Honda Siel Cars India Limited introduced Civic Hybrid in the Indian automobile industry in June 2008. The luxurious sedan is the first hybrid ever launched in the country. An inescapable exhilaration will be felt the moment you turn on the ignition of this car. Honda Civic Hybrid is definitely one of the most environment friendly cars seen on Indian roads. Powered by a high-tech engine‚ the automobile boasts of stunning looks and good fuel efficiency. Nov 12 2008. 6:53 PM IST Carmaker Honda
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completion of the project was 8 weeks ie.May 2010 to June 2010‚ including understanding the entire assembly of cars at the manufacturing facility of Honda Siel Cars India Ltd and finding a suitable project in a highly automated company like HONDA and completing the project in a stipulated time. CE 1.1.2 GEOGRAPHICAL LOCATION Greater Noida CE 1.1.3 Name Of The Institution Honda Siel Cars India Ltd CE 1.2 BACKGROUND CE1.2.1 Nature of Project As per the curriculum adopted by National Institute of
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“How Have Global Economic/Financial Crises Affected FDI?” Table of Contents Table of Contents …..…………………………………………………………………………...2 Abstract……………………………………………………………………………………………3 1. Introduction………………………………………………………………………………3 1.1 Preamble 1.2 Research Importance 1.3 Aim of Work 1.4 Thesis Statement 2. Theoretical Background…………………………………………………………………4 2.1 What is meant by an Economic and Financial Crises……………………………..4 2.1.1 Defining an Economic/Financial Crisis…………………………………………...4
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the world’s largest bicycle manufacturer‚ bringing forth a market leader. Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors Limited in 1984. The joint venture between India’s Hero Group and Honda Motor Company‚ Japan has not only created the world’s single largest two wheeler company but also one of the most successful joint ventures worldwide. During the 80s‚ Hero Honda became the first company in India to prove that it was possible to drive a
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Xiaomi 4p Product * Xiaomi’s phone is a low-price smart phone‚ which called it ‘Apple of China. The design team of Xiaomi’s mobile phone from MOTOROLA‚ hardware team millet mobile phone production by Foxconn and Envada foundry. * Xiaomi’s mobile phone operating system is the independent research and development of Xiaomi’s MIUI OS system‚ which is similar to the android system. The MIUI systerm imitate Apple’s desktop phone style‚ like‚ there is no menu option. It’s very easy to use for British
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Unit 3 – P1 Firstly‚ a marketing strategy is a plan that is used in the long term to achieve a business or organisations objectives. Furthermore‚ a marketing strategy may also be defined as a plan designed to meet marketing objectives. For example‚ a company may set the following marketing objective: “To be able to satisfy customers through our products.” The next step is the planning procedure otherwise known as the marketing strategy used to meet the business or organisations objectives. It is
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To be successful in the automobile industry marketing has to be focused on in cooperation with service and sales features of the industry. The test is that marketing cars varies as of marketing service station for those similar cars‚ and service station posture with different marketing challenges. Marketing a car contains of both marketing the main item for consumption and the car that counters to the buyers’ mainly want and involves transference of ownership. Lovelock has explain that the additional
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Product For years‚ Apple was considered as a computer manufacturer that creates products aimed at individuals who are “different‚ hip and imaginative. Both Apple’s computers and the brand name itself are successfully marketed all around the world. In recent years‚ Apple diversified it product mix by introducing new line of products to keep up with the competitive consumer electronics market. The iPod‚ a portable music player was the first product range that was launched to compete in the portable
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1. EXECUTIVE SUMMARY Current Look The Car Magazine is one of the largest selling specialist or male interest magazine in South Africa. Approaching 50th Anniversary‚ Car Magazine enjoys and average readership of about nine hundred thousand readers per issue In the fifty years which is a significant mile stone for the local magazine‚ Car Magazine has only had five different editors which is indeed and unusual turnover for the fast moving publishing industry. This signals stability as a positive
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Early marketing strategies: Videocon offered brand at affordable cost‚ which gave strength to their marketing activities. They mapped their marketing platform and established each segment with prompt marketing communication to the customers. Their multi-brand strategy helped them present at higher-end‚ mid-end and to the lower end segments to tap huge urban and rural area. Entertainment and sports have been their major sectors for advertising and promotional strategies. With sponsorship in Cricket
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