Countless people muddle advertising with marketing and the other way around. Actually‚ both the strategies are uniformly important but have differences too. To put a firm on the fast track of success‚ one must be well-familiar with the differences between advertising and marketing. The term advertising is a mode to describe or present a product or a service in front of general public‚ to induce them to buy‚ acquire or support that product. Basically‚ advertising involves three basic elements:
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APPORTIONMENT AND SUCCESSION OF EXTERNAL DEBTS: THE CASE OF THE SFR YUGOSLAVIA by Mojmir Mrak* I. Introduction With the break-up of the Socialist Federative Republic of Yugoslavia (SFRY) in the early 1990s‚ both the newly established states on its territory and the international community in general were once again forced to confront the many problems of state succession. There is no customary international law that can be applied to different types of succession and‚ moreover‚ attempts
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The impact of globalization on the economy Globalization is one of the main features of modern society. Today it covers almost all spheres of human activity‚ and its influence becomes more and more obvious. To talk about the effects of globalization‚ it is necessary to understand its nature and the factors‚ sources‚ which led to its emergence. Today majority of scientists agree that economic globalization “is the increasing economic interdependence of national economies across the world through
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Inflation Impact on Economy Inflation means a rise in prices of goods and services in an economy over a period of time. Inflation is caused by some demand side factors (Increase in money supply‚ Increase in income‚ Black money spending‚ Expansion of the Private Sector‚ Increasing Public Expenditures) and some Supply side factors (Shortage of factors of production‚ Industrial Disputes‚ Increase in exports (excess exports)‚ Global factors‚ Neglecting the production of consumer goods). Inflation
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produced in Nigeria is largely due to the fact that apart from other facets of the economy which affect the manufacturing environment‚ electricity has been a largely contributing factor especially the running cost of private generators‚ rather than diminishing is increasing in leaps and bounds. The main thrust has been on the cost of spare parts for maintenance of generators and the rising cost of AGO (Diesel). Industry uses more than 10percent of the energy consumed in the Nigeria (figure 1)
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IMPACTS OF PUBLIC DEBTS ON THE ECONOMIC GROWTH Government debt is also known as public debt. It is the debt owed by a federal government to the internal or external sources. It is required when the stocks of government securities are insufficient to cover previous budget deficits. Budget deficits occur when the level of government expenditures exceeds its revenues. Based on macroeconomic theory‚ the level of government expenditure must be positive with the economic growth. The higher the expenditure
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EFFECTS OF MONETARY POLICY INNOVATIONS IN NIGERIA: A STRUCTURAL VECTOR AUTOREGRESSIVE (SVAR) APPROACH Chuku A. Chuku1 University of Uyo‚ Nigeria. chukuachuku@gmail.com ABSTARCT Correctly identifying the effects of monetary policy innovations is necessary for good policy making. In this paper‚ we carry out a controlled experiment using a structural vector autoregression (SVAR) model to trace the effects of monetary policy shocks on output and prices in Nigeria. We make the assumption that the Central
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Central Bank of Nigeria BANKING REFORM AND ITS IMPACT ON THE NIGERIAN ECONOMY Sanusi Lamido Sanusi‚ CON Governor Central Bank of Nigeria Being a Lecture delivered at the University of Warwick’s Economic Summit‚ UK 17th February‚ 2012 Prepared by the Research Department of the Central Bank of Nigeria Protocol 1. It is a great honor to be invited to address the Warwick Economic Summit‚ which has become one of the largest academic conferences in Europe. I wish to commend
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services. Marriot Hotel in Melbourne is chosen as an example of discussion the following sections. The discussion will cover the following points: a profile and nature of Marriot Hotel‚ rationale for selecting this hotel‚ illustration of how changes in external environment factors have impacted on business over the last 5 to 10 years. Also‚ this paper will examine the environmental forces that are relevant to the business and discuss the rationale behind the environmental forces. Moreover‚ it presents an
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Corporate Finance EMBA Monthly – Class of 2013 Individual Assignment “China and its impact on Global Economy” Submitted by: Muhammad Shahir Ejaz China and its impact on Global Economy China’s Rise and its current economic outlook: China’s rise as the world’s second largest economic power started from the Industrial boom brought in by the Communist Government’s realization of the relaxation of trade policies about 30 years ago. The main focus of the government was to bring social
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