kingdom and has stores in over fourteen nations scattered across Asia and the European Mainland. It is also the leading grocery retailer in the United Kingdom and in nations like Ireland‚ Malaysia‚ and Thailand. Tesco began operations as a store retailer shortly after World War I with its first store opening in Burnt Oak‚ Middlesex‚ in 1929 during the beginning of what came known
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Operations‚ and Human Resources). Also‚ it will explain the key stakeholders of the organization and the key issues in managing stakeholders. Furthermore‚ it will include a SWOT analysis and a Power and Interest Matrix about Tesco. Business functions In the case study of Tesco‚ it is stated that they will appoint more staff to win their customers back. This step is related to Human Resource Management. HRM is activity‚ which include recruitment and defining the organization’s demand for skilled staff
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International Pathway Centre 12 week Pre-sessional Used one uk-based company as a case study‚ analyses to what extent the increasing pressure on business to be more environmentally responsible has affected the company’s marketing strategy. ( I choose Tesco ) Number of words:1920 Date:24/08/08 Brunel University West London Comment Introduction----------------------------------------------------------1 Literature review--------------------------------------------------2-3 Primary research
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Tesco 1.0 Introduction In my assignment the focus will be on analysing the business environment within the food retail industry in relation to Tesco. Also‚ there will be an analysis of Tesco’s resource capability on their domestic market in UK. Tesco is United Kingdom’s leading hypermarket. They started out by operating in the food industry‚ but as the business grew‚ they now operate within food‚ non-food (books‚ DVD’s and clothes.) and they sell different services like car and travel insurance
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