Science and Education The Advantages of Green Management for Hotel Competitiveness in Taiwan: In the Viewpoint of Senior Hotel Managers Ying-Chang Chen1 & Yu-Ta Chen2 1 Department of Hotel and Restaurant Management‚ Ching Kuo Institute of Management and Health‚ Keelung City‚ Taiwan (R.O.C.) 2 Department of International Business‚ Kainan University‚ Taoyuan‚ Taiwan (R.O.C.) Correspondence: Ying-Chang Chen‚ Department of Hotel and Restaurant Management‚ Ching Kuo Institute of Management
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EXECUTIVE SUMMARY Hotel industry is an essential part of tourism of india. The expansion of tourism is well inevitable bringing out development of the hotel industry. Hotel industry is so closely linked with the tourism industry that it is responsible for about 50% of the foreign exchange earnings from tourism trade and enterprises. Background to International Hotel Industry (and tourism) The four major BRIC countries (Brazil‚ Russia‚ India and China) continue to be targeted for hotel chain expansion
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Luxury hotels are always attracted by the rich and upper classes. These luxury hotels can distinguish the rich and the poor in a high level‚ and it is difficult to change these hotels to glocalization. One of the dilemmas facing the Alegre Hotel in Palma Cay is whether to glocalize and gradually become a unified campaign. This dilemma is the focus of Macro Bertini and John T. Gourville’s case study‚ ‘Time for A Unified Campaign’ (2011). ‘Time for A Unified Campaign’ concerns a luxury hotel in Palma
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ten Holiday Inns in Georgia‚ eight hotels of different types in Canada‚ and one property in the Caribbean. It also owns two Quality Inns in Georgia. Dave Collins and his managers got together to define their mission and goals and to set strategic plans. As they began their strategic planning session‚ the consultant they had hired suggested that each describe what he or she wanted for the com- pany’s domestic operations in the next ten years—how many hotels it should own‚ where to locate them
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Teamwork in the Tourism and Hospitality Industry-A case study of Labadi Beach Hotel-By HELENA ODOI INTRODUCTION Organisations are described as social entities with a common goal of providing goods or services to their clients on a profit or not-for-profit bases. As social entities‚ organisations are made up of groups of people who must work together and coordinate their efforts to achieve a common goal. This calls for the creation of groups or teams within organisations with their individual or
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Rosewood Hotels & Resorts 1 Running Head: ROSEWOOD HOTELS & RESORTS Rosewood Hotels & Resorts Rosewood Hotels & Resorts 2 Rosewood Hotels & Resorts is a collection of unique‚ one-of-a-kind luxury properties that are individually branded with the purpose of capturing what is unique about a given location. This strategy has been successful but now management believes that branding the hotels as a collective will increase customer visits between properties. Question #1- Why is Rosewood considering
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I. COMPANY OVERVIEW A.) PRODUCTS / SERVICES Century hotel offers a decent variety of services given that it is one of the relatively known properties within the Pampanga area. The hotel gets most of its revenue from the functions or events being held at the hotel‚ restaurant operations‚ and the selling of rooms. They also get a majority of their earnings due to their convenient location of being right beside Casino Filipino‚ and a number of local attractions. Recent renovations of the rooms on the
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Shangri-La Hotels Contents Background Executive Summary Problem Statement Current Strategy External Environment VRINE Model Internal Analysis TOWS Analysis Value Chain Analysis Key Success Factors Alternatives Recommendations Implementation Plan Prologue Appendices Background Hong Kong-based Shangri-La Hotels and Resorts is Asia Pacific’s leading luxury hotel group and regarded as one of the world’s finest hotel ownership and management
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International hospitality practice Raffles Hotel in Singapore Full Situational Audit of the Raffles Hotel and Develop a Strategic Place for the next 3 Years. Cover Page: Student Number‚ Module Code‚ Title‚ Module Tutor Table of Contents‚ List of Tables‚ Figures and Appendices Introduction Explaining the Purpose of the Report Brief Company Overview (10% of the assignment mark) 400 words External Audit: analysis of relevant macro-environmental (PESTE) and industry dynamics (Porter’s
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improve CLV The fundamental Idea behind Customer Lifetime Value is to maximize profits per customer. While Rosewood does have loyal customers‚ these customers are limited to the one unique destination Rosewood hotel as they do not identify with Rosewood brand. Whereas the Rosewood strategy for individualistic properties based on the local area‚ local history and local staff has been successful in bringing in customers‚ it has failed in retaining customers. This can be related to the very basic concept
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