Air Asia’s local presence in few countries such as Indonesia (Indonesia AirAsia) and Thailand (Thai AirAsia) has successfully “elevated” the brand to become a regional brand beyond just Malaysia. The links with Manchester United (one of the world’s most famous football teams) and AT&T Williams Formula One team have further boosted their image to a greater extend beyond just the this region 1. Operation effectiveness and outstanding efficiency One of the Air Asia strategies to solve the current
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Air Asia Fundamentals of marketing Group members: Maha Abdul Muhsin – 0316481 Cheng Joe Ern- 0316764 Choong Mei foong - 0317321 Lee Wee beng - 0317260 Nuraliya Abu Mansor - 0317184 Elisabeth Christine - 0316942 Adam Lee Shyuk Nam- 0317012 AIR ASIA Introduction • AirAsia Berhad is a Malaysian low-cost airline headquartered in Kuala Lumpur‚ Malaysia. • Air Asia was established in 1994 and began operations on 18 November 1996. • On 2 December 2001‚ the airline was bought by former Time Warner executive
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Air pollution is the introduction of chemicals‚ particulates‚ biological materials‚ or other harmful materials into the Earth’s atmosphere‚ possibly causing disease‚ death to humans‚ damage to other living organisms such as food crops‚ or the natural or built environment. The atmosphere is a complex natural gaseous system that is essential to support life on planet Earth. Stratospheric ozone depletion due to air pollution has long been recognized as a threat to human health as well as to the Earth’s
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Strategic Management Ryanair has grown to be the leading European low cost airline (Figure 1) since its foundation in 1985. This essay analyses a Ryanair case study (Durham University Business School case study) and seeks to assess Ryanair’s competitive strategy‚ success factors‚ distinctive capabilities
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Table of Contents: 1) Executive Summary…………………………………………………………………………………………….2 2) Introduction & Rise of the aviation industry in India…………………………………………...3 3) INtorduction of Air India and its International Presence……………………………………….….4 4) Code share agreements of Air India ……………………………………………………………….……5 5) Air India’s Market Share………………………………………………………………………………………5 6) Financial Analysis with the ratios Profitability Ratio..........................................................................
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the world by different companies‚ and every state had his own company. We could think that Ryan air‚ battled this ‚ in fact they used the liberalism of the other airlines companies to put themselves in the Market. The fact was that in this time‚ only the big companies that used to be the only ones had the permission to operate in the important airports. That’s a bad point for Ryan air‚ because it’s important to captivate the customer where he is. And they are in the big airports
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COPYRIGHT PROTECTION IN NIGERIA You would recall that in my last article‚ I stated that there is no centralized system of registering copyright in Nigeria. I stated that a “work” which is the subject not the copyright need not be registered before it can be protected under the law. In the process of patenting an invention‚ I came across a process known as copyright notification and I think it is important that I share it with you (You are probably wondering what Patent registration has to do with
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The educational System of Nigeria OVERVIEW Education in Nigeria is the shared responsibility of the federal‚ state and local governments. The Federal Ministry of Education plays a dominant role in regulating the education sector‚ engaging in policy formation and ensuring quality control. However‚ the federal government is more directly involved with tertiary education than it is with school education‚ which is largely the responsibility of state (secondary) and local (primary) governments. The education
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CASE STUDY: E-COMMERCE IN PASSENGER TRANSPORT Summary Passenger air transport was one of the early users of e-commerce‚ in this case electronic markets. Early innovations of airline booking systems‚ such as United and American Airlines‚ gained competitive advantage from the deployment of their systems and even after the elimination of various anti-competitive features‚ continued to gain significant business value .The use of airline booking systems by travel agents gave access to wealth of information
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[Date Place INDOOR AIR POLLUTION Children’s Health and the Environment WHO Training Package for the Health Sector World Health Organization www.who.int/ceh July 2008 version 1 Indoor Air Pollution Indoor LEARNING OBJECTIVES LEARNING TO UNDERSTAND‚ RECOGNIZE AND KNOW: Hazards of indoor air pollution to children’s health Different toxicants in indoor air‚ according to sources‚ settings and activities Characteristics and issues relating to indoor air pollution in industrialized
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