SWOT analysis of McDonald’s Hong Kong Strengths 1. Financial Investment: McDonald’s spends a lot of money for marketing promotion and branding. For example‚ McDonald’s will invite celebrities as the spokesman (Eason Chan) and spokeswoman (Joey Yung) for different promotion. McDonald’s launch large marketing campaigns from time to time to keep customer engaged. For example‚ the Monopoly Game in 2011. 2. Location coverage: McDonald’s restaurants locate basically every shopping mall and
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Hong Kong’s Economic and Political Environment Hong Kong’s retrocession in the summer of 1997 was an event long prepared for‚ and built up to‚ in the minds of the territory’s citizens and residents. A significant number of the educated applied for overseas passports and left for more politically and economically stable environments in which to live and work; the "Brain Drain" was a significant problem for Hong Kong from 1984. Return to Chinese rule brought a promise from China that Hong Kong
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nowhere to dispose our waste‚ ______. You may be dubious that there is still a long way to this nightmare; however‚ according to the Hong Kong Environmental Protection Department‚ the three major strategic landfills in Hong Kong will be saturated in the mid to late 2010s. In other words‚ our landfills are going to be filled up within ten years. It implies that Hong Kong indeed has an imminent waste problem associated with the sturation of the landfills. At present‚ we depend merely on landfills to
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Is it hard to live in Hong Kong? A psychologist said that stress is a joint result of weak knowledge base plus and in sufficient support. In a highly competitive society like Hong Kong‚ everyone must work very hard for keeping a foothold. Moreover‚ Hong Kong’s Gini Coefficient has consistently at the world’s top rank‚ which implies the city’s income gap have a great disparity‚ despite a high living standard. That is how the stress comes up and let us take a close look at the issues. First of
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like watching films and television shows. The films and television shows are either made in Hong Kong or other countries. Those made in Hong Kong are closely related to our daily life and make us feel warm. On the other hand‚ those made in other countries obtain many special effects that make us feel exciting. Nevertheless‚ I prefer watching films and television shows that make in Hong Kong. In Hong Kong‚ TVB produce different types of television shows. For examples‚ drama and variety shows. They
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topic: the 1967 Riots Group members: Why are we doing this topic? The 1967 Riots was the 2nd large scale riot in Hong Kong History. As a Hongkonger‚ we want to know more about it. What is the importance of our research? It is generally acknowledged that after 1967‚ the colonial government became more responsive to the needs of the Hong Kong people. It is crucial for Hong Kong people to know the reason why the colonial government had these changes. In our research‚ we would like to find out
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above. In the past‚ Hong Kong education was closely modeled on the system that was found in the UK. Students in secondary school had to go through two major public examinations‚ which are Hong Kong Certificate of Education Examination (HKCEE) and Hong Kong Advanced Level Examination (HKAL). In the past‚ the local education system has been very exam-orientated in order to go to university. However‚ the students nowadays can go to university after they had qualified results in Hong Kong Diploma of Secondary
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relevance to Hong Kong and the latter part covers the details in the week‚ including the issues that can be explored during it and the ways that the selected issue can be addressed. “Growing up in a challenging world” is a perfect theme for the week as it is process high relevance to Hong Kong as Hong Kong itself is already a city saturated in challenges which measures youths’ ability on different areas‚ majorly educational‚ cognitive and social. It has been agreed for some years that “Hong Kong children
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Since Hong Kong became a colony and ruled by the British Empire for 99 years before handover to China‚ the official language has been changed to English. English became the normal language in Hong Kong‚ its uses in a wide range in public infrastructure‚ including the mass media‚ the civil service and the entertainment career. A data showed that the number of people who speak a reasonable command of English rose from 6.6 percent in 1983 to around 33.7 percent in 1993(Bacon-Shone and Bolton‚ 1998)
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Chungking Express‚ a film by Wong Kar-wai is filmed in loose‚ imprecise splashes of motion and colour. This element along with hand-held camera work are used to create an alluring portrait of Hong Kong in the 1990’s. The film‚ split into two sections involves two smitten cops along with two objects of desire (one a big-time heroin dealer in trouble with her boss‚ the other‚ a flaky waitress who mistakably gets hold of the keys to her admirer ’s apartment). The first cop‚ 223 has broken up with his
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