Case Development Report for Celanese AG Group Assignment Contents Contents 3 Introduction 4 Industry Understanding – Michel Porter’s five forces Model 4 Value Chain Analysis 6 How important is Celanese’s centralized enterprise system to its business strategy? Why? What is its business value to the company?.....................................................................9 How successful was Celanese in meeting these challenges? What problems did it solve? How? Which problems
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ERP SYSTEM Enterprise Resource Planning (ERP) systems integrate (or attempt to integrate) all data and processes of an organization into a unified system Definitions Rosemann (1999) described the ERP system as packaged (but customisable) software applications‚ which manage data from various organizational activities and provide a fully integrated solution to major organizational data management problems. They provide for both the core administrative functions‚ such as human resource management
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IBM Case Study 1.) IBM advertises itself as a company that provides service and business solutions. It used to be positioned as a computer hardware company‚ but as more companies like HP and Dell began to pop up they were forced to move away from this image. I recently had the pleasure of speaking with an IBM sales person‚ and he said that they very much rely on the value of their products‚ rather than competing on price. IBM positions themselves as having better‚ but slightly more costly
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I. Current Situation (1991-1993) 1. History of IBM: IBM is a multinational corporation that started its activities in 1911. But its origins can be traced back to 1890‚ during the height of the Industrial Revolution. It was first known as the Computing-Recording Company‚ and then in 1924‚ it took the name of International Business Machines. Nowadays‚ this multinational company is known as the ¡§Big Blue¡¨ 2. Mission statement IBM main activity is to find solutions to its wide range of clients
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1. Why does an ERP customization lead to so many headaches when it is time to upgrade? Customisation undoubtedly is one of the most controversial topics when it comes to ERP implementation and maintenance. However‚ as we saw in the case study‚ it often leads to serious problems because an ERP is not a static software. Customisation itself requires changes to the code of the system‚ and respectively “an army of developers”‚ when the business needs are not supported. When it’s time for update‚ the
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ERP Executive Summary Introduction 1.1 Purpose The purpose of this report was to thoroughly research‚ mount and justify an argument as to whether or not CQU should abandon its current in-house supported Enterprise Systems and instead use a SaaS model. 1.2 Discussion These are the brief outline issues or problems found in CQU current ERP system. 1. Implementation. Selecting the right package‚ customizing the package to fit the need of the organization‚ training employees
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Case Study: Nestle ERP implementation Background Nestle is a multinational company based on Switzerland‚ was establish long ago in 1866 by Henri nestle which supplies different kinds of food products. Over the period nestle has grown as one of the big company. Nestle USA is a part of nestle company‚ having seven business divisions: beverage‚ confection and snacks‚ food service‚ foreign trade‚ nutrition‚ prepared food and sales. Some of Its popular products in USA were: Alpo‚ Nescafe‚ Tasters choice
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Cisco ERP implementation Cisco Systems Cases Cisco Systems is one the most important successful cases on an ERP implement with the internet and since then it has added substantial CRM capabilities for customer service and an extensive portal for internal and customer-oriented knowledge management. Even with its lead‚ the company never rests: It recently went through another round of reengineering key processes to make better use of available technology. Cisco the company
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ITSY/0059 CO PY IBS Center for Management Research ERP Implementation Failure at Hershey Foods Corporation D O N O T This case was written by P. Indu‚ under the direction of Vivek Gupta‚ IBS Center for Management Research. It was compiled from published sources‚ and is intended to be used as a basis for class discussion rather than to illustrate either effective or ineffective handling of a management situation. 2008‚ IBS Center for Management Research. All rights
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sales offices. So‚ information sharing across these functions or organizations becomes an obstacle and results in inconsistent information being shared. Whirlpool Europe is considering implementing Project Atlantic‚ an enterprise resource planning (ERP) system‚ to allow the smooth flow of information across the entire organization‚ thus improving operating effectiveness and efficiency in its overall operations. But before making any final decision‚ the company needs to evaluate the financial aspects
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