Task 1 Assignment 2.1 Evidence for P1 Scenario Some of my group went on a trip to a different country and missed a unit which covers the travel and tourism business environment. I will be giving them a short description for the following aspects of the business environment. These are the factors which I will be writing about: Public sector Private sector Geographical sector Importance to UK and international economy Public sector Public sectors are run by the government. The government
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1 | Tawang‚ famous for its Buddhist monastery‚ is situated in ……….. | | | Arunachal Pradesh | | | | Nepal | | | | Mizoram | | | | Tripura | | 2 | Which of these Tiger Reserve is not in Madhya Pradesh? | | | Kanha Tiger Reserve | | | | Ranthambore Tiger Reserve | | | | Pench Tiger Reserve | | | | Bandhavgarh Tiger Reserve | | 3 | The official name of Golden Temple is ………….. | | | Guru Nanak Darbar | | | | Shri Hazur Abchalnagar
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crisis‚ health crisis‚ social changes‚ customer preferences‚ war/terrorism. Tourism market consists of all potential customers sharing a particular need/want‚ who might be willing/able to satisfy it by buying a tourism product. Sustainable development achieving growth in a manner that does not deplete the natural & built environment & preserves the culture of the local community. Sustainable tourism all forms of tourism development‚ management & operations that maintain the environmental‚ & economic
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Chapter 20: Marketing and Society: Social Responsibility and Marketing Ethics What’s Ahead Social Criticisms of Marketing Marketing’s Impact on Individual Consumers Marketing’s Impact on Society as a Whole Marketing’s Impact on Other Businesses Citizen and Public Actions to Regulate Marketing Consumerism Environmentalism Public Actions to Regulate Marketing Business Actions Toward Socially Responsible Marketing Enlightened Marketing Marketing Ethics Chapter
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The market environment is a marketing term and refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the macroenvironment and the microenvironment. Microenvironment refers to the forces that are close to the company and affect its ability to serve its customers. It includes the company itself‚ its suppliers‚ marketing intermediaries‚ customer markets
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Tourism 1) Background and Trends 2) Reasons for growth in Tourism 3) Impacts of growth in Tourism 4) Sustainable Tourism 5) Approaches to Sustainable Tourism 1) Background and Trends Tourists: Persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes. Tourist destination area: A place that tourists travel to Tourists generating area: A place where tourists come from (source) Tourism:
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In the tourism industry‚ travel agents‚ tour operators etc. are considered the intermediaries (distributors). Their main task is to bring buyers and sellers in the field together and reduce transaction and supply/ownership costs between buyer and seller‚ instead of completely eliminating an intermediary (such as a distributor). Benefits of Tourism Intermediaries For the producer: * they are able to sell in bulk (for example: hotels) and might be able to transfer a certain risk to the
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Recently‚ Indian government adopted a multi-pronged approach for promotion of tourism‚ which includes new mechanism for speedy implementation of tourism projects‚ development of integrated tourism circuits and rural destinations‚ special capacity building in the unorganized hospitality sector and new marketing strategy. A nation wide campaign‚ for creating awareness about the effects of tourism and preservation of our rich heritage & culture‚ cleanliness and warm hospitality through a process
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The Future of Tourism The Impact of Rapidly Expanding Growth on the Tourism Infrastructure Prepared by: “No Holds Barred” Think Tank October 2008 Change is no stranger to travel professionals. With daily upgrades in technology opening new doors for the consumer‚ and particularly since the face of travel was forever changed on September 11‚ 2001‚ NTA members and travel professionals across the world have been making changes to their business model‚ their staffing structures‚ their buying and selling
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Chapter 5: Scanning Marketing Environment Analyzing needs and trends in the Macroenviroment Trends ▫ is a directional or sequence of events that some have momentum and durability. ▫ Has longevity‚ is observable across several market areas and consumer activities and is consistent with other significant indicators occurring or emerging at the same time(Faith Popcorn) Faith Popcorn points to 16 Trends in the Economy 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Anchoring Being Alive Cashing Out Clanning
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