Title: DM Drogerie Markt and CRM Company – brief description Dm drogerie markt owns and operates drug stores. The company was founded in 1976 and is based in Wels‚ Austria. It is one of the biggest drug stores in central and eastern Europe. Nowadays there are more than 2.500 stores in 11 countries around Europe. There are more than 369.000 employees all together. There are about 70 stores opened in Slovenia. Their offer encompasses: beauty‚ health‚ baby‚ photography and household products.
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Understand the Business of Retail Outcome 1 A. List the different retail channels and state the main features of each one. Retail Channel | Benefits/Features | Shops | * Lots of choice * Discounts * Sales | Internet | * Free delivery * Quicker * Buy from home * 24 hour delivery * Sales * Register for offers | Warehouse | * Professional products * VAT free days | Catalogues | * Pay weekly or monthly * Order from your home | Salon | * Professional
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THE RETAIL MARKETING REVOLUTION By 2010‚ the list of India’s top 10 retailers will have at least 5 Indian corporate. Retail Marketing will go through a tremendous change in India this millennium. It will change India’s cities‚ its people‚ and its households. The Indian consumer is reportedly the largest spender in Singapore and London. It is‚ therefore‚ strange that there have‚ so far‚ been few efforts to present the product in the right kind of environment in India. Indeed‚ the right shopping
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The Customer relationship management (CRM) is about the management of the clientele‚ their records and their relation and to use this data to further develop the customer relation policies and management decisions. Basically the CRM is the integration of people‚ technology and the business process in the quest to protect the existing clientele and provide the pragmatic opportunities to further enhance the circle of satisfied and loyal customers. The CRM is the catalyst that provides useful help
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Women Empowerment in India Women empowerment in India is a challenging task as we need to acknowledge the fact that gender based discrimination is a deep rooted social malice practiced in India in many forms since thousands of years. The malice is not going to go away in a few years or for that matter by attempting to work at it through half-hearted attempts. Formulating laws and policies are not enough as it is seen that most of the times these laws and policies just remain on paper. The ground
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Retail Industry overcoming the challenges? A- 1.) Tie –ups with Professional Institutes to overcome the Problem of trained manpower Retail Houses like Reliance Retail and Future group are most likely to ink a strategic partnership with NIFT. The partnership will provide Reliance Retail with trained pool of professionals‚ latest designs and access to NIFT research base.The MoU will be signed up by December 2006. The partnership will include industry sabbatical for NIFT faculty and scholarship
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macro-environment investigates the impact of PEST factors‚ these factors affect a company’s planning and performance because they are part of a forever changing market. Companies need to be able to adapt to these changes but as they are factor which are beyond a firm’s direct control they can often be seen as threatening. However‚ changes in the external environment also create new opportunities as well as threats. All of these changes within the macro environment can have large impact on consumer behaviour
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Service Sector of Indian Economy contributes to around 55 percent of India’s GDP during 2006-07. This sector plays a leading role in the economy of India‚ and contributes to around 68.6 percent of the overall average growth in GDP between 2002-03 and 2006-07. There has been a 9.4 percent growth in the Indian economy during 2006-07 as against a rise of 9 percent in the same during 2006-06. During this growth in Indian economy‚ the service sector witnessed a rise of 11 percent in the year 2006-07
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highest profit making sectors in Australia‚ which has experienced considerable growth over the past five years. This report gives an overall understanding of the trends in size‚ current growths and profits‚ sales‚ distribution‚ customers‚ competitors and current stakeholders that surround the industry. These factors are considered to be the driving characteristics of the industry in general. The report then looks at the macro-environment and the factors that really impact on the Australian food
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PAPER TITLE: EMERGENCE OF E-RETAIL INTRODUCTION: The importance of the Internet as a marketplace has substantially grown over the past decade‚ even though expectations have been dramatically tempered since early 2000. A distinctive feature of doing business electronically is that transactions no longer require the physical coordination of buyers and sellers: market participants find each other at their screens. There are many aspects of market interaction which are affected by this online
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