............................. 8 CHAPTER 6: Video Evolution‚ by Brendan Cournoyer‚ Brainshark..................................................................................................... 9 CONCLUSION: The Virtual Fire Pit‚ by Niti Shah‚ Hubspot....................................................................................................................10 CONTRIBUTORS & ABOUT PGI.......................................................................................................
Premium Marketing Sales Social media
DEPLOYING THE CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN RETAIL BANKING A Research Paper Company: HDFC Retail Banking‚ India. Submitted By ANIL KUMAR DEVARAKONDA (111-00-2004) DATE: August 21st‚ 2011 COURSE: MKTG 510 – Electronic Commerce INSTRUCTOR: PROFESSOR GEORGE EDEH UNIVERSITY OF NORTHERN VIRGINIA 7601 LITTLE RIVER TURNPIKE‚ ANNANDALE‚ VA 22003 Abstract This research paper attempts to conduct a study of deployment of Customer Relationship Management (CRM) best practices
Premium Customer relationship management
MKT651 Unit 2 IP Script Slide 1: Welcome to the strategic marketing plan for Sof-A-Logue. Slide 2: Sof-A-Logue.com has been in the social media business for 10 years. The proposition of the company is to be the lowest cost‚ highest quality service provider in the industry (MKT650 Scenario‚ 2013). The enterprise has been successful in growing every year‚ with a total of five billion in sales‚ but overall awareness of the name Sof-A-Logue is low. The task of this plan is to increase the top-of-mind
Premium Marketing
Canada. National Occupational Classification. “3223 – Dental Technologists‚ Technicians and Laboratory Assistants.” Retrieved February 08‚ 2017. http://www23.statcan.gc.ca/imdb/p3VD.pl?Function=getVD&TVD=122372&CVD=122376&CPV=3223&CST=01012011&MLV=4&CLV=4 Government of Canada. Job Bank. “Dental Technologists‚ Technicians and Laboratory Assistants.” Retrieved February 08‚ 2017”.
Premium Dentistry Oral and maxillofacial surgery Dental implant
Business Intelligence & Data Mining Assignment 3 – CELL2CELL Case 1. What are the Business Objective(s) and Data Mining Objective(s) for the case? Business Objectives To develop a proactive retention program (including incentive plans) to reduce the customer churn Data Mining Objectives 1. To predict churn accurately 2. To identify key factors that drive customer churn 2. Based on initial data understanding (Using multiplot/ statexplore node)‚ what are some initial obvious
Premium Regression analysis Decision tree Logistic regression
e-newsletters‚ web sites‚ and YouTube In 2012‚ the world of marketing underwent major changes. Some of these were the rise of Pinterest‚ Facebook’s 1 Billionth user‚ and thanks to YouTube we watched one Korean artist turn into a global phenomenon. The HubSpot 20 Marketing Trends & Predictions for 2013 & Beyond: * Real time marketing is in – utilizing websites‚ social media (Twitter & Facebook) * Inbound Marketing grows enterprise wide – customers are in control‚ marketing will no longer
Premium Marketing
Guess Which One is one of many print advertisements in an advertising campaign made by an American organization called “Moms Demand Action”. The purpose of the ad is to persuade people with opposing viewpoints to join the fight for implementing safer gun laws in America. Despite being about a controversial topic‚ this campaign has been highly successful in persuading local legislators to change to safer gun policies. More effective than other texts in this genre‚ the advertisement is able to successfully
Premium Advertising Emotion
Moneyball: Data-Driven Baseball 1. For those that say the movie isn’t about baseball‚ I believe they are stating that this movie is more about statistics and data and even management style. I have to disagree Moneyball isn’t about baseball. The movie is all about baseball and is compared to other sports movies with great “feel-good” winning moments such as “Miracle”‚ “Remember The Titans” and “Field of Dreams”. Unlike these other feel good sports movies about the underdogs and teams with spirit
Premium Major League Baseball Baseball San Francisco Giants
References: L. Haugsted‚ “Better Take Care of Big Spenders; Harrah’s Chief Offers Advice to Cablers‚” Multichannel News‚ July 30‚ 2007. and Reports‚ 2007. CLV‚” Knowledge@Wharton‚ July 30‚ 2003‚ http://knowledge.wharton.upenn.edu/article.cfm?articleid=820. Multichannel News‚ July 30‚ 2007. (Boston: Harvard Business School Press‚ 2007). and Reports‚ 2007.
Premium Customer relationship management Customer service Data mining
Rosewood Hotels & Resorts: Branding to increase profitability and lifetime value BACKGROUND Rosewood Hotels and Resorts is a private hotel management company established in 1979 by the Caroline Rose Hunt Trust Estate. It is a well known company in the luxury hotels market which owns 17 iconic properties in 7 different countries (http://www.rosewoodhotels.com/en/the_company/). The first hotel was The Mansion on Turtle Creek in Dallas; afterwards the company expanded its “collection of unique
Premium Hotel Brand management Resort